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Selling Europe to the World: The Rise of the Luxury Fashion Industry, 1980-2020, Pierre-Yves Donze


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Автор: Pierre-Yves Donze   (Пьер-Ив Донзе)
Название:  Selling Europe to the World: The Rise of the Luxury Fashion Industry, 1980-2020
Перевод названия: Пьер-Ив Донзе: Продавая Европу миру
ISBN: 9781350335783
Издательство: Bloomsbury Academic
Классификация:


ISBN-10: 1350335789
Обложка/Формат: Paperback
Страницы: 184
Вес: 0.41 кг.
Дата издания: 09.03.2023
Язык: English
Иллюстрации: 40 bw illus
Размер: 156 x 234 x 12
Ключевые слова: Fashion & beauty industries,History of fashion,Sales & marketing, BUSINESS & ECONOMICS / Industries / Fashion & Textile Industry,BUSINESS & ECONOMICS / International / Marketing,DESIGN / Fashion & Accessories,DESIGN / History & Criticism
Подзаголовок: The rise of the luxury fashion industry, 1980-2020
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Поставляется из: Англии
Описание: Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past 30 years, the luxury goods industry has undergone a tremendous expansion around the world. However, it remains largely dominated by European companies, ranging from diversified conglomerates such as LVMH and Richemont to independent companies such as the Italian fashion houses Armani and Ermenegildo Zegna, and industrial groups like Swatch and LOreal or new start-ups such as Richard Mille.

How and why did these companies succeed? How did they manage to transform a sector previously dominated by small family firms into a global big business? Selling Europe to the World presents the development of the global luxury goods industry from the 1980s to the present day. It highlights the strategies implemented by a new generation of entrepreneurs and explains, beyond the glamorous image conveyed by luxury brands, the sources of success of these firms. An essential book for understanding the success of the contemporary luxury industry.




First book of fashion

Название: First book of fashion
ISBN: 1350197068 ISBN-13(EAN): 9781350197060
Издательство: Bloomsbury Academic
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Цена: 5859.00 р.
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Описание: "Quite simply the most fascinating record of a ‘[fashion] victim’ one could hope for." The Spectator This captivating study reproduces arguably the most extraordinary primary source documents in fashion history. Providing a revealing window onto the Renaissance, it chronicles how style-conscious accountant Matthaus Schwarz and his son Veit Konrad experienced life through clothes, and climbed the social ladder through fastidious management of self-image. These bourgeois dandies’ agenda resonates as powerfully today as it did in the 16th century: one has to dress to impress, and dress to impress they did. The Schwarzes recorded their sartorial triumphs as well as failures in life in a series of portraits by illuminists over 60 years, which have been comprehensively reproduced in full color for the first time. These exquisite illustrations are accompanied by the Schwarzes’ fashion-focussed yet at times deeply personal captions, which render the pair the world’s first fashion bloggers and pioneers of everyday portraiture. The First Book of Fashion demonstrates how dress – seemingly both ephemeral and trivial – is a potent tool in the right hands. Beyond this, it colorfully recaptures the experience of Renaissance life and reveals the importance of clothing to the aesthetics and everyday culture of the period. Historians Ulinka Rublack’s and Maria Hayward’s insightful commentaries create an unparalleled portrait of 16th-century dress that is both strikingly modern and thorough in its description of a true Renaissance fashionista’s wardrobe. This first English translation also includes a bespoke pattern by TONY award-winning costume designer and dress historian Jenny Tiramani, from which readers can recreate one of Schwarz’s most elaborate and politically significant outfits.

Developing a fashion collection

Автор: Renfrew, Elinor (kingston University, Uk) Lynn, To
Название: Developing a fashion collection
ISBN: 1350132551 ISBN-13(EAN): 9781350132559
Издательство: Bloomsbury Academic
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Цена: 4117.00 р.
Наличие на складе: Есть (1 шт.)
Описание: How do fashion designers conceive of, develop and ultimately launch commercially and creatively successful collections? Developing a Fashion Collection walks you through the process, exploring research techniques, sources of inspiration, forecasting trends and designing for different markets. From couture to high street, knitwear to accessories and covering the implications of online shopping – there's advice on every aspect of creating your collection through 27 insightful interviews with international practitioners. Interviewees include John Mooney, Brand Creative Director at ASOS and Jane Palmer Williams, Head of Executive Development at LVMH. This 3rd edition also covers silhouette, fittings and final samples, sustainable practice, developing high street collections, fabric selection and finding inspiration through vintage designs.

