Winner, 2020 Outstanding Book Award, given by the International Communication Association
Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers
How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.
Автор: Lowther, Craig Christie, Robin Welsh, Stuart Thompson, Andrew Anderson, Claire Leckie Название: Higher maths student book (second edition) ISBN: 0008383502 ISBN-13(EAN): 9780008383503 Издательство: HarperCollins UK Рейтинг: Цена: 3167.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Exam Board: SQALevel: HigherSubject: MathsFirst Teaching: 2018, First Exam: 2019 The Higher Maths Student Book helps teachers and students map their route through the CfE programme, providing comprehensive and authoritative guidance for the course.
Автор: Cunningham Stuart, Craig David Название: Creator Culture: An Introduction to Global Social Media Entertainment ISBN: 147981797X ISBN-13(EAN): 9781479817979 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4389.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Explores new perspectives on social media entertainment
There is a new class of cultural producers—YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others—who are part of a rapidly emerging and highly disruptive industry of monetized “user-generated” content. As this new wave of native social media entrepreneurs emerge, so do new formations of culture and the ways they are studied.
In this volume, contributors draw on scholarship in media and communication studies, science and technology studies, and social media, Internet, and platform studies, in order to define this new field of study and the emergence of creator culture. Creator Culture introduces readers to new paradigms of social media entertainment from critical perspectives, demonstrating both relations to and differentiations from the well-established media forms and institutions traditionally within the scope of media studies.
This volume does not seek to impose a uniform perspective; rather, the goal is to stimulate in-depth, globally-focused engagement with this burgeoning industry and establish a dynamic research agenda for scholars, teachers, and students, as well as creators and professionals across the media, communication, creative, and social media industries.
Contributors include: Jean Burgess, Zoe Glatt, Sarah Banet-Weiser, Brent Luvaas, Carlos A. Scolari, Damian Fraticelli, Jose M. Tomasena, Junyi Lv, Hector Postigo, Brooke Erin Duffy, Megan Sawey, Jarrod Walzcer, Sangeet Kumar, Sriram Mohan, Aswin Punathambekar, Mohamed El Marzouki, Elaine Jing Zhao, Arturo Arriagada, Jeremy Shtern, Stephanie Hill
Winner, 2020 Outstanding Book Award, given by the International Communication Association
Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers
How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.
Автор: Craig David, Lin Jian, Cunningham Stuart Название: Wanghong as Social Media Entertainment in China ISBN: 3030653757 ISBN-13(EAN): 9783030653750 Издательство: Springer Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influencers and micro-celebrities.
Автор: Cunningham Stuart Название: Hidden Innovation ISBN: 0739188062 ISBN-13(EAN): 9780739188064 Издательство: Неизвестно Рейтинг: Цена: 26668.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the notion that organizations are living systems themselves and as such they manifest various degrees of health and dysfunction, analogous to those of individuals. Becoming trauma-informed as a system means healing as a system and that frequently necessitates the repairing of deficits in basic social and political skills that are necessary for democratic practice in any setting.
Автор: Cunningham Stuart Название: Hidden Innovation: Policy, Industry and the Creative Sector ISBN: 1498557201 ISBN-13(EAN): 9781498557207 Издательство: Неизвестно Рейтинг: Цена: 12412.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book traces how innovation occurs through new forms of screen production enabled by social media platforms and in public broadcasting. It notes that creative workers offer fresh ideas across the economy and how creative cities debates need reframing. Cunningham shows how global policies are catching up with new social and economic realities.
Автор: Stuart Cunningham,Terry Flew Название: A Research Agenda for Creative Industries ISBN: 178811857X ISBN-13(EAN): 9781788118576 Издательство: Edward Elgar Publishers Рейтинг: Цена: 16896.00 р. Наличие на складе: Поставка под заказ.
Описание: Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary.
Over the past 20 years, the concept of creative industries has become a widely recognised policy paradigm adopted in numerous countries, agencies and educational institutions around the world. A Research Agenda for Creative Industries probes the key issues that will help to advance research into creative industries as a productive and innovative intervention in public policy. Issues addressed include how much should a research agenda for creative industries be policy-oriented? How workable is the so-called triple bottom line rationale for creative industries? What innovative theories, research approaches and methods are called for in advancing a creative industries agenda? With contributions from leading scholars, policy and industry specialists, this interdisciplinary Research Agenda will be a vital resource for students and academics working in the fields of communication, culture, film and media, geography, business and policy studies, and Internet and social media studies.
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