The Basics Book: Seven Keys to Good Writing, Larry G Edgerton
Автор: Garner Bryan A. Название: HBR Guide to Better Business Writing ISBN: 142218403X ISBN-13(EAN): 9781422184035 Издательство: Perseus Рейтинг: Цена: 1847.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: DON'T LET YOUR WRITING HOLD YOU BACK. When you re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it s a skill you "must" cultivate to succeed: You ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The "HBR Guide to Better Business Writing," by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: Push past writer s block Graband keepreaders attention Earn credibility with tough audiences Trim the fat from your writing Strike the right tone Brush up on grammar, punctuation, and usage "
Автор: Michael Edmondson Название: Strategic Thinking and Writing ISBN: 1949443418 ISBN-13(EAN): 9781949443417 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 2758.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In today’s hyper-connected, dynamic, and ever changing global marketplace, storytelling is the new strategic imperative for organizations that want to achieve and sustain growth. The power of narrative, however, is built upon the foundation of strategic thinking and writing. As technology has democratized the power to share stories with the world, succeeding in today’s age of collaborative commerce demands that leaders on all levels develop and enhance the business competency of storytelling built on strategic thinking and writing in order to drive customer engagement, enhance business performance, and remain relevant.Perhaps nowhere is the evidence of storytelling more prevalent than Amazon. In his 2018 annual letter, Amazon founder and CEO Jeff Bezos repeated his rule that PowerPoint is banned in executive meetings. Bezos replaced PowerPoint slides with a six page narrative that executives prepare. The start of each meeting involves attendees reading the six page narrative for 30 minutes followed by a discussion. Writing the six page memo requires research, time, and multiple revisions. The six page memo also requires one to think and write strategically.That’s where this publication can help. Part one consists of three chapters that focus on examining the various definitions associated with thinking and the process of strategic thinking. Part two shifts the attention towards strategic writing and provides the reader with a step-by-step guide on how to create a clear, concise, and compelling six page memo
Автор: Sant Tom Название: Persuasive Business Proposals: Writing to Win More Customers ISBN: 081441785X ISBN-13(EAN): 9780814417850 Издательство: McGraw-Hill Рейтинг: Цена: 2229.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Companies are still producing confusing, unpersuasive business proposals--few of which result in new clients or contracts. Learn how to craft a powerful proposal that increases your sales success.
Автор: Eunson Название: Business Writing ISBN: 0731406494 ISBN-13(EAN): 9780731406494 Издательство: Wiley Рейтинг: Цена: 2685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The ability the write well in professional situations is a much sought-after and all too rare skill. Business Writing takes a hands-on approach to help you excel in writing a range of hard-copy and electronic documents.
Learn how to write effective:
letters
memos
emails
reports
website text.
Expert communicator Baden Eunson shows you how to design documents, employ persuasive techniques and how to recognise (and foil) the mind games some people play. Also, discover how to avoid the pitfalls of planning and editing documents to become a proficient and fluent writer.
Effective writing is a skill that everyone can develop and is a vital attribute for those who wish to succeed in the highly competitive business world.
Автор: Terk Natasha Название: Writing Performance Reviews: A Write It Well Guide ISBN: 0991595793 ISBN-13(EAN): 9780991595792 Издательство: Неизвестно Рейтинг: Цена: 3447.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Have you ever been frustrated by your boss constantly making changes to your documents? Annoyed at the time it takes to write something? Sick of sending emails that don't get read? Been asked to write a report and don't know where to start? Are people just not getting your message? Then this guide is for you In this 90 page guide you will find practical and proven techniques to write clearly, concisely and quickly. Each section of the guide covers key points for writing well at work, including: - the importance of identifying your audience, and then how to write for it - using Plain English to get your message across - how to structure your document - the seven secrets to good email - how to write sharp, accurate letters and memos - how to use the simple tool of the mind map to improve your writing - what to consider when you have been asked to write a report - the key points of a resume, a cover letter and the job application - getting on top of punctuation, spelling and confusing words Good workplace writing is about getting a positive answer to the question: Will your reader understand what you want them to know or do? This guide will give you the skills to get that positive answer-quickly and well.
Автор: Steve Gladis, Gladis Stephen D. Название: The Managers Pocket Guide to Effective Writing ISBN: 0874254795 ISBN-13(EAN): 9780874254792 Издательство: Неизвестно Рейтинг: Цена: 2923.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Focuses on the Asian American memoir that specifically recounts the story of at least three generations of the same family. This form of autobiography concentrates as much on other members of one`s family as on oneself, generally collapses the boundaries conventionally established between biography and autobiography, and in many cases crosses the frontier into history, promoting collective memory.
Автор: Gladis Steve Название: Survival Writing for Business ISBN: 0874258561 ISBN-13(EAN): 9780874258561 Издательство: Неизвестно Рейтинг: Цена: 2578.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: READ - USE THE POWER OF THE FORCE ... Our new Star Wars Darth Vader tee comes from the vintage READ posters by the American Library Association inspiring kids to read during the 80s and 90s. Product Details: Cotton/poly fitted tee, distressed, softened print, colour: vintage black, Size: Medium, Length: 28 1/2 inches, Chest: 39 1/2 inches. Each purchase helps to fund literacy programs and book donations to communities in need.
Название: User Guides, Manuals and Technical Writing ISBN: 1493906402 ISBN-13(EAN): 9781493906406 Издательство: Springer Рейтинг: Цена: 2794.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Part I. Structure and Content of a Manual.- Title, Table of Contents, About, Introduction, Product Overview, What's in the Box.- Key Features.- Installation: Getting Started.- Instructions: Procedures.- Troubleshooting.- Warnings and Recommendations.- Updates, Warranty, Contact Details.- Part II. Writing Clearly, Concisely and Unambiguously.- Writing from a Reader Perspective.- Avoiding Redundancy and Long Sentences.- Word Order.- Terminology.- Avoiding Ambiguity.- Automatic Translation.- Part III. Layout and Order of Information.- Layout.- Headings.- Punctuation.- Capitalization.- Abbreviations and Acronyms.- Bullets.- Figures, Tables and Captions.- Dates and Numbers.- Giving Examples.- Referencing.- Spelling.- Part IV. Typical Mistakes.- Comparisons.- Definite Article (The), Indefinite Article (A, An), One.- Genitive.- Infinitive vs. Gerund.- Negotiations.- Passive vs. Active.- Pronouns.- Vocabulary.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