Fashion Design: A Guide to the Industry and the Creative Process

Автор: Antoine Denis
Название: Fashion Design: A Guide to the Industry and the Creative Process
ISBN: 1786275767 ISBN-13(EAN): 9781786275769
Издательство: Laurence King
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Цена: 5544.00 р.
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Описание: This introduction to fashion is aimed at students of fashion design across the world. By following the design process, from historical and commercial industry context to final collection presentation, the book provides a clear guide for students as they discover what designing for fashion entails. Along the way they will explore a wide variety of hands-on, creative methodologies of design ideation, development and presentation. Supported by inspirational visual content - fashion photography, fashion illustration, sketchbook artwork, technical drawings and infographics - and case studies, the book offers a unique overview of the fashion industry.

Fashion Law: A Guide for Designers, Fashion Executives, and Attorneys

Автор: Guillermo C. Jimenez, Barbara Kolsun
Название: Fashion Law: A Guide for Designers, Fashion Executives, and Attorneys
ISBN: 1609018958 ISBN-13(EAN): 9781609018955
Издательство: Bloomsbury Academic
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Цена: 14256.00 р.
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Описание: In todays' highly competitive global market, fashion designers, entrepreneurs and executives need state, federal, and international laws to protect their intellectual property-their brands and the products by which their customers recognize them. Fashion Law provides a concise and practical guide to the full range of legal issues faced by a fashion company as it grows from infancy to international stature. Updated to reflect recent legal decisions and regulatory developments, this revised edition covers such a vital issues as intellectual property protection and litigation, licensing, anti-counterfeiting, start-ups and finance, commercial transactions, retail property leasing, employment regulations, advertising and marketing, celebrity endorsements, international trade. Features of the text help to make legal concepts accessible to the lay reader. More than 25 leading attorneys practicing in the emerging legal specialty of fashion law contributed the chapters for this authoritative text, and their expertise provides a foundation for fashion professionals and their legal advisors to work together effectively. New to this Edition~Expanded section on Intellectual Property protection, including an all new Chapter 6 on Litigation~All new Chapter 10 on Fashion Finance Features~Box Features provide real-life examples that demonstrate the role that law plays in the fashion business, including landmark court cases and current events~Practice Tips discuss legal issues that should be considered as fashion designers and executives establish procedures for conducting their business~Sample Clauses familiarize readers with the legal language that covers the rights and responsibilities of the parties to agreements. Instructor's Guide and PowerPoint presentations available.

The Fashion Forecasters: A Hidden History of Color and Trend Prediction

Автор: Blaszczyk Regina Lee, Wubs Ben
Название: The Fashion Forecasters: A Hidden History of Color and Trend Prediction
ISBN: 1350017175 ISBN-13(EAN): 9781350017177
Издательство: Bloomsbury Academic
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Цена: 4434.00 р.
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Описание:

The fashion business has been collecting and analyzing information about colors, fabrics, silhouettes, and styles since the 18th century - activities that have long been shrouded in mystery. The Fashion Forecasters is the first book to reveal the hidden history of color and trend forecasting and to explore its relevance to the fashion business of the past two centuries. It sheds light on trend forecasting in the industrial era, the profession's maturation during the modernist moment of the 20th century, and its continued importance in today's digital fast-fashion culture.

Based on in-depth archival research and oral history interviews, The Fashion Forecasters examines the entrepreneurs, service companies, and consultants that have worked behind the scenes to connect designers and retailers to emerging fashion trends in Europe, North America, and Asia. Here you will read about the trend studios, color experts, and international trade fairs that formalized the prediction process in the modern era, and hear the voices of leading contemporary practitioners at international forecasting companies such as the Doneger Group in New York and WGSN in London. Probing the inner workings of the global fashion system, The Fashion Forecasters blends history, biography, and ethnography into a highly readable cultural narrative.

