Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 9508.00 р. 13583.00-30% Наличие на складе: Есть (1 шт.) Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Автор: Bourdais Daniele Название: Cambridge IGCSE and O Level French as a Foreign Language Wor ISBN: 1316626377 ISBN-13(EAN): 9781316626375 Издательство: Cambridge Education Рейтинг: Цена: 1688.00 р. Наличие на складе: Есть (1 шт.) Описание: A flexible suite of resources providing full coverage of the Cambridge IGCSE(R) French as a Foreign Language syllabus (0520) for first examination in 2015.
Описание: This collection critically examines tourism as a site of intercultural communication, drawing on the analytical tools afforded by the discipline toward better understanding contemporary tourism discourses and the broader societal structures of power and ideologies in which they are situated.
Автор: Vanessa Ratten, Vitor Braga, Jose Alvarez-Garcia, Maria de la Cruz del Rio-Rama Название: Tourism Innovation: Technology, Sustainability and Creativity ISBN: 0367077892 ISBN-13(EAN): 9780367077891 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book showcases the innovations in tourism through a creativity, sustainability and technology perspective, and is suitable for tourism industry professionals, researchers and policy experts who are interested in how innovation is embedded in the tourism industry.
Автор: Fennell, David A. Название: Ecotourism ISBN: 0367364603 ISBN-13(EAN): 9780367364601 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book focuses on economic, social and ecological inconsistencies that plague ecotourism in theory and practice, and examines it in reference to related forms of tourism, impacts, conservation, sustainability, education and interpretation, policy and governance, and ethics.
Автор: Angel Miguel Название: Sustainability in Hospitality ISBN: 1783531991 ISBN-13(EAN): 9781783531998 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book represents the most complete collection yet on how the hospitality industry is addressing sustainability and ethical issues. Presents global viewpoints on embedding sustainability into the hospitality industry, and the impact this could have on transforming the sector into an advocate for more sustainable, eco-conscious tourism.
Автор: Tajeddini Kayhan Название: Tourism, Hospitality and Digital Transformation ISBN: 036715000X ISBN-13(EAN): 9780367150006 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation and technological advancements can be disruptive forces especially for conventional business in the hospitality and tourism industries. The book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively.
Автор: Slocum, Susan L. , Aidoo, Abena , McMahon, Kelly Название: The Business of Sustainable Tourism Development and Management ISBN: 1138492167 ISBN-13(EAN): 9781138492165 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Business of Sustainable Tourism Development and Management provides a comprehensive introduction to sustainable tourism, crucially combining both theoretical and practical approaches to equip students with the tools to successfully manage a sustainable tourism business or destination.
Автор: Mason, Peter Название: Tourism Impacts, Planning and Management ISBN: 0367221624 ISBN-13(EAN): 9780367221621 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism Impacts, Planning and Management is a unique text, which links these three crucial areas of tourism - impacts, planning and management.
Описание: This is a useful title for all non-native English speakers wishing to improve their language skills for these hugely popular and expanding industries.
Название: Positive tourism ISBN: 1138900656 ISBN-13(EAN): 9781138900653 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book calls for positive tourism, principally grounded in theories from positive psychology (the study of what makes life worth living), and the development of a body of knowledge that explains what characterises optimal tourist experiences, what enables host communities to flourish and what encourages workers in tourism to thrive.
Автор: Mucha Mkono Название: Positive Tourism in Africa ISBN: 1138369403 ISBN-13(EAN): 9781138369405 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Positive Tourism in Africa provides a crucial counter-narrative to the prevailing colonial and reductionist perspective on Africa`s tourism trajectory and future. It offers a uniquely optimistic outlook for tourism in Africa whilst acknowledging the many challenges that African countries continue to grapple with.
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