Автор: Chen, Andrew Название: The Cold Start Problem ISBN: 1847942784 ISBN-13(EAN): 9781847942784 Издательство: Random House - Penguin Рейтинг: Цена: 1979.00 р. Наличие на складе: Поставка под заказ.
Описание: A guide to scaling your business from one of Silicon Valley's most-esteemed investors.
Автор: Chau Andrew, Chen Bin Название: The Boba Book ISBN: 1984824279 ISBN-13(EAN): 9781984824271 Издательство: Random House (USA) Рейтинг: Цена: 2023.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A beautifully photographed and designed cookbook and guide to the cultural phenomenon that is boba, or bubble tea--featuring recipes and reflections from The Boba Guys tea shops. Andrew Chau and Bin Chen realized in 2011 that boba--the milk teas and fruit juices laced with chewy tapioca balls from Taiwan that were exploding in popularity in the States--was still made from powders and mixes. No one in the U.S. was making boba with the careful attention it deserved, or using responsible, high-quality ingredients and global, artisinal inspiration. So they founded The Boba Guys: a chic, modern boba tea shop that has now grown to include fourteen locations across the country, bringing bubble tea to the forefront of modern drinks and bridging cultures along the way. Now, with The Boba Book, the Boba Guys will show fans and novices alike how they can make their (new) favorite drink at home through clear step-by-step guides. Here are the recipes that people line up for--from the classics like Hong Kong Milk Tea, to signatures like the Strawberry Matcha Latte and the coffee-laced Dirty Horchata. For the Boba Guys, boba is Taiwanese, it's Japanese, it's Mexican, it's all that and more--which means it's all-American.
Автор: Chen, Andrew Название: Flagellant confraternities and italian art, 1260-1610 ISBN: 9462984689 ISBN-13(EAN): 9789462984684 Издательство: NBN International Рейтинг: Цена: 24922.00 р. Наличие на складе: Нет в наличии.
Описание: This book examines the art and ritual of flagellant confraternities in Italy from the fourteenth- to the seventeenth-centuries.
Автор: Chen Andrew Название: The Cold Start Problem: How to Start and Scale Network Effects ISBN: 0062969749 ISBN-13(EAN): 9780062969743 Издательство: HarperCollins USA Рейтинг: Цена: 3134.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
A startup executive and investordraws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech's most successful products have solved the dreaded cold start problem"--by leveraging network effects to launch and scale toward billions of users.
Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of "the network effect," where a product or service's value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they're messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth.
Yet most entrepreneurs lack the vocabulary and context to describe them--much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries.
The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.
Автор: Chen, Andrew Название: The Cold-Start Problem ISBN: 1847942776 ISBN-13(EAN): 9781847942777 Издательство: Random House - Penguin Рейтинг: Цена: 2640.00 р. Наличие на складе: Поставка под заказ.
Описание: It means that today`s leading products - from Wikipedia to to WhatsApp - get more powerful with every additional user. Drawing on interviews with the founders of LinkedIn, Zoom, Uber, Dropbox, Tinder, Airbnb and more, Chen unpicks how to start and scale these network effects.
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