A Cultural history of western fashion

Автор: English, Professor Bonnie (late Of Griffith Univer
Название: A Cultural history of western fashion
ISBN: 1350150886 ISBN-13(EAN): 9781350150881
Издательство: Bloomsbury Academic
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Цена: 12672.00 р.
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Описание: Just as the clothes we wear can communicate our personality and how we want to be perceived, so fashion can reflect the politics and preoccupations of the society that produced it. A Cultural History of Western Fashion guides you through the relationships between haute couture and ready-to-wear designer fashions, popular culture, big business, high-tech production, as well as traditional and social media. Exploring fashion's interdisciplinary nature, English and Munroe also highlight the parallel evolution of clothing design and the other visual arts over the last 150 years.

This new edition includes expanded coverage of the build up to the First World War and brings this classic text up to date. There is also a new chapter on smart textiles and technology, exploring the work of Hussein Chalayan and Iris Van Herpen among others, and expanded coverage of the role of sustainability in the contemporary fashion industry, including biosynthetic textile production and Stella McCartney's use of vegan leather.

The Fashion Show Goes Live: Exclusive and Mediatized Performance

Автор: Rebecca Halliday
Название: The Fashion Show Goes Live: Exclusive and Mediatized Performance
ISBN: 1350226343 ISBN-13(EAN): 9781350226340
Издательство: Bloomsbury Academic
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Цена: 14256.00 р.
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Описание:

Beginning with Alexander McQueen's infamous attempt to live stream his 2009 Plato's Atlantis collection on SHOWStudio, this book traces how digital and social media have disrupted social structures within the field of fashion, and transformed the way it is communicated and consumed. Analysing key case studies, from Chanel, Givenchy, Yeezy and Opening Cermony to interactive social media and 'see now buy now' campaigns from Burberry, Topshop and Tommy Hilfiger, The Fashion Show Goes Live analyses the mode and impact of fashion shows' transmission. Through the rise of experimental film, fashion shows tailored for media transmission and the use of live streaming and social media to render shows 'immediate' to consumers, fashion weeks - and fashion shows - have become not just trend barometers but material sites that demonstrate media's effects.

Rebecca Halliday evaluates the performativity of consumer relations to such live streams and other mediatized content. In linking these relations back to fashion show footage, she demonstrates that although intended to communicate fashion to mass audiences, these practices also promote it as exclusive and aspirational. Despite democratized, international access to content, the shows themselves remain elite events; kindling new forms of consumer attention, interaction, immaterial labour and desire.

Through the microcosm of the fashion show, The Fashion Show Goes Live asks broader socio-political questions about the effects of the fashion industry's mediatization, challenging the notion that new technology has fostered inclusivity.

Fashion and Masculinity in Renaissance Florence

Автор: Elizabeth Currie
Название: Fashion and Masculinity in Renaissance Florence
ISBN: 1350031631 ISBN-13(EAN): 9781350031630
Издательство: Bloomsbury Academic
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Цена: 3166.00 р.
Наличие на складе: Нет в наличии.

Описание:

Dress became a testing ground for masculine ideals in Renaissance Italy. With the establishment of the ducal regime in Florence in 1530, there was increasing debate about how to be a nobleman. Was fashionable clothing a sign of magnificence or a source of mockery? Was the graceful courtier virile or effeminate? How could a man dress for court without bankrupting himself? This book explores the whole story of clothing, from the tailor's workshop to spectacular court festivities, to show how the male nobility in one of Italy's main textile production centers used their appearances to project social, sexual, and professional identities.

Sixteenth-century male fashion is often associated with swagger and ostentation but this book shows that Florentine clothing reflected manhood at a much deeper level, communicating a very Italian spectrum of male virtues and vices, from honor, courage, and restraint to luxury and excess. Situating dress at the heart of identity formation, Currie traces these codes through an array of sources, including unpublished archival records, surviving garments, portraiture, poetry, and personal correspondence between the Medici and their courtiers.

Addressing important themes such as gender, politics, and consumption, Fashion and Masculinity in Renaissance Florence sheds fresh light on the sartorial culture of the Florentine court and Italy as a whole.

Contemporary Indonesian Fashion: Through the Looking Glass

Автор: Alessandra Lopez y Royo
Название: Contemporary Indonesian Fashion: Through the Looking Glass
ISBN: 1350237957 ISBN-13(EAN): 9781350237957
Издательство: Bloomsbury Academic
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Цена: 4645.00 р.
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Описание: Indonesian fashion has undergone a period of rapid growth over the last three decades. This book explores how through years of social, political, and cultural upheaval, the country's fashion has moved away from "colonial fashion" and "national dress" to claim its own distinct identity as contemporary fashion in a global world.

