Описание: The literature on family business has developed significantly over the last years. However, efforts remain to summarize and systematize the main aspects that affect the behavior of this type of company. In this regard, the topic of strategic management has been developed. In this sense, it is especially important to recognize how the family decisively influences the behavior of the company and also to identify how the existence of the company affects family dynamics. Those who manage family businesses, whether family or not, must reconcile both perspectives (business and family) in the definition of strategic objectives, allowing sustainability and continuity in this type of organization.
Challenges and Opportunities for the Strategic Management of Family Businesses provides emerging research that covers how strategic management in the family business has been developed and identifies the objectives that sustain this strategic behavior, the main areas of analysis (family and business), the definition of strategies, and their implementation. Also, the authors of this book review the different scenarios for family firms and propose strategies to tackle the challenges and seize the possibilities to grow in a competitive and dynamic environment. Featuring coverage on a broad range of topics such as human capital, organizational leadership, and knowledge creation, this book is ideally designed for family firms, managers, advisors, consultants, policymakers, business professionals, executives, entrepreneurs, researchers, academicians, and students.
Автор: Muller, Claudio G. Botero, Isabel C. Discua Cruz, Allan Subramanian, Ram Название: Family firms in latin america mull ISBN: 1138298506 ISBN-13(EAN): 9781138298507 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the first books of its kind to highlight family firms in a Latin American context, helping students to understand the distinctive nature and challenges of Latin American family businesses. The book`s clear writing and in-depth approach will appeal to undergraduate and graduate students of international business.
Описание: The world is witnessing an increase in innovation both in start-ups and in SMEs, and the implementation of innovation is having a substantial impact on the knowledge of the economy. The ability of human beings to create new knowledge can be defined as a basic skill in a global economy, which involves learning as an essential dynamism of the competition. Following this and considering the need for developing standards and guidelines for innovation, organizations have been working on developing and updating a set of documents to help the innovators and the innovative companies work better.Knowledge-Driven Innovation in Start-Ups and SMEs: Emerging Research and Opportunities is a collection of innovative research on the methods and applications of standardization and guideline creation in business innovation, such as those implemented by the Organisation for Economic Co-operation and Development (OECD). While highlighting topics including business analysis, market research, and intellectual property, this book is ideally designed for market researchers, business professionals, academicians, and students seeking current research on innovative processes and approaches for organizations.
Описание: The contribution of small and medium enterprises (SMEs) is acknowledged as an influential engine to economic growth. However, the biggest challenge faced by these SMEs is the lack of competitive service offerings for their target customers due to unstandardized products and a lack of consumer engagement and strategies.Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities is an essential reference source that provides guidelines on how SMEs can achieve sustainability through positive marketing outcomes and effective customer services. Featuring research on the assessment of SMEs’ customer service expectation, listening to customers through qualitative research, service quality model and its marketing implications, integrated marketing communications for SME environments, effective service encounters, and relationship developing strategies for SMEs, this publication provides new models for managers, industry professionals, academicians, and researchers.
Описание: Countries have been competing against each other in order to attract financial investment and human capital for decades. However, emerging economies have a long way to go before they achieve the same levels of competitiveness as a developed economy. Lack of firm institutions, inadequate infrastructure, and a lack of trust in the legal system are urgent and unavoidable factors that emerging economies must address.
The Handbook of Research on Increasing the Competitiveness of SMEs provides innovative insights on integrating, adapting, and building models and strategies compatible with the development of competitiveness in small and medium enterprises in emerging countries. The content within this publication examines quality management, organizational leadership, and digital security. It is designed for policymakers, entrepreneurs, managers, executives, business professionals, academicians, researchers, and students.
Автор: M. Anil Ramesh, Priya Grover, Sabyasachi Dasgupta Название: Start-up Marketing Strategies in India ISBN: 1787567567 ISBN-13(EAN): 9781787567566 Издательство: Emerald Рейтинг: Цена: 14837.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Start-Up Marketing Strategies in India is a comprehensive book of cases based on real-life marketing challenges faced by Indian start-ups across a wide range of industries.
Описание: Femtocell Communications and Technologies: Business Opportunities and Deployment Challenges is an extensive and thoroughly revised version of a collection of review and research based chapters on femtocell technology. This work focuses on mobility and security in femtocell, cognitive femtocell, and standardization and deployment scenarios. Several crucial topics addressed in this book are interference mitigation techniques, network integration option, cognitive optimization, and economic incentives to install femtocells that may have a larger impact on their ultimate success. The book is optimized for use by graduate researchers who are familiar with the fundamentals of wireless communication and cellular concepts.
