Описание: If you are a salesperson, Selling To The Point can radically improve the way you work. Selling To The Point begins by showing that the whole idea of "selling" something to someone is over, finished, dead. Yes, it might be true that using your old ways, your buyer might eventually purchase something. But have you noticed how hard that's getting? The problem is not about you. The fact is, this is a new world. In Selling To The Point, Jeffrey Lipsius reveals what your buyers really need from you in this new world-even if they don't know how to ask. Lipsius removes most of the old unquestioned assumptions basic to traditional sales training. Instead, you will learn to see your professional life in a new and refreshing way. Before long, you too will think of "selling" as a completely outmoded way of working. Instead, you will be focused on the Point of selling. And what is the Point of selling? It's amazingly simple. Unlike a lot of boring "how-to" books, Selling to the Point is fun to read because it's told as a story. Here you will meet real people, people who may be quite a bit like you and your customers. You'll experience how they go through the transformation of becoming better buyers, with the help of their salespeople. And as soon as you have read only a few chapters, you'll be able to put Lipsius's powerful new concepts right to work. It's actually that easy, and maybe even fun to change your understanding of the selling process.
Автор: Nieland Justus Название: Happiness by Design: Modernism and Media in the Eames Era ISBN: 1517902053 ISBN-13(EAN): 9781517902056 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 5010.00 р. Наличие на складе: Нет в наличии.
Описание:
A cultural history of modern lifestyle viewed through film and multimedia experiments of midcentury designers Charles and Ray Eames
For the designers Charles and Ray Eames, happiness was both a technical and ideological problem central to the future of liberal democracy. Being happy demanded new things but also a vanguard life in media that the Eameses modeled as they brought film into their design practice. Midcentury modernism is often considered institutionalized, but Happiness by Design casts Eames-era designers as innovative media artists, technophilic humanists, change managers, and neglected film theorists.
Happiness by Design offers a fresh cultural history of midcentury modernism through the film and multimedia experiments of Charles and Ray Eames and their peers—Will Burtin, László Moholy-Nagy, and György Kepes, among others—at a moment when designers enjoyed a new cultural prestige. Justus Nieland traces how, as representatives of the American Century’s exuberant material culture, Cold War designers engaged in creative activities that spanned disciplines and blended art and technoscience while reckoning with the environmental reach of media at the dawn of the information age.
Eames-era modernism, Nieland shows, fueled novel techniques of culture administration, spawning new partnerships between cultural and educational institutions, corporations, and the state. From the studio, showroom floor, or classroom to the stages of world fairs and international conferences, the midcentury multimedia experiments of Charles and Ray Eames and their circle became key to a liberal democratic lifestyle—and also anticipated the look and feel of our networked present.
Автор: Justus Nieland Название: Happiness by Design: Modernism and Media in the Eames Era ISBN: 1517902045 ISBN-13(EAN): 9781517902049 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 20064.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A cultural history of modern lifestyle viewed through film and multimedia experiments of midcentury designers Charles and Ray Eames For the designers Charles and Ray Eames, happiness was both a technical and ideological problem central to the future of liberal democracy. Being happy demanded new things but also a vanguard life in media that the Eameses modeled as they brought film into their design practice. Midcentury modernism is often considered institutionalized, but Happiness by Design casts Eames-era designers as innovative media artists, technophilic humanists, change managers, and neglected film theorists.Happiness by Design offers a fresh cultural history of midcentury modernism through the film and multimedia experiments of Charles and Ray Eames and their peers-Will Burtin, L?szl? Moholy-Nagy, and Gy?rgy Kepes, among others-at a moment when designers enjoyed a new cultural prestige. Justus Nieland traces how, as representatives of the American Century’s exuberant material culture, Cold War designers engaged in creative activities that spanned disciplines and blended art and technoscience while reckoning with the environmental reach of media at the dawn of the information age.Eames-era modernism, Nieland shows, fueled novel techniques of culture administration, spawning new partnerships between cultural and educational institutions, corporations, and the state. From the studio, showroom floor, or classroom to the stages of world fairs and international conferences, the midcentury multimedia experiments of Charles and Ray Eames and their circle became key to a liberal democratic lifestyle-and also anticipated the look and feel of our networked present.
Автор: Yalcin, Martin O. Название: Naturalism`s philosophy of the sacred ISBN: 0739184997 ISBN-13(EAN): 9780739184998 Издательство: Bloomsbury Рейтинг: Цена: 12920.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This lively introduction to figurative language develops new analytical tools and proposes a cohesive view of a broad range of concepts, including metaphor, metonymy, simile, and irony. Comprehensive and practical, the book provides definitions of major concepts, offers in-depth analysis of examples and surveys figurative structures in different discourse genres.
Описание: The Making of Modern Law: Foreign, Comparative and International Law, 1600-1926, brings together foreign, comparative, and international titles in a single resource. Its International Law component features works of some of the great legal theorists, including Gentili, Grotius, Selden, Zouche, Pufendorf, Bijnkershoek, Wolff, Vattel, Martens, Mackintosh, Wheaton, among others. The materials in this archive are drawn from three world-class American law libraries: the Yale Law Library, the George Washington University Law Library, and the Columbia Law Library.
Now for the first time, these high-quality digital scans of original works are available via print-on-demand, making them readily accessible to libraries, students, independent scholars, and readers of all ages.
+++++++++++++++ The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping to insure edition identification: +++++++++++++++ Yale Law Library LP3Y0334800 18550101 The Making of Modern Law: Foreign, Comparative, and International Law, 1600-1926 The translation including the notes and references at the foot of the body of the work are from the 9th German edition, edited by Dr. Buchholtz. cf. Translator's preface. London; Dublin: William Maxwell; Hodges and Smith, 1855 xx, 212 p., cxlvii p.: ill.; 26 cm United Kingdom
Автор: Nieland, Justus Название: Feeling modern ISBN: 0252075463 ISBN-13(EAN): 9780252075469 Издательство: Wiley EDC Рейтинг: Цена: 3773.00 р. Наличие на складе: Поставка под заказ.
Описание:
This rigorous and original study combines theories of the public sphere, cinema, and visual culture with a growing body of critical work on affect. While modernist feeling is often described either as a reservoir of romantic inwardness or as an inhuman hostility to sentiment, Justus Nieland challenges these notions by approaching emotion through a poetics of modernist publicity. He argues that modernists championed feelings as primarily public products of modernity rather than as the private property of the self.
Nieland's fresh account of the moderns' revolutionary designs on feeling also offers a new understanding of modernist publicness that includes self-presentation in popular theatrical spaces and public feelings enabled by performance, film, and other public amusements. Positing Charlie Chaplin as the embodiment of the modern "eccentric," Nieland explores the wildness of feeling in the work of many other key modernists, including Wyndham Lewis, Sergei Eisenstein, Marsden Hartley, E. E. Cummings, Joseph Cornell, Nathanael West, and Djuna Barnes. Ranging widely across modernist literature, avant-garde film, popular performance, and the visual arts of the modernist period, this study demonstrates that eccentric feeling is the emotional climate of modern alienation. Nieland finds, at the eccentric heart of modernism, a critique of the role of emotional propriety in collective life and an ethos of public comportment. Feeling Modern recovers the affective and poetic dimensions of public life that make it ever worth living.
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