Автор: Aaker, David A Название: Strategic market management, 1 ed ISBN: 0470689757 ISBN-13(EAN): 9780470689752 Издательство: Wiley Рейтинг: Цена: 8546.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.
Автор: Edited by Paul Bracken Название: Managing strategic suprise ISBN: 0521709601 ISBN-13(EAN): 9780521709606 Издательство: Cambridge Academ Рейтинг: Цена: 5069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Risk management experts combine with world renowned national security scholars to introduce risk management concepts and thinking into national security. The contributors examine whether advance risk assessment and management techniques can be successfully applied to address contemporary national security challenges.
Автор: Eric Flamholtz Название: Leading Strategic Change ISBN: 0521849470 ISBN-13(EAN): 9780521849470 Издательство: Cambridge Academ Рейтинг: Цена: 7762.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Why do some companies continue to be successful while others experience difficulties and even failure? In Leading Strategic Change, Eric Flamholtz and Yvonne Randle demonstrate that the key to long-term organizational success is the ability to adapt to and manage different types of change.
Автор: Caywood Clarke Название: Handbook of Strategic Public Relations and Integrated Commun ISBN: 0071767460 ISBN-13(EAN): 9780071767460 Издательство: McGraw-Hill Рейтинг: Цена: 14241.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.
Автор: Riel Cees Van Название: Alignment Factor ISBN: 0415690757 ISBN-13(EAN): 9780415690751 Издательство: Taylor&Francis Рейтинг: Цена: 9798.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The importance of creating a favourable impression is hard to overstate in all walks of life - in business it's vital to achieve strategic goals. Customers, journalists, bloggers, investors, governments and other groups are all important stakeholders in an organizations performance and in persuasively communicating a company's ethical and socially responsible behaviour, these groups can be kept onside. Supported throughout by lively examples, this book contains guidance for implementing strategies that engage stakeholders - highlighting those organizations which employ communication professionals as key performers. Van Riel reveals how a dominant logic develops among executives, which influences styles and techniques of trust-building communication. The practical insights demonstrated via cases including Google, Unilever and Barclays make this book useful reading for MBA and other graduate classes across areas such as public relations and reputation management as well as thinking managers across the globe.
Описание: This book explores the interaction of Ulysses S Grant with Meiji Japan from 1869-85. It discusses the travels of the Iwakura Mission in the US, considers Grant`s 1879 visit to Japan and the relationship between Grant, the Meiji emperor and leaders of the Meiji government.
The past several decades have seen widespread reform of labor markets across advanced industrial countries, but most of the existing research on job security, wage bargaining, and social protection is based on the experience of the United States and Western Europe. In Inequality in the Workplace, Jiyeoun Song focuses on South Korea and Japan, which have advanced labor market reform and confronted the rapid rise of a split in labor markets between protected regular workers and underprotected and underpaid nonregular workers. The two countries have implemented very different strategies in response to the pressure to increase labor market flexibility during economic downturns. Japanese policy makers, Song finds, have relaxed the rules and regulations governing employment and working conditions for part-time, temporary, and fixed-term contract employees while retaining extensive protections for full-time permanent workers. In Korea, by contrast, politicians have weakened employment protections for all categories of workers.In her comprehensive survey of the politics of labor market reform in East Asia, Song argues that institutional features of the labor market shape the national trajectory of reform. More specifically, she shows how the institutional characteristics of the employment protection system and industrial relations, including the size and strength of labor unions, determine the choice between liberalization for the nonregular workforce and liberalization for all as well as the degree of labor market inequality in the process of reform.
Автор: Park, Gene Katada, Saori Katada, Saori N. Chiozza, Giacomo Kojo, Yoshiko Название: Taming japan`s deflation ISBN: 1501728172 ISBN-13(EAN): 9781501728174 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 6515.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Bolder economic policy could have addressed the persistent bouts of deflation in post-bubble Japan, write Gene Park, Saori N. Katada, Giacomo Chiozza, and Yoshiko Kojo in Taming Japan's Deflation. Despite warnings from economists, intense political pressure, and well-articulated unconventional policy options to address this problem, Japan's central bank, the Bank of Japan (BOJ), resisted taking the bold actions that the authors believe would have significantly helped.
With Prime Minister Abe Shinzo's return to power, Japan finally shifted course at the start of 2013 with the launch of Abenomics—an economic agenda to reflate the economy—and Abe's appointment of new leadership at the BOJ. As Taming Japan's Deflation shows, the BOJ's resistance to experimenting with bolder policy stemmed from entrenched policy ideas that were hostile to activist monetary policy. The authors explain how these policy ideas evolved over the course of the BOJ's long history and gained dominance because of the closed nature of the broader policy network.
The explanatory power of policy ideas and networks suggests a basic inadequacy in the dominant framework for analysis of the politics of monetary policy derived from the literature on central bank independence. This approach privileges the interaction between political principals and their supposed agents, central bankers; but Taming Japan's Deflation shows clearly that central bankers' views, shaped by ideas and institutions, can be decisive in determining monetary policy. Through a combination of institutional analysis, quantitative empirical tests, in-depth case studies, and structured comparison of Japan with other countries, the authors show that, ultimately, the decision to adopt aggressive monetary policy depends largely on the bankers' established policy ideas and policy network.
Автор: Vivoda Название: Energy Security in Japan ISBN: 1138270318 ISBN-13(EAN): 9781138270312 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: For a country already uneasy about energy security, the 2011 earthquake and tsunami, which caused a nuclear catastrophe at the Fukushima nuclear power plant, turned pre-existing Japanese concern about the availability of energy into outright anxiety. The subsequent closure of many nuclear reactors meant Japan needed to replace lost power quickly and so had no choice but to secure additional fossil fuels, undermining Japanese diversification policy and increasing global and regional competition for energy. This switch has been at a cost to the already weak Japanese economy whilst the increase in fossil fuel consumption has caused a significant increase in greenhouse gas emissions. In this book Vlado Vivoda examines the drastically changed environment following the disaster in order to analyse Japan’s energy security challenges and evaluate Tokyo’s energy policy options. Looking at how the disaster exacerbated Japan’s existing energy security challenges, Vivoda considers the best policy options for Japan to enhance national energy security in the future, exploring the main impediments to change and how they might be overcome.
Автор: Hane, Mikiso Название: Modern Japan, Student Economy Edition ISBN: 0367319993 ISBN-13(EAN): 9780367319991 Издательство: Taylor&Francis Рейтинг: Цена: 29093.00 р. Наличие на складе: Поставка под заказ.
Описание: This book presents the essential facts of modern Japanese history. It covers a variety of important developments through the 1990s, giving special consideration to how traditional Japanese modes of thought and behavior have affected the recent developments.
Автор: Ang Cheng Guan Название: Lee Kuan Yew`s Strategic Thought ISBN: 0415658551 ISBN-13(EAN): 9780415658553 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Lee Kuan Yew, as the founding father of independent Singapore, has had an enormous impact on the development of Singapore and of Southeast Asia more generally. Even in his 80s he is a key figure who continues to exert considerable influence from behind the scenes. This book presents a comprehensive overview of Lee Kuan Yew’s strategic thought. It charts the development of Singapore over the last six decades, showing how Lee Kuan Yew has steered Singapore to prosperity and success through changing times. It analyses the factors underlying Lee Kuan Yew’s thinking, discusses his own writings and speeches, and shows how his thinking on foreign policy, security and international relations has evolved over time.
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