Описание: This book explores how social media influenced presidential campaign rhetoric. Janet Johnson discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump.
Описание: Media Role in African Changing Electoral Process analyzes the effect of mass media on African elections. Featuring contributions by leading African scholars and professionals, this book covers a wide-array of social science disciplines, political discourses, and political communication issues.
Автор: Gallagher, Michael; Mitchell, Paul Название: The Politics of Electoral Systems ISBN: 0199257566 ISBN-13(EAN): 9780199257560 Издательство: Oxford Academ Рейтинг: Цена: 27324.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This ground-breaking book is the first in over 20 years to examine the operation of electoral systems in 22 countries. This thoroughly comparative volume containing contributions from world-class experts seeks to place often highly technical debates about electoral systems in their real national contexts. This book is essential reading for anyone interested in the political process.
Описание: Buying Audiences develops a new theory of how politicians campaign and deploy electoral clientelism in the absence of institutionalized parties and stable party-broker relationships. It will interest scholars who study Latin American politics, electoral campaigns, clientelism, political parties, and business influence in the developing world.
Описание: Digital technology has moved from the margins to the mainstream of campaign and election organization in contemporary democracies. Previously considered a mere novelty item, technology has become a basic necessity for any candidate or party contemplating a run for political office. While it is difficult to pinpoint exactly when the first digital campaign was officially launched, the general consensus is that the breakthrough moment, at least in terms of public awareness, came during the 1992 U.S. election cycle. At the presidential level, it was Democratic nominee Bill Clinton who laid claim to this virtual terra nova after his staff uploaded a series of basic text files with biographical information for voters to browse. Since that time, use of the internet in elections has expanded dramatically in the U.S. and elsewhere. When the Nerds Go Marching In examines the increasing role and centrality of the internet within election campaigns across established democracies since the 1990s. Combining an extensive review of existing literature and comparative data sources with original survey evidence and web content analysis of digital campaign content across four nations--the UK, Australia, France, and the U.S.--the book maps the key shifts in the role and centrality of the internet in election campaigns over a twenty year period. Specifically, Gibson sets out the case for four phases of development in digital campaigns, from early amateur experimentation and standardization, to more strategic mobilization of activists and voters. In addition to charting the way these developments changed external interactions with citizens, Gibson details how this evolution is transforming the internal structure of political campaigns. Despite some early signs that the internet would lead to the devolution of power to members and supporters, more recent developments have seen the emergence of a new digitally literate cohort of data analysts and software engineers in campaign organizations. This group exercises increasing influence over key decision-making tasks. Given the resource implications of this new data-driven mode of digital campaigning, the book asserts that smaller political players face an even greater challenge to compete with their bigger rivals. Based on her findings, Gibson also speculates on the future direction for political campaigns as they increasingly rely on digital tools and artificial intelligence for direction and decision-making during elections.
Автор: Indrani Bachan-Persad Название: Mediatized Political Campaigns: A Caribbean Perspective ISBN: 9766406189 ISBN-13(EAN): 9789766406189 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4389.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines five elections in Trinidad and Tobago over a ten-year period from 2000 to 2010 and, on the basis of this, works through some critical issues related to media and politics in the Caribbean. This is a pioneering study, with solid research and insightful analysis which reads well. Indrani Bachan-Persad has made an important contribution to our understanding and appreciation of media and politics in the Caribbean, locating her discussion within a sound theoretical framework and expressing optimism for the evolution of Caribbean media. This book is likely to provide inspiration for other researchers in the field.
Автор: Benoit, William L. Glantz, Mark J. Название: Presidential campaigns in the age of social media ISBN: 1433168227 ISBN-13(EAN): 9781433168222 Издательство: Peter Lang Рейтинг: Цена: 15367.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with data from analyses of previous presidential campaigns.
Описание: The media play active roles in politics with different media channels serving as bridges that link the politicians and citizens together. It is clear that what the media emphasize as important may be seen as such by the public. Hence, it is likely that the media may impact voter decisions during electoral processes and even during the elections. As such, it is imperative that research is collected on the impact of the media and the role it plays in strengthening party loyalty, improving public knowledge on elections, and swaying apathetic citizens to become involved in the electoral process.
Global Perspectives on the Impact of Mass Media on Electoral Processes provides relevant theoretical frameworks and research findings that evidence the impact of the media in specific elections in different countries around the world. The book supports professionals who want to improve their understanding of the strategic roles that the media play in electoral politics as well as political candidates who may want to know if their heavy expenditures in paying the media to carry their political messages bring in returns on their investment. Covering topics that include social media, political cartoons, and media influence, this book seeks to provide fresh insights on the media's impact on elections whether at the national, regional, or local levels. It is ideal for politicians, campaign managers, media analysts, government officials, professionals, researchers, students, academicians, and individuals involved in electoral management, political parties, advertising agencies, and marketing companies.
Автор: Maweu Jacinta Mwende Название: Media, Ethnicity, and Electoral Conflicts in Kenya ISBN: 1793612358 ISBN-13(EAN): 9781793612359 Издательство: Bloomsbury Рейтинг: Цена: 10841.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A one-stop guide to independent living on the spectrum, this practical book makes transitions (like moving job or home) more manageable and less daunting. The book features clear guidance on key issues, such as managing money, the job hiring process and the importance of mental health and self-care, as well as including interviews with others who`ve gone through it all before.
Автор: Cubitt Sean Название: Finite Media: Environmental Implications of Digital Technology ISBN: 0822362929 ISBN-13(EAN): 9780822362920 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4383.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
While digital media give us the ability to communicate with and know the world, their use comes at the expense of an immense ecological footprint and environmental degradation. In Finite Media Sean Cubitt offers a large-scale rethinking of theories of mediation by examining the environmental and human toll exacted by mining and the manufacture, use, and disposal of millions of phones, computers, and other devices. The way out is through an eco-political media aesthetics, in which people use media to shift their relationship to the environment and where public goods and spaces are available to all. Cubitt demonstrates this through case studies ranging from the 1906 film The Story of the Kelly Gang to an image of Saturn taken during NASA's Cassini-Huygens mission, suggesting that affective responses to images may generate a populist environmental politics that demands better ways of living and being. Only by reorienting our use of media, Cubitt contends, can we overcome the failures of political elites and the ravages of capital.
Описание: The media play active roles in politics with different media channels serving as bridges that link the politicians and citizens together. It is clear that what the media emphasize as important may be seen as such by the public. Hence, it is likely that the media may impact voter decisions during electoral processes and even during the elections. As such, it is imperative that research is collected on the impact of the media and the role it plays in strengthening party loyalty, improving public knowledge on elections, and swaying apathetic citizens to become involved in the electoral process. Global Perspectives on the Impact of Mass Media on Electoral Processes provides relevant theoretical frameworks and research findings that evidence the impact of the media in specific elections in different countries around the world. The book supports professionals who want to improve their understanding of the strategic roles that the media play in electoral politics as well as political candidates who may want to know if their heavy expenditures in paying the media to carry their political messages bring in returns on their investment. Covering topics that include social media, political cartoons, and media influence, this book seeks to provide fresh insights on the media's impact on elections whether at the national, regional, or local levels. It is ideal for politicians, campaign managers, media analysts, government officials, professionals, researchers, students, academicians, and individuals involved in electoral management, political parties, advertising agencies, and marketing companies.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
