Описание: Today, political leaders and candidates for office must campaign in a multi-media world not only through the traditional media forums, but also through new digital media, particularly social media. This volume chronicles how Twitter, Facebook, Reddit, email, and memes are used successfully and unsuccessfully to influence elections.
Описание: Today, political leaders and candidates for office must campaign in a multi-media world not only through the traditional media forums – newspapers, radio, and television – but also through new digital media, particularly social media. Electoral Campaigns, Media, and the New World of Digital Politics chronicles how Twitter, Facebook, Reddit, email, and memes are used successfully and unsuccessfully to influence elections. Each of these platforms have different affordances and reach different audiences in different ways and campaigns often have to wage different campaigns on each of these mediums. In some instances, they are crucial in altering coverage in the mainstream media. In others, digital media remains under-utilized and undeveloped. As has always been the case in politics, outcomes that depend on economic and social conditions often dictate people’s readiness for certain messages. However, the method and content of those messages has changed with great consequences for the health and future of democracy.
This book answers several questions: How do candidates/parties reach audiences that are preoccupied, inattentive, amorphous and bombarded with so many other messages? How do they cope with the speed of media reporting in a continuous news cycle that demands instantaneous responses? How has media fragmentation altered the campaign styles and content of campaign communication, and general campaign discourse? Finally and most critically, what does this mean for how democracies function?
Автор: Scher Название: Political Campaigns in the United States ISBN: 1138181862 ISBN-13(EAN): 9781138181861 Издательство: Taylor&Francis Рейтинг: Цена: 8114.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
A Choice Highly Recommended Title--January 2017
This book is an interpretive analysis of political campaigns in America: instead of focusing on how campaigns are designed and run, it investigates the role campaigns play in our American politics, and the close symbiosis between campaigns and those politics. The text examines how campaigns are an important manifestation of how we "do" politics in this country.
Hallmarks of this text include:
showing how campaigns can undermine our democracy and asking how democratic they--and by extension, our politics--really are;
demonstrating that the ability of the media to accurately, fairly, and deeply report on campaigns has been severely compromised, both because of the growing "distance" between campaigns and media outlets and because of the structure of "Big Media" corporate ownership and its tight relationship to "Big Money." It asks important questions about the media including:
How do the media, reporters in particular, cover campaigns? What pressures and forces shape what and how they present campaigns?
What is the impact of the ever-increasing chasm separating campaigns and the media?
How does the close tie between corporate mainstream media and Super PAC money affect campaign coverage?
How does the ability of campaigns and media to segment voters into ever-smaller slices influence how campaigns are covered?
tracking the continuing growth of unregulated, private, unaccountable "dark money" in campaigns as a threat to our democratic elections and politics. Democracy rests fundamentally on transparency and accountability - sunlight - and our campaign laws and norms now allow and encourage exactly the opposite, largely because of decisions by the United States Supreme Court.
Описание: The 2020 presidential primaries are on the horizon and this third edition of Elaine Kamarck’s Primary Politics will be there to help make sense of them. Updated to include the 2016 election, it will once again be the guide to understanding the modern nominating system that gave the American electorate a choice between Donald Trump and Hilary Clinton.In Primary Politics, political insider Elaine Kamarck explains how the presidential nomination process became the often baffling system we have today, including the “robot rule.” Her focus is the largely untold story of how presidential candidates since the early 1970s have sought to alter the rules in their favor and how their failures and successes have led to even more change. She describes how candidates have sought to manipulate the sequencing of primaries to their advantage and how Iowa and New Hampshire came to dominate the system. She analyzes the rules that are used to translate votes into delegates, paying special attention to the Democrats' twenty-year fight over proportional representation and some of its arcana.Drawing on meticulous research, interviews with key figures in both parties, and years of experience, this book explores one of the most important questions in American politics—how we narrow the list of presidential candidates every four years.
Автор: Burrell Barbara Название: Gender in Campaigns for the U.S. House of Representatives ISBN: 0472072315 ISBN-13(EAN): 9780472072316 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 11227.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Barbara Burrell presents a comprehensive comparative examination of men`s and women`s candidacies for the US House of Representatives in elections from 1994 through 2012. Analysing extensive data sets on all major party candidates for 10 elections Burrell finds little evidence of categorical discrimination against women candidates.
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