With specific reference to women's wear, Contemporary Indonesian Fashion explores the diversity and complexity of the country's sartorial offerings, which weave together local textile traditions like batikand ikat-making with contemporary narratives. The book questions concepts of "tradition" and "modernity" in the developing world, taking stock of the elite consumption of luxury brands and the large-scale manufacturing of fast fashion, and introduces us to the rise of new trends such as busana muslim (or "modest wear"), creating a portrait of a vibrant and growing national and, increasingly, international, industry.

Exploring clothing in shopping malls, on the catwalk, in magazines, and online, the book examines how Indonesian fashion is made, presented, and consumed, combining research in Indonesia with analysis and personal reflection. Contemporary Indonesian Fashion ultimately questions the deeply entrenched eurocentrism of "global fashion", simultaneously interrogating current homogenizing beauty and body image discourses posited as universal, by pointing to absences, silences, and erasures as reflected by contemporary Indonesian fashion- hence the "looking glass" of the title. Aptly illustrated, the book offers a new perspective on a rapidly developing new fashion capital, Jakarta.

Fashion Brand Stories

Автор: Joseph H. Hancock II
Название: Fashion Brand Stories
ISBN: 1350135542 ISBN-13(EAN): 9781350135543
Издательство: Bloomsbury Academic
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Цена: 4750.00 р.
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Описание: Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levi's (R), and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytelling to establish and maintain relationships with their customers. These entertaining case studies explore the evolution of each brand as a cultural entity with its own carefully crafted personality. Aided by interviews with industry professionals, you'll learn how brands start out, grow and encounter success or failure and how to apply those hard-won lessons to your own thoughts on branding.

This beautifully illustrated third edition covers the changing role of social media, celebrity endorsements, quality over quantity, and more ethical sourcing, manufacturing, and consumption. Instructor's resources to accompany this edition are available at bloomsbury.pub/fashion-brand-stories-3e

The Great Fashion Designers: From Chanel to McQueen, the Names That Made Fashion History

Автор: Polan Brenda, Tredre Roger
Название: The Great Fashion Designers: From Chanel to McQueen, the Names That Made Fashion History
ISBN: 135009160X ISBN-13(EAN): 9781350091603
Издательство: Bloomsbury Academic
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Цена: 5859.00 р.
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Описание: Over the last 180 years designers have propelled fashion from an elite craft into a cornerstone of popular culture. This brilliantly written guide to the lives and collections of 55 iconic fashion designers draws on the latest academic research and the best of fashion journalism, including the authors’ own interviews with designers. Beginning with 19th century couturier Charles Frederick Worth and concluding with the star names of the 2010s, Polan and Tredre detail each designer’s working methods and career highlights to capture the spirit of their times.This beautifully illustrated revised edition features five new designer profiles: Hedi Slimane, Raf Simons, Phoebe Philo, Alessandro Michele and Demna Gvasalia. It’s also been updated throughout to reflect a fashion world in constant ferment, with designers swapping jobs and fashion houses at unprecedented speed. The industry has expanded into a global phenomenon - and designers have emerged as true celebrities; The Great Fashion Designers explores their passion and flair to show us fashion at its most inspirational.

Apparel Costing

Автор: Andrea Kennedy, Andrea Reyes, Francesco Venezia
Название: Apparel Costing
ISBN: 1350065404 ISBN-13(EAN): 9781350065406
Издательство: Bloomsbury Academic
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Цена: 2850.00 р.
Наличие на складе: Нет в наличии.

Описание: Newcomers to the fashion industry often base costings on the sum of a style’s fabric, trims and labor—and to that they simply add their markup. However, every other activity of the business erodes that markup, and they find themselves with an unsustainable profit—or a loss. This guide will help you avoid these pitfalls to guarantee a sustainable profit. Apparel Costing details traditional and current costing methods for the fast-paced and e-commerce-focused fashion marketplace. You will learn industry-specific product/style costing that can be applied to garments produced both locally and globally. You'll also learn how to calculate line item percentages on indirect cost factors, such as factory sourcing, overhead, administration and product development. Key topics include: Target Market Pricing; Variable vs Fixed Costs; Direct vs Indirect Cost Factors; Cost-Based vs Value-Based Costing; Domestic vs International Production Costing; Effect of Sourcing on Costing; Sustainability in Costing; Fast Fashion vs. Slow Fashion


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