Автор: Men, Linjuan Rita (university Of Florida, U.s.a.) Название: Strategic communication for startups and entrepreneurs in china ISBN: 0367222841 ISBN-13(EAN): 9780367222840 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a comprehensive guide for public relations and communication professionals and entrepreneurs to effectively manage the communication aspects of startups in the context of business in China.
Автор: Masciarelli, Dr Francesca Leonelli, Dr Simona Название: Sustainable entrepreneurship ISBN: 1800431503 ISBN-13(EAN): 9781800431508 Издательство: Emerald Рейтинг: Цена: 9349.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Sustainable Entrepreneurship: How entrepreneurs create value from sustainable opportunities offers unique new insights, represents a step towards the development of a more comprehensive analysis of sustainable entrepreneurship.
Описание: The Great Recession threatened the well-being of tens of millions of Americans, dramatically weakened the working class, hollowed out the middle class, and strengthened the position of the very wealthy. Against this backdrop, the hit reality show Shark Tank premiered in 2009. Featuring ambitious entrepreneurs chasing support from celebrity investors, the show offered a version of the American Dream that still seemed possible to many, where a bright idea and a well-honed pitch could lift a bootstrap business to new heights of success. More than a decade later, Shark Tank still airs regularly on multiple networks, and its formula has sparked imitators everywhere, from elite universities to elementary school classrooms.
In Entertaining Entrepreneurs, Daniel Horowitz shows how Shark Tank's version of entrepreneurship disguises and distorts the opportunities and traps of capitalism. Digging into today's cult of the entrepreneur, Horowitz charts its rise from the rubble of economic crisis and its spread as a mainstay of American culture, and he explores its flawed view of what it really takes to succeed in business.
Horowitz offers more than a look at one television phenomenon. He is the perfect guide to the portrayal of entrepreneurship in business school courses, pitch competitions, popular how-to books, and scholarly works, as well as the views of real-world venture capitalists.
Автор: Bryant, Tarby Название: Entrepreneur`s guide to raising capital from angel investors ISBN: 1941165354 ISBN-13(EAN): 9781941165355 Издательство: Неизвестно Рейтинг: Цена: 2759.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This little primer will provide guidance on tapping into the wallets of Angel Investors and getting them engaged in your new venture. Uniquely, Angel Investors can provide not only needed seed capital but often expertise, guidance, and referral contacts that they have aggregated from years in the business world. From this book, you will learn how to write a business plan, a tight one page Executive summary, and how to produce a compelling 20 minute PowerPoint presentation. You will learn valuation methodologies, capital structure, and how to assemble a management team and advisors, even when you have limited funds. Angel Investors want an exit strategy in two to four years. This book will offer proven alternatives to insure a return of their invested capital. I hope you enjoy this clear and concise book and use it often for reference as you journey down the exciting road of Entrepreneurship. I wish you a successful and prosperous journey.
Автор: Bean Lisa Название: First Sh!t Version ISBN: 1781334129 ISBN-13(EAN): 9781781334126 Издательство: Неизвестно Рейтинг: Цена: 3515.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The world is waiting on your First Sh t Version.
First Sh t Version is the incredible guide to uncovering your purpose, changing your life and making a living doing what you love. Packed with ideas, wisdom and techniques for positive change, it tells the story of Lisa's journey out of severe debt and life-limiting depression to running a six-figure online business. Lisa's candid, untold stories of her life, tools from her coaching practice and regular invitations to take action take readers on an unforgettable journey of transformation.
When you read this book, you will learn how to:
Connect more deeply with your true purpose
Change anything or everything about your life
Overcome what's holding you back to make a living doing what you love
This book is for the person who wants to gain clarity of purpose, change their life and share their unique gifts to change the frickin' world
Автор: Sheffield Ron P., Munoz J. Mark Название: Native American Entrepreneurs ISBN: 1948976412 ISBN-13(EAN): 9781948976411 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 3635.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book captures the entrepreneurial stories and mindsets of contemporary Native Americans.
Native American entrepreneurs are important contributors to the American economy and social landscape. Faced with numerous challenges, many Native American entrepreneurs have learned to transcend tough obstacles, leverage resources, and strategically pursue opportunities to achieve business success. This book captures the entrepreneurial stories and mindsets of contemporary Native Americans.
