Автор: Bhattacharya, Cb Название: Small actions, big difference ISBN: 0367337568 ISBN-13(EAN): 9780367337568 Издательство: Taylor&Francis Рейтинг: Цена: 5051.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on interviews with 25 global multinational corporations, this book connects sustainability to the theory and principles of psychological ownership to propose a succinct, easy-to-digest model for managerial use.
Автор: Devin Durrant, Durrant Название: Values delta ISBN: 1737457806 ISBN-13(EAN): 9781737457800 Издательство: Неизвестно Рейтинг: Цена: 2752.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A Common Mans Search for the Divine Through the Gospels of Matthew Mark Luke and John. In this penetrating, sometimes irreverent and often humorous book, the writings of the apostles are explored in a search for the true Word of God. Here the Gospels of Matthew, Mark, Luke and John as well as the letters from other apostles who witnessed the life of Jesus Christ are evaluated using an unconventional but simple approach. This simple method allows any reader to separate the obviously true from the fictitious to arrive at a correct image of Jesus Christ. The reader will find the results presented quite surprising and thought provoking. Jesus
Автор: L?szl? Zsolnai Название: The European Difference ISBN: 0792382625 ISBN-13(EAN): 9780792382621 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text aims to present the business ethics provisions, programmes and experiences of member universities of the Community of European Management Schools (CEMS). It also attempts to demonstrate the distinctiveness and cultural integrity of European business ethics.
Описание: Use your day job to make a difference in the world, with this step-by-step guide to building a successful and fulfilling purpose-driven career.
Автор: Knowlton Richard L., Beyma Ron Название: Points of Difference: Transforming Hormel ISBN: 1600376746 ISBN-13(EAN): 9781600376740 Издательство: Неизвестно Цена: 2476.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: These timely messages will be compelling to managers in all industries as American business seeks to redefine itself in the midst of economic crisis.
Автор: Cahill Название: Making a Difference in Marketing ISBN: 1138036854 ISBN-13(EAN): 9781138036857 Издательство: Taylor&Francis Рейтинг: Цена: 9492.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Establishing a difference is the lynchpin of marketing. It can be achieved in many ways. The results can be magical and powerful: such as increasing, with little expense, the price of a little regarded fish from 0.15 a kilo to 1.00. As with many other disciplines which have great value, this potency has often resulted in the discussion of marketing being prey to increasing complexity. This frequently intimidates those marketing could help. Often it is due to the touting of supposedly new paradigms, given plausibility by conveniently invented metrics, and an emphasis on the rational and conscious over the emotional and unconscious, despite the latter aspects appearing to be the basis for much choice.
This imbalance has been highlighted by recent insights from psychology, neurology and behavioural economics. Rather than simply embracing these advances, the focus of marketing has been on additional layers of intricacy and a weighting of emphasis towards means of communication, further distancing marketing from its base.
This book aims to cut through to the pivotal role of differentiation, illustrated by case histories and the advances in the related fields referred to, particularly the work of psychologists such as Daniel Kahneman. Unlike much writing on marketing, it has tried to follow Einstein's advice to be "as simple as possible, but no simpler."
Автор: Philip Kotler; Marian Dingena; Waldemar Pfoertsch Название: Transformational Sales ISBN: 3319206052 ISBN-13(EAN): 9783319206059 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that results from the collaboration between suppliers and their strategic customers.
Автор: Waddock Название: Healing the World ISBN: 1783537728 ISBN-13(EAN): 9781783537723 Издательство: Taylor&Francis Рейтинг: Цена: 9309.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is an accessible follow up to "Intellectual Shamans". It takes shamanistic teachings and uses them to outline the ways in which individuals can find meaning in their work, no matter what their occupation or set of interests.
This book is different It provides mainstream how to's and what to do's with a left of field focus on they WHO and WHY. It taps into what REALLY contributes to business success when it comes to revenue generation, day to day leadership and activation of those results that matter the most through modern day commercial selling conversations.
It's an invitation and a wake-up call to begin having commercial conversations that provide a win for everyone - you, your buyer and the greater community as well as providing chapter after chapter of calls to action
This game changing book will ensure you:
* Understand how to approach your market, own your personal leadership skills and emphasise the value of you in a changing world.
* Discover how to focus in on your conversations even more by leverating your thought leadership skills and deeply defining the value of your offering whilst also remaining compeititive and relevant.
* Accelerate and elvate your outomes by drawing on your sales leadership skills to demonstrate and appreciate teh value you, your solution and your company provide to your market.
Описание: Use your day job to make a difference in the world, with this step-by-step guide to building a successful and fulfilling purpose-driven career.
Discover how you can draw people in and achieve greater success, in just a few minutes each day
TNTs are Tiny Noticeable Things. They are all the little things that people don't need to do, but do. Though small, they create the biggest, longest lasting impressions in people's minds; they show how much you care; they make and break relationships--yet they cost nothing. In Tiny Noticeable Things: The Secret Weapon to Making a Difference in Business, you'll learn how to use the explosive power of TNTs to get where you want to be in business and in everything you do. If you feel that you are just on the verge of ascending to the next level but aren't quite certain how to make the final push, this book is for you.
Adrian Webster is a best-selling business author and motivational speaker and in his latest book, he not only shares his own insights, but invites over 100 people to share their experiences of the differences TNTs have made. You'll discover how far you can get with gestures as small as remembering a person's first name or sending a handwritten note. The effect these little engagers can have is quite phenomenal. Read Tiny Noticeable Things to learn how and why to take those extra-mile steps to penetrate straight through the conscious mind and gain fast-track access to the results you're after.
Create a lasting impression on everyone you meet by doing Tiny Noticeable Things (TNTs) that will cost you nothing
Unlock the door to the next level of success and bring about profound change by showing that you care in little ways, every day
Discover the small tweaks that have elevated the most successful teams and businesses to unimaginable heights
Used effectively, TNTs put smiles on faces, light up rooms, and make people's day. If you are looking to inspire teams, put customers at the heart of everything you do, and stay ahead of the competition, Tiny Noticeable Things: The Secret Weapon to Making a Difference in Business will show you how. Never underestimate the power of the TNTs
Автор: Kotler Philip, Dingena Marian, Pfoertsch Waldemar Название: Transformational Sales: Making a Difference with Strategic Customers ISBN: 3319368788 ISBN-13(EAN): 9783319368788 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that results from the collaboration between suppliers and their strategic customers.
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