Описание: Felix Martin awakes to what he has been waiting for all his life: for civilization to finally meet its destiny. A massive explosion in the west by what, no one knows. Multiple presumed nuclear attacks in almost every major city. An airborne zootoxic infection that has manipulated the very genetic physiology and physical characteristics of the infected. And an entire country experiencing true freedom for once in its existence. Felix navigates the ash-covered and quiet remnants of the United States, coming across friends and survivors along the way and derailing his futile attempts to find out for himself his fiancee`s disposition. To find out what happened to her. However, the universe has other plans. Gangs and false flags, the true evil of what a human being can do to another, are all distractions as he fights onward. Catching the attention of those responsible for the infection further guides him down a dark path. In his travels, he finds that what is coming is far greater than reality, ending up in Fort Monroe, Virginia, where all that remains is gathering just outside that old fort`s walls. He slowly lets himself ride that spiral as far as it goes, down into that maddening dark place only the fallen know. With secrets all about him and a new fascist remnant of the old government on the rise, he merely smears his face with a jagged grin all the while being chased by the queen of the feral and something far older than even the light. The Black Dog watches as Felix slowly loses himself when he finds out he is no longer just a man. He leaves his humanity behind because after all, monsters deserve to kill monsters. Regardless the trial or adversary, it wasn`t his world that ended.
Описание: Introduces the theory behind strategic value chain management and examines its impact on an organisation`s performance with examples of its implementation in practice.
Автор: Filipe Mota Pinto, Teresa Guarda Название: Digital Marketing Strategies and Models for Competitive Business ISBN: 1799829642 ISBN-13(EAN): 9781799829645 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 22869.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Modern marketing practices have evolved to become a dynamic meeting point for technology practitioners and business professionals. Digital technologies have added a new paradigm to the way businesses are projected, communicated, and developed through their marketing activities, from message delivery to content production.
Digital Marketing Strategies and Models for Competitive Business is a collection of innovative research that seeks to connect theory with application, identifying best practices over digital marketing to business purposes. While highlighting topics including consumer analysis, search engine marketing, and marketing communications, this book is ideally designed for marketers, managers, executives, advertisers, graphic designers, researchers, practitioners, entrepreneurs, policymakers, and educators.
Автор: Filipe Mota Pinto, Teresa Guarda Название: Digital Marketing Strategies and Models for Competitive Business ISBN: 1799829634 ISBN-13(EAN): 9781799829638 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 30215.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Modern marketing practices have evolved to become a dynamic meeting point for technology practitioners and business professionals. Digital technologies have added a new paradigm to the way businesses are projected, communicated, and developed through their marketing activities, from message delivery to content production.
Digital Marketing Strategies and Models for Competitive Business is a collection of innovative research that seeks to connect theory with application, identifying best practices over digital marketing to business purposes. While highlighting topics including consumer analysis, search engine marketing, and marketing communications, this book is ideally designed for marketers, managers, executives, advertisers, graphic designers, researchers, practitioners, entrepreneurs, policymakers, and educators.
Описание: This book summarises findings on Generation Y that continue to shape intercultural management research. It delivers insights into the research design of the study and presents the results of hypothesis tests with regard to the importance of 19 employer brand attributes for 459 Swiss and Russian graduates in economics and business administration
Автор: Fox Stivie Название: Marketing and Branding: Business Strategies ISBN: 1632407868 ISBN-13(EAN): 9781632407863 Издательство: Неизвестно Рейтинг: Цена: 24936.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.
Автор: Klaus North; Gregorio Varvakis Название: Competitive Strategies for Small and Medium Enterprises ISBN: 3319273019 ISBN-13(EAN): 9783319273013 Издательство: Springer Рейтинг: Цена: 11179.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on the findings of a 4-yearEuropean and Latin American research project, this book provides a theoreticalframework, practical instruments and cases on how SMEs in diverse economic,social and cultural contexts can develop crisis resilience, increase agility,innovate and thus successfully compete in turbulent times.
Автор: Gordon Bowen, Wilson Ozuem Название: Competitive Social Media Marketing Strategies ISBN: 1466697768 ISBN-13(EAN): 9781466697768 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28413.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers` use of these online communities, highlighting pivotal issues such as brand management, customer loyalty, and online services"--
Автор: Davis, John Andrew Название: Competitive success, how branding adds value ISBN: 0470998229 ISBN-13(EAN): 9780470998229 Издательство: Wiley Рейтинг: Цена: 8070.00 р. Наличие на складе: Поставка под заказ.
Описание: Competitive Success: How Branding Adds Value explains how companies can realize substantial competitive advantages and gains in financial and perceptive value if they develop a brand-centric philosophy. It describes the latest brand frameworks, emphasizing their practical applications.
Описание: Many actors treat their profession as a purely artistic endeavor, rarely conceding that there is more to making a living than simply showing up on stage or in front of a camera. By refusing to seriously acknowledge that self-promotion is vital to their livelihoods, many performers can get quickly discouraged by the vicious circle of audition and rejection. However, with a little foresight and planning, actors can learn how to become their own best advocates for a career in the business of show. In Act Like It's Your Business: Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for a small business and then marketing that brand and broadcasting it through every step of the process--from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. Flom also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs and provides insight and guidance on how to approach agents, auditions, and casting directors. A book of empowerment meant to shift the balance of control to actors themselves, Act Like It's Your Business is aimed at professional performers as well as students who are getting ready to transition from college to career. Structured logically and step by step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts.
Описание: The process of creating iconic brands varies from product to product and market to market. Effective branding strategies are imperative to success in a competitive marketplace.Cases on Branding Strategies and Product Development: Successes and Pitfalls is a collection of case studies illustrating successful brand management strategies as well as common errors of unsuccessful brands. This premier reference work takes a global perspective on branding, providing unique insights for academicians and industrial experts in replicating the successful strategies in different markets.
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