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Public Relations and Participatory Culture, 


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Цена: 6583.00р.
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Название:  Public Relations and Participatory Culture
ISBN: 9780367359010
Издательство: Taylor&Francis
Классификация:


ISBN-10: 0367359014
Обложка/Формат: Paperback
Страницы: 268
Вес: 0.50 кг.
Дата издания: 27.09.2019
Язык: English
Иллюстрации: 7 line drawings, black and white; 5 tables, black and white; 7 illustrations, black and white
Размер: 235 x 156 x 20
Читательская аудитория: Postgraduate, research & scholarly
Основная тема: Public Relations
Подзаголовок: Fandom, Social Media and Community Engagement
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание: Social media and participatory culture mean that fans have significant power in the relationship dynamic between the message, the communicator, and the larger audience, yet these fans cannot be defined using current theory and discourse.


Participatory Culture in a Networked Era.   Polity Press,  ISBN  9780745660714

Автор: Jenkins Henry
Название: Participatory Culture in a Networked Era. Polity Press, ISBN 9780745660714
ISBN: 0745660711 ISBN-13(EAN): 9780745660714
Издательство: Wiley
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Цена: 2691.00 р.
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Описание: In the last two decades, both the conception and the practice of participatory culture have been transformed by the new affordances enabled by digital, networked, and mobile technologies. This exciting new book explores that transformation by bringing together three leading figures in conversation.

Textual Poachers: Television Fans and Participatory Culture

Автор: Henry Jenkins
Название: Textual Poachers: Television Fans and Participatory Culture
ISBN: 0415533287 ISBN-13(EAN): 9780415533287
Издательство: Taylor&Francis
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Цена: 28327.00 р.
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Описание:

The twentieth anniversary edition of Henry Jenkins's d104ual Poachers brings this now-canonical text to a new generation of students interested in the intersections of fandom, participatory culture, popular consumption and media theory.

Supplementing the original, classic text is an interview between Henry Jenkins and Suzanne Scott in which Jenkins reflects upon changes in the field since the original release of d104ual Poachers. A study guide by Louisa Stein helps provides instructors with suggestions for the way d104ual Poachers can be used in the contemporary classroom, and study questions encourage students to consider fan cultures in relation to consumer capitalism, genre, gender, sexuality, and more.

Public Relations as Emotional Labour

Автор: Yeomans
Название: Public Relations as Emotional Labour
ISBN: 1138920304 ISBN-13(EAN): 9781138920309
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: Inextricably linked to neoliberal market economies, Public Relations` influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients.

New Media Literacies and Participatory Popular Culture Across Borders

Автор: Williams
Название: New Media Literacies and Participatory Popular Culture Across Borders
ISBN: 041589767X ISBN-13(EAN): 9780415897679
Издательство: Taylor&Francis
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Цена: 22968.00 р.
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Описание: How do students` online literacy practices intersect with online popular culture? In this book scholars from a range of countries illustrate and analyze how literacy practices that are mediated through and influenced by popular culture create both opportunities and tensions for secondary and university students.

Participatory Culture in a Networked Era: A Conversation on Youth, Learning, Commerce, and Politics

Автор: Henry Jenkins,Mizuko Ito,danah boyd
Название: Participatory Culture in a Networked Era: A Conversation on Youth, Learning, Commerce, and Politics
ISBN: 0745660703 ISBN-13(EAN): 9780745660707
Издательство: Wiley
Рейтинг:
Цена: 7920.00 р.
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Описание: In the last two decades, both the conception and the practice of participatory culture have been transformed by the new affordances enabled by digital, networked, and mobile technologies. This exciting new book explores that transformation by bringing together three leading figures in conversation.

Digital Participatory Culture and the TV Audience

Автор: Falero
Название: Digital Participatory Culture and the TV Audience
ISBN: 1137499990 ISBN-13(EAN): 9781137499998
Издательство: Springer
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Цена: 10760.00 р.
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Описание: In this study, Falero explores how online communities of participatory audiences have helped to re-define authorship and audience in the digital age. Using over a decade of ethnographic research, Digital Participatory Culture and the TV Audience explores the rise and fall of a site that some heralded as ground zero for the democratization of television criticism.

Television Without Pity was a web community devoted to criticizing television programs. Their mission was to hold television networks and writers accountable by critiquing their work and “not just passively sitting around watching.” When executive producer Aaron Sorkin entered Television Without Pity’s message boards on The West Wing in late 2001, he was surprised to find the discussion populated by critics rather than fans. His anger over the criticism he found there wound up becoming a storyline in a subsequent episode of The West Wing wherein web critics were described as “obese shut-ins who lounge around in muumuus and chain-smoke Parliaments.” This book examines the culture at Television Without Pity and will appeal to students and researchers interested in audiences, digital culture and television studies.
YouTube - Online Video and Participatory Culture, Second Edition

Автор: Burgess
Название: YouTube - Online Video and Participatory Culture, Second Edition
ISBN: 0745660185 ISBN-13(EAN): 9780745660189
Издательство: Wiley
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Цена: 7920.00 р.
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Описание: YouTube is now firmly established as the dominant platform for online video, and it continues to be a site of both experimentation and conflict among media industries, creators and audiences. First published in 2009, this was the first book to take YouTube seriously as a media and cultural phenomenon.

