Описание: This book responds to key issues in strategic management control by studying the interplay between ethics, social and environmental performance and governance.
Описание: The Dialectical Meaning of Offshored Work analyzes how offshoring investments function as a platform for intercultural encounters among corporate actors and local populations of hosting communities. The book synthesizes ethnographic research, media reviews, and policy analysis to examine how localized forms of offshoring production occur in social, political and economic processes to highlight dilemmas connected to mobility of capital, modernization, social equality and capitalist expansion. The book delineates the complex interplay between Western neoliberalism and a transforming post-socialist Europe, to show the complex ways in which offshoring production infiltrates local communities. Analyzing issues of labor, work and employment, this book engages with current scholarship on critical management, sociology, anthropology, and East European studies.
Автор: by Gerd Kaufmann Название: Aligning Lean and Value-based Management ISBN: 3030384667 ISBN-13(EAN): 9783030384661 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the relationship between and the compatibility of lean management (LM) and value-based management (VBM) approaches at the systems level.
Автор: Cespedes Frank V. Название: Aligning Strategy and Sales ISBN: 1422196054 ISBN-13(EAN): 9781422196052 Издательство: McGraw-Hill Рейтинг: Цена: 3947.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "It's time to address the enormous cost of the strategy-sales gap." The most crucial connection in an organization seeking to grow is between sales and strategy. But if your company is like most, instead of a strong connection there is a widening gap and too little bang for the buck. This book will help turn the tide for your organization. US companies, for example, invest almost $900 billion annually in their sales forces--more than three times the amount they spend on all media advertising, and twenty times more than the total spent on digital marketing. Yet research indicates that, on average, companies deliver only about 50 to 60 percent of the financial performance their strategies promise. That's a lot of wasted money and managerial effort. "Aligning Strategy and Sales" will help you close the gap, establish the needed connections, and improve both sales and strategy in your organization. From the author's research, practice, and years of work with firms across many industries, you'll learn how to improve performance by: - Articulating strategy in ways that busy people can understand and embrace, and then translating strategic choices into sales tasks that bring results. - Hiring, compensating, and measuring salespeople and performance in ways that are consistent with strategic goals. - Selecting and developing people who can manage as well as sell, and finding practical ways to improve the coordination between sales and other functions required for profitable growth. Usable, thoughtful, and clear, this book will help you drive performance, evaluate sales numbers, and hire or train the people who deal with your customers--from sales and functional heads to HR and the C-suite. Informed by the author's experience and research as a business manager, board member, consultant, and professor at Harvard Business School, "Aligning Strategy and Sales" provides the know-how and tools to do exactly what its title promises.
Автор: Beames Colin Название: Aligning Workforce and Business Strategies ISBN: 0980644232 ISBN-13(EAN): 9780980644234 Издательство: Неизвестно Цена: 11035.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Langdon Название: Aligning Performance ISBN: 0787947369 ISBN-13(EAN): 9780787947361 Издательство: Wiley Рейтинг: Цена: 11794.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume offers an up-to-date definition of performance, giving human resources practitioners the tools they need to augment workplace performance.
Автор: Katarzyna Tworek Название: Aligning IT and Business ISBN: 3030115623 ISBN-13(EAN): 9783030115623 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the interplay between IT solutions and specific management methods in organizations. In particular, it assesses the impact of IT reliability on factors like employees’ commitment and organizational performance. After developing the necessary theoretical foundation, the book presents a framework for aligning IT solutions with a number of specific management methods in organizations. In addition, it demonstrates the extent to which IT reliability can be an indicator for this alignment, and discusses the impact on employees’ commitment and organizational performance under various management methods. Case studies from organizations in Switzerland and Poland help to illustrate the findings. In closing, the book presents roadmaps for improving IT and business alignment so as to achieve higher commitment and better results.
Описание: The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.
This book offers both marketing and sales professionals a rare combined insight into both worlds to continuously capture customer intelligence and create value, by blending detailed research with academic rigor and commercial experience of the authors in both Europe and North America.
It has never been easier to produce great marketing content and sales collateral. And yet, 90% of the content that marketing produces is NEVER used by sales. Why not? Because it's not relevant to the audience or the prospect doesn't even know the content exists. Furthermore 58% of deals end up in "no decision" because Sales has not presented value effectively.
Companies are creating lots of noise but failing to resonate with the customers.
So what? The danger, aside from marketing wasting tens of millions of dollars on ineffective content and tools, is that customers will disengage. 94% of prospects say they have completely disengaged with vendors because of irrelevant content.
In order to grow fast, the authors argue, Sales and Marketing teams need to slow down. They need to work together to truly understand their customers' needs, wants, motivations and pain points so that they can offer customized "value". The book sets out how to establish a formal program to continuously capture customer intelligence and insights - the shiny gems of understanding that help prospects to connect the dots - so that value can be consistently articulated in marketing and sales conversations.
By integrating the best ideas and practice from commercial experience and academic research the authors show how to create value across the entire marketing and sales value chain - not only get a new customer, but to continue to create value for future purchases by creating "post-sales" value.
Описание: This book sets out a systematic way to understand who you need to influence, how to evaluate the priority you give to each person, what tactics will work the best, and how to plan and execute your campaign. It provides powerful tools and processes which use the psychology of influence and grounds them in experience of managing projects and change.
Описание: This book focuses on developing alignment as the foundation for a successful digital enterprise.
Over the last decade, digital technology has made deep inroads into every walk of life, but perhaps nowhere more than in the world of business. Technology now plays an enhanced role in driving business success, creating an entirely new paradigm in which business and technology are inseparable. Enterprises must ride the digital wave without losing their grip on the business basics to stay afloat. In this environment, business outcome is heavily dependent on the close alignment between business and technology.
Aligning Technology with Business for Digital Transformation is a guide to discovering the power of business-technology alignment. Gleaned from decades of experience with global corporations that have shaped the current business-technology landscape, it covers an indispensable organizational requirement in a simple and relatable way.
The book focuses on developing alignment as the foundation for a successful digital enterprise. Interlaced with real-life examples and anecdotes, it should help not only organizations in unlocking their true potential but also individuals in building the skills and aptitude necessary for succeeding in the digital world.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru