Автор: Delphine Horvath, Lindsay Karchin Название: Cosmetics Marketing: Strategy and Innovation in the Beauty Industry ISBN: 135029943X ISBN-13(EAN): 9781350299436 Издательство: Bloomsbury Academic Рейтинг: Цена: 5226.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Discover the tools required to pursue your career in cosmetics marketing. Through an in-depth analysis of this fast-growing and complex industry, Cosmetics Marketing: Strategy and Innovation in the Beauty Industry provides thought-provoking, industry-led exercises and case studies to demonstrate the role of aesthetics, authentic communication, emerging technologies, cultural trends, and the measurement of marketing efforts. There are also practical, beautifully illustrated resources for entering the field, exercises for boosting creativity, preparations for interviews, as well as an overview of the beauty products and theory used by makeup artists and product developers.With a focus on the evolution of the industry and its social responsibilities in terms of inclusivity and sustainability, this is a core text for cosmetics courses in marketing and business at the undergraduate and graduate levels. Cosmetics Marketing is the ultimate guide to this powerful, multi-billion dollar global industry and will influence and support the next generation of leaders in beauty.
Автор: Horvath, Joan Cameron, Rich Название: Make: calculus ISBN: 168045739X ISBN-13(EAN): 9781680457391 Издательство: Неизвестно Рейтинг: Цена: 3800.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is not a traditional Calculus I textbook. Rather, it will take the reader on a tour of key concepts in calculus that lend themselves to hands-on projects. This book also defines terms and common symbols for them so that self-learners can learn more on their own.
Автор: Horvath, Joan Cameron, Rich Название: Make - trigonometry ISBN: 1680457985 ISBN-13(EAN): 9781680457988 Издательство: Неизвестно Рейтинг: Цена: 3800.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Australian painter and theatre artist Loudon Sainthill and his partner, entrepreneur and gallery director Harry Tatlock Miller, were at the heart of avant-garde artistic and literary circles in mid-twentieth century Sydney and London. This book details their life and times and contains much of Sainthill`s sumptuous art, including his imaginative costumes and design for the theatre.
Описание: Introduction. On the Concept of Central Europe/ness. Economic Thought in Central Europe. From the Beginning till the First World War. The Interwar Period. The Socialist Period. After the Break-up of Socialism. Conclusion.
Автор: Aniko Horvath, Jurgen Enders, Michael Shattock Название: The Governance of European Higher Education: Convergence or Divergence? ISBN: 1350293563 ISBN-13(EAN): 9781350293564 Издательство: Bloomsbury Academic Рейтинг: Цена: 14256.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Governance of European Higher Education: Convergence or Divergence analyses governance at state and institutional levels in five European higher education systems chosen as representative of European higher education as a whole: Germany, Hungary, Norway, Portugal and the UK (as in England, Scotland and Wales). Drawing on 180 detailed face-to-face interviews with policymakers and universities the book explores the extent to which governance and systems have been converging or diverging towards or away from a common European model over the last decade and records the evidence of growing directional controls exercised by the various states.
Описание: This book explores the impact of localities and regions on universities and shows how the diversity of the higher education landscape is critically affected by the geophysical character of regions and their differentiated economies and cultures; regional inequalities bear heavily on universities' strategy-making. A study of the interrelationship between higher and further education argues that from a regional perspective a change to a tertiary education system in England (following Wales) would create the conditions for better local and regional coordination. Universities make a significant contribution to 'levelling up' through technology transfer and the creation of innovation hubs but the contribution of locally or regionally based students who on graduation return to disadvantaged communities rather than seek employment elsewhere should be recognised also as a longer term step to redressing regional inequality. The book argues strongly that the time has come to decentralise the governance of a re-aligned tertiary system to regions and identifies the move to create metro mayors and combined authorities as providing the appropriate vehicle to release new initiative from regional sources. It cites the success of decentralisation to Scotland and Wales as offering relevant models for scrutiny. The authors draw on 12 UK widely differentiated university case studies, a survey of further education and a study of three continental European comparators (Germany, Ireland and Norway) to develop the argument.
