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Mobile Persuasion Design, Marcus


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Автор: Marcus
Название:  Mobile Persuasion Design
ISBN: 9781447169871
Издательство: Springer
Классификация:




ISBN-10: 1447169875
Обложка/Формат: Soft cover
Страницы: 659
Вес: 1.41 кг.
Дата издания: 07.03.2018
Серия: Human–Computer Interaction Series
Язык: English
Издание: Softcover reprint of
Иллюстрации: 2 tables, color; 18 tables, black and white; 228 illustrations, color; 167 illustrations, black and white; xxxiv, 659 p. 395 illus., 228 illus. in col
Размер: 235 x 155
Читательская аудитория: Professional & vocational
Основная тема: Computer Science
Подзаголовок: Changing behaviour by combining persuasion design with information design
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: Mobile Persuasion Design presents ten conceptual design projects (or ‘Machines’) for new mobile applications (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people’s behaviour. Areas such as the environment, health, learning and happiness are explored, looking at ways of marrying people’s wants and needs to make simple, usable and desirable mobile applications. A user-centred design approach has been used, adopting user experience (UX) methods, in-depth case studies and market analysis to see what a modern user needs from their mobile application. By applying concepts like persuasion theory and information architecture, try to find ways to satisfy these needs and positively change their user habits. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.
Дополнительное описание: Foreword - Tom MacTavish. - Foreword - Ben Shneiderman.- Foreword - Peter Simlinger.- Preface.- Glossary of Key Terms.- Introduction.- The Green Machine.- The Health Machine.- The Money Machine.- The Story Machine.- The Travel Machine.- The Innovation Mac



Mobile Communication in Asian Society and Culture

Автор: Chao, Chin-Chung
Название: Mobile Communication in Asian Society and Culture
ISBN: 1032354674 ISBN-13(EAN): 9781032354675
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Mobile medicine

Название: Mobile medicine
ISBN: 0367651505 ISBN-13(EAN): 9780367651503
Издательство: Taylor&Francis
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Цена: 4898.00 р.
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Описание: No topic in healthcare technology is more urgent and yet more elusive to date than mobile computing in medicine. It adheres to no boundaries, stagnates in silos, and demands not just the attention of dedicated professionals, but also teams of teams.

mHealth Innovation in Asia

Автор: Baulch
Название: mHealth Innovation in Asia
ISBN: 9402412506 ISBN-13(EAN): 9789402412505
Издательство: Springer
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Цена: 6986.00 р.
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Описание: This open access book offers a detailed account of a range of mHealth initiatives across South, Southeast and East Asia. It provides readers with deep insights into the challenges such initiatives face on the ground, and a view of the diverse cultural contexts shaping strategies for overcoming these challenges. The book brings together various discussions on the broader mHealth literature, and demonstrates how a research focus on diverse Asian contexts influences the success and/or failure of current mHealth initiatives. It also highlights the important roles social scientists can play in advancing theoretical approaches, as well as planning, implementing and evaluating mHealth initiatives. The book is a valuable resource for project planners, policy developers in NGOs and government institutions, as well as academics, researchers and students in the fields of public health, communications and development studies.

Strategic communication and deformative transparency

Автор: Nahon-serfaty, Isaac (university Of Ottawa, Canada)
Название: Strategic communication and deformative transparency
ISBN: 1138656658 ISBN-13(EAN): 9781138656659
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: This book examines deformative transparency and its different manifestations in political communication, propaganda and public health.

Persuasion and Communication in Sport, Exercise, and Physical Activity

Название: Persuasion and Communication in Sport, Exercise, and Physical Activity
ISBN: 0367407752 ISBN-13(EAN): 9780367407759
Издательство: Taylor&Francis
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Цена: 6736.00 р.
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Описание: This book considers the applications of persuasion frameworks and reviews the major developments in communication topics within activity-related contexts. International experts offer theoretical overviews, agendas for future research and insights into contemporary research and practical implications.

Mobile Health: Advances in Research and Applications - Volume II

Автор: Gaurav Gupta, Manju Khari, Nagesh Kumar, Varun Jaiswal
Название: Mobile Health: Advances in Research and Applications - Volume II
ISBN: 1685079881 ISBN-13(EAN): 9781685079888
Издательство: Nova Science
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Цена: 22491.00 р.
Наличие на складе: Невозможна поставка.

Описание: This book will explain the rapidly emerging mobile health perspective, the emergence of integrated platforms and hosted third-party tools, and the development of decentralized applications for various research domains. It presents various applications that are helpful for research scholars and scientists who are working toward identifying the potential of as well as the hindrances to mobile health. The wide variety of topics it presents offers readers multiple perspectives on a variety of disciplines. The aim of this edited book is to publish the latest research advancements in the convergence of automation technology, artificial intelligence, biomedical engineering, and health informatics. This will help readers grasp the essence of the recent advances in this field.

