An adaptable and evergreen guide you'll come back to again and again.
Never before have we consumed as much content, in as many forms, and in as many places as we do now. This means marketers, creators, and anyone who communicates with an audience is under more pressure than ever to deliver unique content, consistently. How can you fill all those web pages, social feeds, blogs, and newsletters, every single day?
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking "what should I post?" No more waiting for that "big idea" to show up in its own time. This system allows storytellers from any industry to produce fresh story ideas on demand, any time.
The Content Fuel Framework will challenge you--and enable you--to tell stories in entirely new ways.
Автор: Sandmeier, Adrian Название: Video marketing for marketers : building ISBN: 1544505922 ISBN-13(EAN): 9781544505923 Издательство: Неизвестно Рейтинг: Цена: 2068.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
If you're looking to build trust with your customers, the best way to do so is with video marketing. The statistics back this up: 90 percent of customers say video helps them make buying decisions, 64 percent say they're more likely to buy after seeing a video, and video marketers get 66 percent more qualified leads per year. However, you can't capitalize on these benefits if you don't know how to get started with video marketing.
Adrian Sandmeier is here to help you kickstart your efforts with video and produce stellar work capable of closing deals. After assessing your situation and capabilities, you'll learn how to match each step of the customer's journey with the right type of video. You'll no longer have to guess whether an explainer video or a customer testimonial will be most effective when a customer gets stuck in your sales cycle.
You'll also learn how to distribute videos, then measure and analyze results so you're set up for success, now and in the future. If you want deeper customer relationships that drive results, Video Marketing for Marketers is the blueprint you need.
If you want to build a successful Affiliate Marketing business to create years worth of passive income, then keep reading...
Do you have problems getting traffic to your site or leads? Converting traffic profitably? Writing top level sales copy? Or building a responsive mailing list? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more; most of which have 10+ years worth experience.
In this definitive guidebook, you will be taught:
The single most powerful strategy you can do now for getting immense amounts of traffic to your site and leads.
The one method you should follow for writing high converting sales copy.
Why choosing a profitable niche can help you earn more income and stay much more motivated.
How a particular marketing approach can help you gain more sales profitably.
Understanding why some people will fail to make money being an affiliate marketer.
And much, much more.
The proven methods and pieces of knowledge within this book are so easy to follow. Even if you've never heard of affiliate marketing before, you will still be able to get to a high level of success.
Would you like to know more?
Download now if you want to live your dream lifestyle and build a passive business you can be proud of.
Scroll to the top of the page and select the "Buy Now" button today.
Intuitive Marketing introduces a new theory of marketing that does not rely on overt or covert persuasion and does not require treating consumers as "patsies."
Traditional marketing assumes its purpose is persuasion it must grab people's attention, get them to change their minds, and convince them to do what they didn't know they wanted to do. Marketers compete every day to develop messages that "attract eyeballs," "rise above the clutter," and achieve "stopping power."
But to the average consumer, marketing and advertising are becoming overwhelming. From their point of view, it's all clutter, it's all annoying, it's all an imposition on their already overworked conscious minds. Ironically, marketers are creating a "tragedy of the commons" effect. By collectively overgrazing consumers' "attentional commons," they are creating an environment that makes it less likely consumers will allocate attention to any of their messages.
Intuitive marketing is based on a different view of how consumers think, act, and respond to marketing; a view built directly on the latest findings and insights from brain science.
Like traditional marketing, intuitive marketing seeks to influence consumers. But it does so in a radically different way: by aligning with consumers' existing motivations and goals, primarily in the service of positive psychological needs, rather than by attempting to impose immediate transactional goals on consumers using tactics of disruption, distraction, and persuasion.
Five intuitive marketing strategies are presented throughout the book. They show how marketers can simultaneously shape and satisfy consumer wants and needs by leveraging cognitive mechanisms such as unconscious association building, familiarity, trust, conditioning via small emotional rewards, and connecting with consumers' innate aspirations and identity needs.
Intuitive Marketing demonstrates both the perils of persuasion as a marketing strategy and the promise of intuitive marketing as a better way to build lasting relationships with customers and consumers. It provides a path forward for marketing that treats consumers with respect, earns (rather than demands) attention, aligns with (rather than disrupts) consumer motivations and goals, and recognizes the reality of how consumers think, learn, and choose in the modern marketplace.
Автор: Ridgway Bret Название: 50 Biggest Mistakes: I See Information Marketers Make ISBN: 1600378676 ISBN-13(EAN): 9781600378676 Издательство: Неизвестно Рейтинг: Цена: 2338.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
If one of your Info Marketing goals is to crush your closest competitors, you can practically do it by default if you eliminate the mistakes from your marketing activities and communications When you avoid mistakes, you will WIN by not losing your time, money and confidence. Your passport to becoming a wildly successful Information Marketer boils down to doing the opposite of the "50 Mistakes" you read about in this course. Period.
"50 Biggest Mistakes is packed full of logical practical, and actionable advice, that anyone in the industry can take to the bank. The best way to fix a mistake is to avoid it in the first place." "Buying this book is a no-brainer for all information marketers. Luckily, Bret didn't take his own advice and made his #5 mistake. He did not charge anywhere near the value this book provides. Before he changes his mind, I would just buy it." "When Bret Ridgway talks about Information Marketing, I listen. You should, too " "Just after reading the first handful of 'mistakes' I've already made changes to an upcoming product launch I'm doing that should put an extra five figures into my pocket."
Описание: How to get started with Guerrilla Marketing. This title enables readers to adopt the mindset of a guerrilla marketer in order to achieve better business results, at less cost, faster. It reveals dozens of low-cost strategies for getting new customers using time, energy and imagination.
Автор: Jesko Perrey, Thomas Bauer, Dennis Spillecke, Tjark Freundt, Jonathan Gordon Название: Marketing Performance: How marketers drive profitable growth ISBN: 1119278333 ISBN-13(EAN): 9781119278337 Издательство: Wiley Рейтинг: Цена: 3958.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drive marketing ROI with an investor`s mindset and a proven toolkit Top marketers today don`t shy away from financial accountability.
If you want to build a successful Affiliate Marketing business to create years worth of passive income, then keep reading...
Do you have problems getting traffic to your site or leads? Converting traffic profitably? Writing top level sales copy? Or building a responsive mailing list? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more; most of which have 10+ years worth experience.
In this definitive guidebook, you will be taught:
The single most powerful strategy you can do now for getting immense amounts of traffic to your site and leads.
The one method you should follow for writing high converting sales copy.
Why choosing a profitable niche can help you earn more income and stay much more motivated.
How a particular marketing approach can help you gain more sales profitably.
Understanding why some people will fail to make money being an affiliate marketer.
And much, much more.
The proven methods and pieces of knowledge within this book are so easy to follow. Even if you've never heard of affiliate marketing before, you will still be able to get to a high level of success.
Would you like to know more?
Download now if you want to live your dream lifestyle and build a passive business you can be proud of.
Scroll to the top of the page and select the "Buy Now" button today.
Описание: Are you wasting money on marketing merchandise that doesn`t cut through with your customers?Does your brand need to stay ahead of the pack by using effective, innovative promotional materials?
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