Автор: Sloss Radha Rajagopal Название: Lives in the Shadow with J. Krishnamurti ISBN: 1462031323 ISBN-13(EAN): 9781462031320 Издательство: Неизвестно Рейтинг: Цена: 5071.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Rajagopal & Casta?o Название: Understanding Consumer Behavior And Consumption Experience ISBN: 1466675187 ISBN-13(EAN): 9781466675186 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Success in the business world is not strictly reliant on producing valuable and in-demand products. Without a proper understanding of the consumers that a business markets and sells their products to, a company’s accomplishments can quickly become failures.Understanding Consumer Behavior and Consumption Experience discusses the indispensible value of understanding consumer activities and the crucial role they play in developing successful marketing strategies. Focusing on concepts such as consumer perceptions, consumption culture, and the influence of information technology, this book is a pivotal reference source for business managers, marketing executives, and graduate students interested in the relationship between consumer culture and businesses.
Автор: Rajagopal Название: Marketing Decision Making And The Management Of Pricing ISBN: 1466640944 ISBN-13(EAN): 9781466640948 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: <em>Marketing Decision Making and the Management of Pricing: Successful Business Tools</em> provides the latest research studies, market analysis, and best practices utilised in emerging markets to gain competitive advantage and market leadership. This reference source is useful for corporate managers, undergraduate and graduate students, and research scholars intending to increase their knowledge on pricing strategy and profit management. This book is part of the <em>Advances in Marketing, Customer Relationship Management, and E-Services</em> series collection.
Автор: Rajagopal, Behl Ramesh Название: Business Analytics and Cyber Security Management in Organizations ISBN: 152250902X ISBN-13(EAN): 9781522509028 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 31046.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Traditional marketing techniques have become outdated by the emergence of the internet, and for companies to survive in the new technological marketplace, they must adopt digital marketing and business analytics practices. Unfortunately, with the benefits of improved storage and flow of information comes the risk of cyber-attack.Business Analytics and Cyber Security Management in Organizations compiles innovative research from international professionals discussing the opportunities and challenges of the new era of online business. Outlining updated discourse for business analytics techniques, strategies for data storage, and encryption in emerging markets, this book is ideal for business professionals, practicing managers, and students of business.
Описание: In this modern digital age where huge demands are being made on people, the search to cope and find meaning to what we do daily is a challenge. This book connects the learnings of the ancient Thai martial art of Muay Thai into how we can leverage on them in an infinitely demanding digital world. This book is partly in response to failure of leaders in managing these demands and in the end resulting in poor employee engagement, lack of motivation and poorer mental and physical health. What Muay Thai teaches is as relevant now as it was centuries ago.
Описание: My memoir named Transplanted, from 110 F in the Shade to 10 F in the Sun, recounts my experiences as a young doctor of 23 years old who left the South Indian tropical town, Thiruananthapuram, and got dropped into a ten degrees frigid Chicago winter forty-eight hours later. Despite the strange foods I had to adjust to, the strange clothes that I needed to survive the cold, and even the strangeness of the English language (which I had hitherto believed I was well versed in, ) I was able to mold my life and likes, and establish myself as a successful pathologist, a dedicated wife, strong yet kind and loving mother and grandmother, and now a Matriarch to an extended family of fifty two in Chicagoland. I can do it attitude, an open mind and willingness to grow, and the vigor with which I faced my challenges made me successful in accepting and assimilating the American heritage for my own. How I contributed to the melting pot of America while becoming part of it, is itself a story worth reading. Anybody displaced from a place of comfort, whether 100 miles or 10,000 miles, anyone seeking guidance to overcome adversities, and anyone interested in "the Immigrant story" will find my book helpful to survive adversity and prosper in a strange land or a strange town.
Автор: Rajagopal Rachel Название: Unashamed Servant-Leadership ISBN: 178368366X ISBN-13(EAN): 9781783683666 Издательство: Неизвестно Цена: 3171.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
Описание: This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
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