Participatory culture, community, and play

Автор: Massanari, Adrienne L.
Название: Participatory culture, community, and play
ISBN: 143312677X ISBN-13(EAN): 9781433126772
Издательство: Peter Lang
Рейтинг:
Цена: 6514.00 р.
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Описание: What does online community look like in the age of social networking? How do participatory culture platforms reflect both their designers’ intentions and the desires of their users? In this incisive and timely work, Adrienne L. Massanari discusses how culture is created and challenged on Reddit.com, the self-proclaimed «front page of the internet». Reddit enables the sharing of original and reposted content from around the web, and provides a platform for like-minded individuals to commune around topics of interest – everything from the joys of drinking beer in a shower (/r/showerbeer) to celebrating the pleasures of tidy penmanship (/r/penmanshipporn). Massanari’s ethnographic work provides a detailed examination of the contradictions that shape Reddit’s culture and how they reflect its role as an epicenter of geek culture. The book explores the ways in which community on Reddit is formed and solidified through play and humor, and the complex ways in which Redditors come together, which demonstrate a deep capacity for altruism and charitable giving, but can easily lapse into mob action. It also explores the community’s troubling gender and racial politics and how some Redditors are carving out their own space on the site to fight back.

Technoliberalism and the end of participatory culture in the united states

Автор: Fish, Adam
Название: Technoliberalism and the end of participatory culture in the united states
ISBN: 3319312553 ISBN-13(EAN): 9783319312552
Издательство: Springer
Рейтинг:
Цена: 12577.00 р.
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Описание: This new book examines whether television can be used as a tool not just for capitalism, but for democracy. This book elaborates on this history by using ethnographic data to build a new iteration of liberalism, technoliberalism, which sees Silicon Valley technology and the free market of Hollywood end the need for a politics of participation.

Participatory culture, community, and play

Автор: Massanari, Adrienne L.
Название: Participatory culture, community, and play
ISBN: 1433126788 ISBN-13(EAN): 9781433126789
Издательство: Peter Lang
Рейтинг:
Цена: 25866.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: What does online community look like in the age of social networking? How do participatory culture platforms reflect both their designers’ intentions and the desires of their users? In this incisive and timely work, Adrienne L. Massanari discusses how culture is created and challenged on Reddit.com, the self-proclaimed «front page of the internet». Reddit enables the sharing of original and reposted content from around the web, and provides a platform for like-minded individuals to commune around topics of interest – everything from the joys of drinking beer in a shower (/r/showerbeer) to celebrating the pleasures of tidy penmanship (/r/penmanshipporn). Massanari’s ethnographic work provides a detailed examination of the contradictions that shape Reddit’s culture and how they reflect its role as an epicenter of geek culture. The book explores the ways in which community on Reddit is formed and solidified through play and humor, and the complex ways in which Redditors come together, which demonstrate a deep capacity for altruism and charitable giving, but can easily lapse into mob action. It also explores the community’s troubling gender and racial politics and how some Redditors are carving out their own space on the site to fight back.

The Culture Industry and Participatory Audiences

Автор: Emma Keltie
Название: The Culture Industry and Participatory Audiences
ISBN: 3319490273 ISBN-13(EAN): 9783319490274
Издательство: Springer
Рейтинг:
Цена: 12577.00 р.
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Описание: 1. Introduction.- 2. The Culture Industry and Audience Agency.- 3. Agency in Practice: A Participatory Utopia.- 4. Fans: A Long History of Participation.- 5. Producing Culture: Australian Media and Creative Policy.- 6. Participation in Practice.- 7. Authorised Participation.-

Public Relations and Participatory Culture

Название: Public Relations and Participatory Culture
ISBN: 1138787728 ISBN-13(EAN): 9781138787728
Издательство: Taylor&Francis
Рейтинг:
Цена: 22968.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying levels of engagement is widely acknowledged, but not widely explored in scholarly texts.

The established model of one-way communication and message control no longer exists. Social media and an increasingly participatory culture means that fans are taking a more active role in the production and co-creation of messages, communication, and meaning. These fans have significant power in the relationship dynamic between the message, the communicator, and the larger audience, yet they have not been defined using current theory and discourse. Our existing conceptions fail to identify these active and engaged publics, let alone understand virtual communities who are highly motivated to communicate with organizations and brands.

This innovative and original research collection attempts to address this deficit by exploring these interactive, engaged publics, and open up the complexities of establishing and maintaining relationships in fan-created communities.


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