Managing Crises in Tourism: Resilience Strategies from the Caribbean, Lewis-Cameron Acolla, Jordan Leslie-Ann, Roberts Sherma
Автор: Chhabra Deepak Название: Resilience, Authenticity and Digital Heritage Tourism ISBN: 0367566567 ISBN-13(EAN): 9780367566562 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the authentication of authenticity in heritage tourism through a resilient smart systems approach. It discusses the emerging trends in cultural tourism and highlights their significance in negotiating authenticity in tourism experience.
Автор: Nilanjan Ray Название: Emerging Innovative Marketing Strategies in the Tourism Industry ISBN: 1466686995 ISBN-13(EAN): 9781466686991 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 31324.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "This book comprises scholarly research on effective promotional tools and practices within the tourism sector by featuring expansive coverage on a variety of topics from the use of information technology and digital tools to tourist motivation and economic considerations"--
Описание: This book summarizes studies on climate and ecosystem change adaptation and resilience in Africa (CECAR-Africa), a collaboration with the goal of creating an integrated resilience enhancement strategy as a potential model for semi-arid regions across Sub-Saharan Africa by combining climate change and ecosystem change research. The case studies were conducted at multiple scales – local, national, and regional – and incorporate the natural sciences, social sciences and engineering in a transdisciplinary manner while also integrating the needs of local communities. The book chiefly addresses three thematic areas, namely: Forecast and assessment of climate change impacts on agro-ecosystems; Risk assessment of extreme weather hazards and development of adaptive resource management methods; and Implementing capacity development programs for local leaders and practitioners. The collaborative nature of the project and the use of various quantitative and qualitative research techniques and methods – such as field surveys, questionnaires, focus group discussions, land use and cover change analysis, and climate downscaled modeling – make the book truly unique. Especially at a time when both long-term climate change and short-term extreme weather events such as droughts and floods are worsening, this book offers potential approaches to developing an integrated framework for assessing the local ability to cope with floods and droughts, and for enhancing the resilience of farming communities in developing countries, which are the most vulnerable to these changes and extreme weather events. As such, it will be of interest to a wider audience, including academics, professionals, and government officials alike.
Описание: Based on the findings of a 4-yearEuropean and Latin American research project, this book provides a theoreticalframework, practical instruments and cases on how SMEs in diverse economic,social and cultural contexts can develop crisis resilience, increase agility,innovate and thus successfully compete in turbulent times.
Описание: This document provides guidance on the management of natural and planted forests and woodlands in displacement settings, taking into account different indicators, including wood fuel demand and supply; land suitability; land tenure; livelihood opportunities; the prerequisites of suitable nursery and plantation sites; tree species selection; nursery establishment and management; plantation establishment and management; and monitoring, evaluation and reporting.
The massive increase in demand for woodfuel for cooking caused by sudden influxes of refugees and other displaced people is usually the main driver of forest degradation and deforestation in displacement settings. It places enormous pressure on nearby forests and woodlands and is often a source of tension between the host and displaced communities. A lack of sufficient cooking fuel also has an impact on the nutrition and health of vulnerable people in such settings.
A planning approach to the use of forest resources is crucial for building resilience and enabling sustainable development in both displaced and host communities. In particular, well-planned forestry interventions can ensure a sustainable supply of woodfuel, timber and non-wood forest products for those communities, fostering their well-being. Forests and trees also underpin core ecosystem services such as freshwater supply, soil stability and fertility, agro-biodiversity and biodiversity conservation, all of which contribute to the resilience of communities.
Автор: Ree C. Ho Название: Strategies and Tools for Managing Connected Consumers ISBN: 1522596984 ISBN-13(EAN): 9781522596981 Издательство: Mare Nostrum (Eurospan) Цена: 30769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Through the growing penetration of new technologies, online consumers can now share and collaborate amongst themselves while shopping online. As they receive information about products from media exposure and their collaboration with other consumers, it is critical for businesses to understand the social impact and influence of social and mobile commerce and how it can affect consumer habits. Strategies and Tools for Managing Connected Consumers provides emerging research exploring the techniques and impacts of new technologies deployed in today's digital marketplace as well as recent development and empirical research on consumer behavior. Featuring coverage on a broad range of topics such as social computing, virtual communities, and consumer management, this book is ideally designed for professionals, researchers, business managers, and students who want to improve their understanding of new strategies for conducting online business in networked environments.
Автор: Ree C. Ho Название: Strategies and Tools for Managing Connected Consumers ISBN: 1522596976 ISBN-13(EAN): 9781522596974 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 40194.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Through the growing penetration of new technologies, online consumers can now share and collaborate amongst themselves while shopping online. As they receive information about products from media exposure and their collaboration with other consumers, it is critical for businesses to understand the social impact and influence of social and mobile commerce and how it can affect consumer habits. Strategies and Tools for Managing Connected Consumers provides emerging research exploring the techniques and impacts of new technologies deployed in today's digital marketplace as well as recent development and empirical research on consumer behavior. Featuring coverage on a broad range of topics such as social computing, virtual communities, and consumer management, this book is ideally designed for professionals, researchers, business managers, and students who want to improve their understanding of new strategies for conducting online business in networked environments.
Описание: Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. It provides the necessary guidance with proven strategies for building successful brands, the decisions and options faced by brand managers, and the tools to manage brands effectively.
Автор: Morrison Название: Managing and Marketing Tourism Destinations ISBN: 1138897299 ISBN-13(EAN): 9781138897298 Издательство: Taylor&Francis Рейтинг: Цена: 8420.00 р. Наличие на складе: Поставка под заказ.
Описание: Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. This book is the ideal guide to the subject for tourism, hospitality and events students and industry practitioners alike.
Описание: In a world that is increasingly divided and faced with global environmental crisis, resilience has become a key concept with great relevance to tourism.
Автор: Alexandru-Mircea Nedelea, Babu George, Maximiliano Emanuel Korstanje Название: Strategies for Promoting Sustainable Hospitality and Tourism Services ISBN: 1799843300 ISBN-13(EAN): 9781799843306 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 26195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism marketing is a vital tool in promoting the overall health of the global economy. This brings necessary revenue to particular regions of the world that have limited revenue producing resources and provides an opportunity for tourists to explore another culture, therefore building tolerance and overall exposure to different ways of life.
Strategies for Promoting Sustainable Hospitality and Tourism Services is a crucial scholarly source that discusses interdisciplinary perspectives in the areas of global tourism and highlights cultural boundaries of strategic knowledge management through case studies. Featuring research on topics such as consumer behavior, cultural appreciation, and global economics, this book is ideally designed for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals.
Part I Translating Tourism Promotion: Theoretical Considerations.- 1 Understanding tourist motivation and industry persuasion.- 2 Tourism promotional materials.- 3 Tourism promotional materials across languages and cultures.- 4 Tackling the tourism translation challenge: A Cultural-Conceptual Approach.- Part II Application and Evaluation of CCT: The Case of English-Malay.- 5 Cultural profiling for translation purposes.- 6 Translating tourism landscapes: From nature to urban.- 7 Translating performancescapes: From gazing to doing.- 8 Translating stylescapes: From tourism to anti-tourism.- 9 Applying and evaluating the CCT model in the industry.- 10 Towards best practices in TPM translation.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