Mobile Medicine: Overcoming People, Culture, and Governance

Автор: Douville Sherri
Название: Mobile Medicine: Overcoming People, Culture, and Governance
ISBN: 1032115645 ISBN-13(EAN): 9781032115641
Издательство: Taylor&Francis
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Цена: 20671.00 р.
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Описание: No topic in healthcare technology is more urgent and yet more elusive to date than mobile computing in medicine. It adheres to no boundaries, stagnates in silos, and demands not just the attention of dedicated professionals, but also teams of teams.

Critical Mobile Pedagogy

Название: Critical Mobile Pedagogy
ISBN: 036720455X ISBN-13(EAN): 9780367204556
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: Critical Mobile Pedagogy is an exploration of mobile technologies for designing and delivering equitable and empowering education around the globe.

Building Telecom Markets

Автор: Whasun Jho
Название: Building Telecom Markets
ISBN: 1489997784 ISBN-13(EAN): 9781489997784
Издательство: Springer
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Цена: 13974.00 р.
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Описание: This book examines the uniqueness of Korean regulatory reforms of the mobile telecom sector. It evaluates the influence of markets and technologies on telecom market liberalization and repudiates the single neo-liberal model of market-oriented reform.

Mobile Health

Автор: James M. Rehg; Susan A. Murphy; Santosh Kumar
Название: Mobile Health
ISBN: 3319513931 ISBN-13(EAN): 9783319513935
Издательство: Springer
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Цена: 22359.00 р.
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Описание: Introduction to Section 1: mHealth Applications and Tools.- StudentLife: Using Smartphone to Assess Mental Health and Academic Performance of College Students.- Circadian Computing: Sensing, Modeling, and Maintaining Biological Rhythms.- Design Lessons from a Micro-Randomized Pilot Study in Mobile Health.- The Use of Asset-Based Community Development in a Research Project Aimed at Developing mHealth Technologies for Older Adults.- Designing Mobile Health Technologies for Self-Monitoring: The Bit Counter as a Case Study.- mDebugger: Assessing and Diagnosing the Fidelity and Yield of Mobile Sensor Data.- Introduction to Section II: Sensors to mHealth Markers.- Challenges and Opportunities in Automated Detection of Eating Activity.- Detecting Eating and Smoking Behavior Using Smartwatches.- Wearable Motion Sensing Devices and Algorithms for Precise Healthcare Diagnostics and Guidance.- Paralinguistic Analysis of Children's Speech in Natural Environments.- Pulmonary Monitoring Using Smartphones.- Wearable Sensing of Left Ventricular Function.- A new direction for Biosensing: RF sensors for monitoring cardio-pulmonary function.- Wearable Optical Sensors.- Introduction to Section III: Markers to mHealth Predictors.- Exploratory Visual Analytics of Mobile Health Data: Sensemaking Challenges and Opportunities.- Learning Continuous-Time Hidden Markov Models for Event Data.- Time-series Feature Learning with Applications to Healthcare Domain.- From Markers to Interventions: The Case of Just-in-Time Stress Intervention.- Introduction to Section IV: Predictors to mHealth Interventions.- Modeling Opportunities in mHealth Cyber-Physical Systems.- Control Systems Engineering for Optimizing Behavioral mHealth Interventions.- From Ads to Interventions: Contextual Bandits in Mobile Health.- Towards Health Recommendation Systems: An Approach for Providing Automated Personalized Health Feedback from Mobile Data.

On The Move

Автор: Kinuthia & Marshall
Название: On The Move
ISBN: 1623963079 ISBN-13(EAN): 9781623963071
Издательство: Mare Nostrum (Eurospan)
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Цена: 7623.00 р.
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Описание: This book integrates research, action research, best practice and case studies detailing how some educators have embraced the opportunities afforded by mobile learning. In particular, it brings together a range of scenarios, solutions and discussions relating to mobile learning in development and other resource challenged contexts.<br><br>The book will appeal to elected public/government representatives, public service agencies, community groups, regional development bodies, researchers, educational technologists and others interested in mobile learning. Students on senior undergraduate or postgraduate courses in educational technology, education, development studies, information technology, information systems, business, health, and social work will find this book useful in their studies related to the application of mobiles in learning and development.

On The Move

Автор: Kinuthia & Marshall
Название: On The Move
ISBN: 1623963087 ISBN-13(EAN): 9781623963088
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 14137.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book integrates research, action research, best practice and case studies detailing how some educators have embraced the opportunities afforded by mobile learning. In particular, it brings together a range of scenarios, solutions and discussions relating to mobile learning in development and other resource challenged contexts.<br><br>The book will appeal to elected public/government representatives, public service agencies, community groups, regional development bodies, researchers, educational technologists and others interested in mobile learning. Students on senior undergraduate or postgraduate courses in educational technology, education, development studies, information technology, information systems, business, health, and social work will find this book useful in their studies related to the application of mobiles in learning and development.


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