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Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication, Page Janis Teruggi, Parnell Lawrence J.


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Автор: Page Janis Teruggi, Parnell Lawrence J.
Название:  Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication
ISBN: 9781544392004
Издательство: Sage Publications
Издательство: Sage Publications, Inc
Классификация: ISBN-10: 1544392001
Обложка/Формат: Paperback
Страницы: 448
Вес: 0.79 кг.
Дата издания: 23.10.2020
Язык: English
Размер: 25.15 x 20.32 x 1.78 cm
Поставляется из: США
Описание: Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations (PR) with a focus on new media and social responsibility. Recognizing that the shifts in technology, business, and culture require a fresh approach, authors Janis Teruggi Page and Lawrence J. Parnell show students how today′s PR professionals create persuasive messages with modern technologies while working in line with the industry′s foundations. The authors balance this approach with a focus on understanding communication theory, history, process, and practice, and how all these concepts can be applied to strategic PR planning. The Second Edition features new and refreshed content throughout, including cases, chapter-opening scenarios, and profiles of both young and senior practitioners with tips and career guidance for student success.


Ethics and Socially Responsible Investment

Автор: Ransome
Название: Ethics and Socially Responsible Investment
ISBN: 113825567X ISBN-13(EAN): 9781138255678
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: This volume breaks new ground by approaching Socially Responsible Investment (SRI) as an explicitly ethical practice in financial markets. The work explains the origins and conceptual structure of SRI and links its pursuit to both its deeper philosophical foundations and the broader, multi-dimensional global movement towards greater social responsibility in global markets.

Toward a Socially Responsible Psychology for a Global Era

Название: Toward a Socially Responsible Psychology for a Global Era
ISBN: 146147390X ISBN-13(EAN): 9781461473909
Издательство: Springer
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Цена: 21661.00 р.
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Описание: This book explores the features of socially-responsible psychology, details the challenges that this work faces, and examines the mechanisms and processes by which psychological work could be synergistically integrated with other disciplines.

Socially Responsible Investment

Автор: Enrique Ballestero; Blanca P?rez-Gladish; Ana Garc
Название: Socially Responsible Investment
ISBN: 3319118358 ISBN-13(EAN): 9783319118352
Издательство: Springer
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Цена: 18167.00 р.
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Описание: Socially responsible investment is a "new deal" championed by the institutional investment and bank sectors, agents that influence mutual funds and other collective investment schemes and which fear that financial strategies without ethical constraints can harm sustainable growth and prosperity.

Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication

Автор: Janis Teruggi Page, Lawrence J. Parnell
Название: Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication
ISBN: 1544392036 ISBN-13(EAN): 9781544392035
Издательство: Sage Publications
Рейтинг:
Цена: 11088.00 р.
Наличие на складе: Поставка под заказ.

Описание: Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations (PR) with a focus on new media and social responsibility. Recognizing that the shifts in technology, business, and culture require a fresh approach, authors Janis Teruggi Page and Lawrence J. Parnell show students how today's PR professionals create persuasive messages with modern technologies while working in line with the industry's foundations. The authors balance this approach with a focus on understanding communication theory, history, process, and practice, and how all these concepts can be applied to strategic PR planning. The Second Edition features new and refreshed content throughout, including cases, chapter-opening scenarios, and profiles of both young and senior practitioners with tips and career guidance for student success.

The Darker Side of Family Communication: The Harmful, the Morally Suspect, and the Socially Inappropriate

Автор: Loreen N. Olson, Mark A. Fine
Название: The Darker Side of Family Communication: The Harmful, the Morally Suspect, and the Socially Inappropriate
ISBN: 1433125382 ISBN-13(EAN): 9781433125386
Издательство: Peter Lang
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Цена: 24238.00 р.
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Описание: This volume advances theory and research by presenting original, empirical studies as well as theoretical and methodological overviews on dark family communication processes.
Taking an interdisciplinary and international approach, the volume includes contributions from the most respected scholars in their specialty areas. It is the first published work on the dark side of family communication scholarship to include critical theorizing. This makes it an important contribution to family communication research in general and dark side work more specifically. Such chapters examine how gender, race, class, and sexual orientation impact and are impacted by dark family communication. In addition to a micro, interaction-based exploration of how social location and dark family communication processes intersect, some chapters offer more social critiques of dark family communication (and how it is socially constructed) at a macro-level.
The volume is intended for scholars, researchers, and graduate students interested in the dark side of family communication and family dynamics. It is also well suited for advanced undergraduate or graduate courses in family communication, dark side of family communication, family processes, family dynamics, family conflict, and family stress and coping.