Автор: Horvath, Daniel Horvath, Gabor Название: Verified victories ISBN: 1915070872 ISBN-13(EAN): 9781915070876 Издательство: Неизвестно Рейтинг: Цена: 5544.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Victory or overclaim? That is the question!
As new military archival materials began to surface internationally, it became necessary to update and correct some of the legendary chapters of aviation history including world records of the Luftwaffe's famous and most successful fighter unit, Jagdgeschwader 52. In this book the respected reader will find a fundamental analysis of the aerial victory claims of the top eight JG 52 fighter aces over Hungary throughout 1944-1945.
The method of analysis within this book is very simple: if a plane was shot down by a pilot, then the opposing side had to lose a corresponding plane. While it is true that Soviet aerial losses were inaccessible to most researchers for the past several decades, it is also true that this lack of information created a plethora of legends of the aerial war over the Eastern Front. Unfortunately that one-sided narrative, unable to be verified from the 'other' side, created a biased and 'alternative' aerial history.
In our post-archive era, the doors of many archives including that of the military archives of the Russian Federation have begun to open to researchers. This creates an opportunity to learn about an otherwise unattainable piece of history.
Since the authors, through their co-operation with the Szolnok Aircraft Museum, had access to the records of every Soviet aircraft lost over Hungary during the Second World War, a comparison of claims to losses could be made right down to the individual pilot-versus-pilot level. Plane to plane and face to face, these former enemies may be seen together for the first time in nearly eighty years.
The findings in this book and the authors' analysis and comparison overturns previously known statistics and accounts by verifying the aerial victories of famous pilots including Erich Hartmann, Gerhard Barkhorn, Helmut Lipfert and others.
Автор: Horvath, Jon Название: This is bliss ISBN: 194960828X ISBN-13(EAN): 9781949608281 Издательство: Неизвестно Рейтинг: Цена: 7443.00 р. Наличие на складе: Поставка под заказ.
Описание: The title, Violent Grace, suggests a paradox. This pairing has become an unexpected gateway into the varied and prolific artistic career of Edward Knippers. Violence conjures images of aggression while grace has long been associated with beauty, poise, or an unmerited gift. Within the ambiguity of this fertile paradox, the art of Edward Knippers opens up into something rich and rewarding.
Автор: Horvath Polly Название: Northward to the Moon ISBN: 0307929809 ISBN-13(EAN): 9780307929808 Издательство: Random House (USA) Рейтинг: Цена: 735.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Most Learned Woman in America masterfully narrates Fergusson`s efforts to live an appropriately genteel life, even as she struggled against the limits that her society placed on its women. In the process, we can begin to understand the conflicts-internal and external-that women of the Revolutionary generation faced.
Описание: Book of the Week, Times Higher Education
Forms of institutional governance critically shape the culture, creativity and academic outcomes of higher education. The book provides a new, updated and research based account of the changing face of the governance of British higher education. Historically, British universities were deemed amongst the most, if not the most, autonomous in Europe, with governance rooted in their collegial disciplinary structures. This assessment must now be decisively revised, although the belief systems deriving from it remain buried deep in university culture.
Drawing on the authors' investigation of the governance of higher education in the four UK nations, including extensive on-site interviews, and discussions with government policy-makers, the book shows how global, national and system level pressures have changed the face both of the external governance of higher education institutions and how universities govern themselves. Government priorities, new funding methodologies and marketisation have all played a part in this process. Since the mid-1980s, there have been drastic changes in the external environment, reinforced by the increasing diversity within the higher education system as a whole and between the national sub-systems. In addition a new private sector of higher education has been created. New forms of institutional governance are emerging which may have profound effects on research and teaching and on academic creativity and innovation. The study discusses the effects of a state regulated system compared with the more heterarchical system which preceded it. It offers a comparison of the effects of devolved governance to Wales, Scotland and Northern Ireland on the respective higher education systems and their impact on institutional governance. The study concludes that England is becoming increasingly an outlier, and discusses the long term implications for the coherence of a British higher education system.