The Psychology of Micro-Targeted Election Campaigns, Madsen Jens Koed
Автор: Jens Koed Madsen Название: The Psychology of Micro-Targeted Election Campaigns ISBN: 303022144X ISBN-13(EAN): 9783030221447 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the psychology behind micro-targeted tactics used in election campaigning and the advent of increasingly sophisticated dynamic Agent-Based Models (ABMs). It discusses individual profiling, how data and modelling are deployed to enhance the effectiveness of persuasion and mobilization efforts in campaigns, and the potential limitations of these approaches. Madsen particularly explores how psychological insight and personal data are used to generate individualised models of voters and how these in turn are applied to optimise persuasion strategies tailored to a specific person.
Finally, the book considers the broader democratic dilemmas raised by the introduction of these tactics into politics and the critical civic importance of understanding how these campaigns function.This timely work offers fresh insights for students and scholars of political psychology, philosophy, political marketing, media, and communications.
Описание: This book investigates how institutional differences, such as the roles of political parties and the regulation of electoral systems, affect the development of Internet election campaigns in the U.S., Japan, Korea, and Taiwan. It examines whether or not the “Americanization of elections” is evident in East Asian democracies. While Japan is a parliamentary system, the U.S. and Korea are presidential systems and Taiwan is a semi-presidential system that has a president along with a parliamentary system. Furthermore, the role of the presidency in the U.S., Korea, and Taiwan is quite different. Taking these variations in political systems into consideration, the authors discuss how the electoral systems are regulated in relation to issues such as paid advertisements and campaign periods. They argue that stronger regulation of election systems and shorter election periods in Japan characterize Japanese uniqueness compared with the U.S., Korea, and Taiwan in terms of Internet election campaigns.
Описание: This study of U.S. presidential campaign coverage argues that journalists often tell audiences what actions candidates should take on the campaign trail based solely on whether they`re leading or trailing in the polls. The study of TV coverage of the last twelve elections shows that such "expectation setting" has increased dramatically over time.
Описание: There is little written about the importance of foreign policy in US presidential elections or the impact of electoral issues on the formation of foreign policy. In US Presidential Elections and Foreign Policy, a team of international scholars examines how the relationship between foreign policy and electoral politics evolved through the latter half of the twentieth century.
Автор: Boas Название: Presidential Campaigns in Latin America ISBN: 1107131146 ISBN-13(EAN): 9781107131149 Издательство: Cambridge Academ Рейтинг: Цена: 14256.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Taylor C. Boas argues that new democracies are likely to develop nationally specific approaches to electioneering through success contagion. The theory of success contagion holds that the first elected president to complete a successful term in office establishes a national model of campaign strategy that other candidates will adopt in future.
Описание: This book investigates how institutional differences, such as the roles of political parties and the regulation of electoral systems, affect the development of Internet election campaigns in the U.S., Japan, Korea, and Taiwan.
Описание: This book offers a range of perspectives on European integration from different scientific disciplines. It aims to give its readers the opportunity to look at European integration from various scientific angles, such as history, political science, philosophy of science, economics, legal theory, social ontology, and evolutionary psychology.
Название: Social Media and Election Campaigns ISBN: 1138930466 ISBN-13(EAN): 9781138930469 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book aims to further the research in the fields of social media and political communication by moving beyond the hype and avoiding the most eye-catching and spectacular cases. It looks at stable democracies without current political turmoil, small countries as well as large continents, and minor political parties as well as major ones. Investigating emerging practices in the United States, Europe, and Australia, both on national and local levels, enables us to grasp contemporary tendencies across different regions and countries.
The book provides empirical insights into the diverse uses of different social media for political communication in different societies. Contributors look at the ways in which novel arenas connect with other channels for political communication, and how politicians as well as citizens in general use social media services. Presenting state-of-the-art methodological approaches, drawing on a combination of qualitative and quantitative analyses, the book brings together an interdisciplinary group of researchers in order to address emerging practices of the mediation of politics, campaign communication, and issues of citizenship and democracy as expressed on social media platforms.
This book was originally published as a special issue of Information, Communication & Society.
Название: Social Media and Election Campaigns ISBN: 1138085359 ISBN-13(EAN): 9781138085350 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book aims to further the research in the fields of social media and political communication by moving beyond the hype and avoiding the most eye-catching and spectacular cases. It looks at stable democracies without current political turmoil, small countries as well as large continents, and minor political parties as well as major ones. Investigating emerging practices in the United States, Europe, and Australia, both on national and local levels, enables us to grasp contemporary tendencies across different regions and countries.
The book provides empirical insights into the diverse uses of different social media for political communication in different societies. Contributors look at the ways in which novel arenas connect with other channels for political communication, and how politicians as well as citizens in general use social media services. Presenting state-of-the-art methodological approaches, drawing on a combination of qualitative and quantitative analyses, the book brings together an interdisciplinary group of researchers in order to address emerging practices of the mediation of politics, campaign communication, and issues of citizenship and democracy as expressed on social media platforms.
This book was originally published as a special issue of Information, Communication & Society.
Автор: Martin N. Ndlela; Winston Mano Название: Social Media and Elections in Africa, Volume 1 ISBN: 303030552X ISBN-13(EAN): 9783030305529 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book brings together fresh evidence and new theoretical frameworks in a unique analysis of the increasing role of social media in political campaigns and electoral processes across Africa.
Автор: Alvarez R. Michael, Adams-Cohen Nicholas, Kim Seo-Young Silvia Название: Securing American Elections ISBN: 1108744923 ISBN-13(EAN): 9781108744928 Издательство: Cambridge University Press Рейтинг: Цена: 4495.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this Element, we present a data-driven approach that evaluates the performance of the administration of a democratic election, before, during, and after Election Day. We show that this method can improve confidence in the integrity of American elections.
Описание: This book brings together fresh evidence and new theoretical frameworks in a unique analysis of the increasing role of social media in political campaigns and electoral processes across Africa.
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