Описание: "This is a must read for all startups and stakeholders." - Steve Blank, author of The 4 Steps to the Epiphany, creator of Customer Development methodology "The Entrepreneur's Guide is an easy read. It is written in a conversational tone, doesn't take itself too seriously, and avoids extraneous fluff." - Eric Ries, Author & Creator of the Lean Startup methodology "Get the CustDev book to dive deep into customer interviews and understand how your product can be developed to meet your customers' needs." - Dan Martell, Founder of Flowtown, angel investor Customer Development is a four-step framework for helping startups discover and validate their customers, product, and go-to-market strategy, developed by Steve Blank and an integral part of Eric Ries' Lean Startup methodology. Focused on the Customer Discovery step, The Entrepreneur's Guide to Customer Development is an easy to follow guide for finding early adopters, building a Minimum Viable Product, finding Product-Market fit, and establishing a sales and marketing roadmap. Deemed a "must-read" by Steve Blank and Eric Ries, inside you will find detailed customer development and lean startup concept definitions, a step-by-step approach to best practices, a business model analysis guide, case studies, rich graphics, as well as worksheets and exercises. No matter the stage of your business, you will return often to this guide to learn how to build a product people want;"get out of the building;" foster strong customer relationships; test business model risk; reach out to early adopters; conduct startup marketing; create a customer funnel based on buyers' process; and prepare your startup to scale up. The Entrepreneur's Guide to Customer Development: A Cheat Sheet to The Four Steps to the Epiphany, affectionately known as the "CustDev book," serves as course text for classes at Stanford University, University of Chicago, Boston University, DePaul University, University of Minnesota and University of Norway. "Our UCL (University College London) students love The Entrepreneur's Guide to Customer Development. Thanks to Brant & Patrick for writing this helpful book. " - Dave Chapman, Deputy Head of the Department of Management Science and Innovation at UCL (University College London) "Love it! Required reading for all NYU entrepreneurs." - Frank Rimalovski, Managing Director of NYU Innovation Venture Fund This book is both an introduction for those unfamiliar with lean concepts and highly actionable for lean practitioners. It is a user friendly guide, written to be accessible to marketing professionals, Engineers startup founders and entrepreneurs, VCs, angels, and anyone else involved in building scalable startups. Existing companies will benefit to from applying Customer Development principles described in detail herein: for example, startups struggling to achieve market traction, or well established companies seeking to spark new innovation. This is a business book for startups like no other. No fluff, but rather sound principles and concrete steps to take to build your business. Get up to speed on Customer Development now.
Автор: M`Mbololo Esq Laban T. Название: 30 Days of Entrepreneurs` Series ISBN: 1796051926 ISBN-13(EAN): 9781796051926 Издательство: Неизвестно Рейтинг: Цена: 2757.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: You will struggle to find an exceptional discovery that wasn't preceded by a tirade of tribulations. In this series, we take a deep dive into some of the World's Most Prosperous Business Moguls and an index of errors and miscalculations they made on their journey to bringing forth the now life-changing products and services that we derive pleasure from and that have completely revolutionized our world.The sheer notion of failure scares many individuals in the business world. If it happened, will you concede defeat on the project and give up on the idea completely, or will you go back to the drawing board, modify and perfect it? 30 Days of Entrepreneurs' Series will prove to be the first and most rewarding breakthrough manual that offers great insights for businesspeople hoping to make it to fame and glory in the 21st century.
Автор: Davila Alberto, Mora Marie T. Название: Hispanic Entrepreneurs in the 2000s ISBN: 0804777934 ISBN-13(EAN): 9780804777933 Издательство: Wiley EDC Рейтинг: Цена: 11326.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Hispanics account for more than half the population growth in the United States over the last decade. With this surge has come a dramatic spike in the number of Hispanic-owned businesses. Hispanic Entrepreneurs in the 2000s is a pioneering study of this nascent demographic. Drawing on rich quantitative data, authors Alberto D?vila and Marie T. Mora examine key economic issues facing Hispanic entrepreneurs, such as access to financial capital and the adoption and vitality of digital technology. They analyze the varying effects that these factors have on subsets of the Hispanic community, such as Mexican Americans, Puerto Ricans, Cubans, and Salvadorans, while considering gender and immigrant status. This account highlights key policies to drive the success of Hispanic entrepreneurs, while drawing out strategies that entrepreneurs can use in order to cultivate their businesses. Far-reaching and nuanced, Hispanic Entrepreneurs in the 2000s is an important study of a population that is quickly becoming a vital component of American job creation.
Автор: Zorich George S. Название: Entrepreneurs in Pharmacy: And Other Leaders ISBN: 143279583X ISBN-13(EAN): 9781432795832 Издательство: Неизвестно Цена: 4589.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "Zorich has written an exciting, inspiring book that says, 'Pharmacists, set no limits for yourself.' "In vivid detail he lays out career paths for many leaders in healthcare. Each tells their tale of no limits. The stories will make you believe in yourself and believe you can change the world for the better and find a road to riches. Everyone graduating from pharmacy school should read this book and set a new high goal." -Michael Silverstein, author of Rocket: Eight Lessons to Secure Infinite Growth; The $10 Trillion Prize: Captivating the Newly Affluent in China and India; and others Pharmacists are experts in drugs, and drugs are an expensive and vital part of the total healthcare picture. Business ideas and concepts, along with solutions to future roadblocks and issues in healthcare are out there waiting. Entrepreneurs in Pharmacy and Other Leaders examines the careers of ten pharmacy entrepreneurs who took a leap of faith when opportunity presented itself, illustrating that there is no reason pharmacy cannot have even more entrepreneurs in the future. The pharmacy degree should be thought of as a limitless degree. And while taking that leap into entrepreneurship may not be for everyone, for some it can be the beginning of a journey toward unlimited challenges and excitement.
Автор: Stijn Brouwer Название: Policy Entrepreneurs in Water Governance ISBN: 3319172409 ISBN-13(EAN): 9783319172408 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book analyses policy making processes at the micro-level and offers a unique insight into the fascinating world of policy entrepreneurs, elucidating their strategic modus operandi.
Автор: Griffin Tren Название: A Dozen Lessons for Entrepreneurs ISBN: 0231184824 ISBN-13(EAN): 9780231184823 Издательство: Wiley Рейтинг: Цена: 3168.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A Dozen Lessons for Entrepreneurs shows how the insights of leading venture capitalists can teach readers to create a unique approach to building a successful business. By better understanding the views and experiences of a wide range of entrepreneurs, readers can discern which of many possible paths will lead to success.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