Автор: Muller, Claudio G. Botero, Isabel C. Discua Cruz, Allan Subramanian, Ram Название: Family firms in latin america ISBN: 1138298492 ISBN-13(EAN): 9781138298491 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the first books of its kind to highlight family firms in a Latin American context, helping students to understand the distinctive nature and challenges of Latin American family businesses. The book`s clear writing and in-depth approach will appeal to undergraduate and graduate students of international business.
Автор: Cha Virginia Название: Asia`s Entrepreneurs: Dilemmas, Risks and Opportunities ISBN: 1138910376 ISBN-13(EAN): 9781138910379 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book is a collection of technology startup cases in Asia, told in a narrative form, to give readers an insider view to how innovators and technopreneurs view entrepreneurial opportunities from use of technology, how the technopreneurs raise funding to support their vision, and the subsequent relationship of the technopreneurs and their investors. The book illustrates some of the cases using the theory of effectuation.
The book is divided into four sections: Part One chronicles case studies of technopreneurs who raised capital but had difficulty with managing the investor expectations and relationship, to the detriment of the venture. Part Two chronicles case studies of technopreneurs who started their ventures without venture capital, with some who later raised capital at a much later stage, and were able to exit successfully. All case studies are of technology ventures in Asia from the mid-1990's where venture capital and entrepreneur ecosystem were under-developed. Lessons learned from the various case studies are told from a practitioner's perspective. Part Three describes the development of the venture ecosystem, specifically in Singapore, a city-state aspiring to follow the Silicon Valley model. The technopreneurs in Parts I and II play the roles of mentors/investors in the newly developing system. Part Four includes two new young technology ventures' fund raising dilemmas, written in a teaching case format.
The book can be used by practitioners and by educators for developing a deep understanding on the issues of raising capital for the purpose of growing the venture, and the trade-offs of capital from the different groups of investors and their financial terms. It is useful to young and mid-career professionals looking at starting a technology venture in Asia.
Автор: Lee Wilson Название: Data-Driven Marketing Content: A Practical Guide ISBN: 1789738180 ISBN-13(EAN): 9781789738186 Издательство: Emerald Рейтинг: Цена: 6909.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This practical content guide empowers businesses to understand, identify and act on big-data opportunities, producing superior business insights for prolific marketing gains.
Автор: T.K. Das Название: Strategic Alliances for SME Development ISBN: 1681231794 ISBN-13(EAN): 9781681231792 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 7623.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategic Alliances for SME Development is a volume in the book series Research in Strategic Alliances that focuses on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in the series cover new views of interdisciplinary theoretical frameworks and models, significant practical problems of alliance organization and management, and emerging areas of inquiry. The series also includes comprehensive empirical studies of selected segments of business, economic, industrial, government, and non-profit activities with wide prevalence of strategic alliances. Through the ongoing release of focused topical titles, this book series seeks to disseminate theoretical insights and practical management information that should enable interested professionals to gain a rigorous and comprehensive understanding of the field of strategic alliances.Strategic Alliances for SME Development contains contributions by leading scholars in the field of strategic alliance research. The 12 chapters in this volume deal with the increasingly significant role of strategic alliances in the development of SMEs, covering such diverse topics as management capability and internationalization of alliance portfolios, building alliances, development drivers, founder ties, competitive edge, strategic alignment, technology and innovative firms, and temporary project alliances. The chapters contain empirical as well as conceptual treatments of the selected topics, and collectively present a wide-ranging review of the noteworthy research perspectives on the role of strategic alliances for the development of small and medium-sized enterprises.
Автор: T.K. Das Название: Strategic Alliances for SME Development ISBN: 1681231808 ISBN-13(EAN): 9781681231808 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 14137.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategic Alliances for SME Development is a volume in the book series Research in Strategic Alliances that focuses on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in the series cover new views of interdisciplinary theoretical frameworks and models, significant practical problems of alliance organization and management, and emerging areas of inquiry. The series also includes comprehensive empirical studies of selected segments of business, economic, industrial, government, and non-profit activities with wide prevalence of strategic alliances. Through the ongoing release of focused topical titles, this book series seeks to disseminate theoretical insights and practical management information that should enable interested professionals to gain a rigorous and comprehensive understanding of the field of strategic alliances.Strategic Alliances for SME Development contains contributions by leading scholars in the field of strategic alliance research. The 12 chapters in this volume deal with the increasingly significant role of strategic alliances in the development of SMEs, covering such diverse topics as management capability and internationalization of alliance portfolios, building alliances, development drivers, founder ties, competitive edge, strategic alignment, technology and innovative firms, and temporary project alliances. The chapters contain empirical as well as conceptual treatments of the selected topics, and collectively present a wide-ranging review of the noteworthy research perspectives on the role of strategic alliances for the development of small and medium-sized enterprises.
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