Under the Social Influence: Going from Reckless to Responsible in Today`s Socially Distracted Society

Автор: Wilson Chuck
Название: Under the Social Influence: Going from Reckless to Responsible in Today`s Socially Distracted Society
ISBN: 1614484651 ISBN-13(EAN): 9781614484653
Издательство: Неизвестно
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Цена: 2062.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Each part of Under the Social Influence captures specific (positive and negative) influences that can impact a successful life and career. It uses examples of what generally happens, unique and sometimes humorous stories of what went wrong and then methods for altering the reader's behavior as they grow and mature. The book appeals to Gen Y workers seeking their first "real" job, employers looking to figure out why their millennial workers act as they do, and helps everyone put life in perspective and focus on what's really important. This is a cut-to-the-chase, no nonsense, real world, tough love playbook for those struggling to get ahead and those under the influence of negative social situations.

Creating Socially Responsible Citizens: Cases from the Asia-Pacific Region

Автор: John J. Cogan, David L. Grossman
Название: Creating Socially Responsible Citizens: Cases from the Asia-Pacific Region
ISBN: 161735953X ISBN-13(EAN): 9781617359538
Издательство: Mare Nostrum (Eurospan)
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Цена: 7623.00 р.
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Описание: This book originates from a collaborative research initiative to examine how various societies in the Asia-Pacific Region construct moral and civic education, and to what extent these systems achieve the democratic objective of creating socially responsible citizens.

Techlash: The Future of the Socially Responsible Tech Organization

Автор: Mitroff Ian I., Storesund Rune
Название: Techlash: The Future of the Socially Responsible Tech Organization
ISBN: 3030432815 ISBN-13(EAN): 9783030432812
Издательство: Springer
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Цена: 5589.00 р.
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Описание: Technology has made human lives incomparably better. This open access book applies proactive crisis management to the management of technology organizations to make them more sustainable and socially responsible for the betterment of humankind.

A History of Socially Responsible Business, c.1600–1950

Автор: William A Pettigrew; David Chan Smith
Название: A History of Socially Responsible Business, c.1600–1950
ISBN: 331986789X ISBN-13(EAN): 9783319867892
Издательство: Springer
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Цена: 22359.00 р.
Наличие на складе: Поставка под заказ.

Описание: This book examines the changing reciprocal relationships between corporations and their various social obligations over the very long term - from the seventeenth to the twentieth century.

CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies

Автор: Anetta Kuna-Marsza?ek, Agnieszka K?ysik-Uryszek
Название: CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies
ISBN: 1799821943 ISBN-13(EAN): 9781799821946
Издательство: Mare Nostrum (Eurospan)
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Цена: 24255.00 р.
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Описание: One of the most important activities of enterprises today is responsible entrepreneurship. Corporate social responsibility (CSR) activities can help to forge a stronger bond between employees and corporations, can boost morale, and can help both employees and employers feel more connected with the world around them. Moreover, the growing importance of this concept results from the fact that it is perceived as an effective tool for increasing competitiveness, improving the image of the company, or contributing to the generation of higher profits. In today's world, an active commitment to social responsibility is becoming more common for a company.

CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies is an essential reference source that identifies the scale and scope of implementation of CSR and socially responsible investing strategies and standards in companies operating in different transitioning and emerging economies as well as assessing the global effects of these activities. Featuring research on topics such as economic growth, responsible investing, and business ethics, this book is ideally designed for managers, executives, directors, corporate professionals, government officials, industry leaders, academicians, students, and researchers in the fields of international economics, international business, marketing, finance management, and public relations.

Socially Responsible Investments

Автор: Mario La Torre; Helen Chiappini
Название: Socially Responsible Investments
ISBN: 3030050130 ISBN-13(EAN): 9783030050139
Издательство: Springer
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Цена: 7685.00 р.
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Описание: This Palgrave Pivot aims to build a bridge between corporate social responsibility (CSR) and sustainable finance in financial markets. It investigates classic CSR topics in the light of a modern conception of sustainability. The first part emphasizes four relevant topics in the CSR panorama of financial institutions: banks remuneration practices; human capital disclosure; the impact of environmental performance on banks, and finally, the institutional investors’ attitude towards socially responsible investments (SRIs). The second part explores CSR practices within the financial markets and discusses risk-return profiles of SRI and non-SRI indexes in different time frames. It investigates whether thematic social responsible funds obtain different risk-return than traditional funds, and finally, assesses whether equity crowdfunding could foster social innovation. This book is aimed at scholars and students who are interested in social impact investing and practitioners involved in the social impact market.

What`s the Right Thing to Do?: Promoting Thoughtful and Socially Responsible Behavior in the Early Childhood Years

Автор: Wassermann Selma
Название: What`s the Right Thing to Do?: Promoting Thoughtful and Socially Responsible Behavior in the Early Childhood Years
ISBN: 1475848560 ISBN-13(EAN): 9781475848564
Издательство: Rowman & Littlefield Publishers
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Цена: 10138.00 р.
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Описание: This book for teachers and parents makes an important case for the need for developing moral behavior in young children. It offers effective tools for teaching children to weigh decisions in the face of potential consequences, examine rationales for their choices, study the effects of their choices on others.


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