Case Studies in Health Communication, Ray, Eileen Berlin
Автор: Wodak, Ruth Название: Politics of fear ISBN: 1526499207 ISBN-13(EAN): 9781526499202 Издательство: Sage Publications Рейтинг: Цена: 6176.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Politics of Fear traces the trajectory of far-right politics from the margins of the political landscape to its very center. It explores the social and historical mechanisms at play, and expertly ties these to the "micro-politics" of far-right language and discourse.
Автор: Fatihi Ali Название: Waggish Coquetry in South Asian Street Communication ISBN: 1498554717 ISBN-13(EAN): 9781498554718 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 19008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Waggish Coquetry in South Asian Street Communication critically examines the role of coquettish remarks in urban life of South Asia, their role in South Asian street communication, their semiotic make-up and use of metaphor, and their role in sexual harassment.
Описание: In our post-truth world, tapping into people's emotions has proved far more effective than rational argument - and, as Philip Seargeant argues in this illuminating and entertaining book, the most powerful tool for manipulating emotions is a gripping narrative.
From Trump's America to Brexit Britain, weaving a good story, featuring fearless protagonists, challenging quests against seemingly insurmountable odds, and soundbite after soundbite of memorable dialogue has been at the heart of political success. So does an understanding of the art of storytelling help explain today's successful political movements? Can it translate into a blueprint for victory at the ballot box? The Art of Political Storytelling looks at how stories are created, shared and contested, illuminating the pivotal role that persuasive storytelling plays in shaping our understanding of the political world we live in. By mastering the tools and tricks of narrative, and evaluating the language and rhetorical strategies used to craft and enact them, Seargeant explains how and why today's combination of new media, populism and partisanship makes storytelling an ever more important part of the persuasive and political process. In doing so, the book offers an original and compelling way of understanding the chaotic world of today's politics.
Автор: Leroy G. Dorsey Название: The Presidency and Rhetorical Leadership ISBN: 1603440569 ISBN-13(EAN): 9781603440561 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 3135.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides studies of how words have served - or failed to serve - American presidents. This book contains chapters which examine George Washington, John Adams, Thomas Jefferson, Theodore Roosevelt, Woodrow Wilson, Franklin Roosevelt, Dwight Eisenhower, Ronald Reagan, and Bill Clinton.
Описание: This collection unites fifteen rhetorical critics who address current issues in criticism by answering three questions: What is the purpose of rhetorical criticism? How do you practice rhetorical criticism? How do you teach rhetorical criticism? It serves as guide and resource in all three areas and while offering expert personal insights.
Автор: RAY Название: Case Studies in Health Communication ISBN: 0805811095 ISBN-13(EAN): 9780805811094 Издательство: Taylor&Francis Рейтинг: Цена: 3367.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Tate, Peter Frame, Francesca Название: Doktor`s Communication Handbook. ISBN: 0367198223 ISBN-13(EAN): 9780367198220 Издательство: Taylor&Francis Рейтинг: Цена: 4898.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This bestselling guide has established itself as the ultimate guide to patient communication for all doctors, whatever their experience and wherever they practice.
Автор: Piller Ingrid Название: Intercultural Communication: A Critical Introduction ISBN: 1474412912 ISBN-13(EAN): 9781474412919 Издательство: Bloomsbury Academic Рейтинг: Цена: 4275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Combining perspectives from discourse analysis and sociolinguistics, the second edition of this popular textbook provides students with an up-to-date overview of the field of intercultural communication.
Автор: Sheckels Theodore F Название: Political Communication in the Anglophone World ISBN: 0739170783 ISBN-13(EAN): 9780739170786 Издательство: Bloomsbury Рейтинг: Цена: 13662.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Political Communication in the Anglophone World: Case Studies, by Theodore F. Sheckels, extends political communication scholarship--primarily rhetorical scholarship--into the extensive English language arena outside the United States and the United Kingdom. While wrestling with the extent to which insights derived from and approaches used in political communication research focused on the United States can be used in other nations with different government structures, different media operations, and different political cultures, Sheckels provides insight into a variety of political communication topics ranging from the role gender plays in campaign politics to the politics involved as one speaks upon the occasion of leaving high office. This book explores how Canadian Prime Minister Pierre Elliott Trudeau used moments of media attention to push his foreign and domestic policy agenda, as well as another Canadian Prime Minister, Kim Campbell, and the difficulties she faced because of her gender. Sheckels also examines Jamaica's Michael Manley and his shift from advocating socialism to later supporting free markets, and reggae artist Bob Marley and his musical shift from concern for Kingston's poor to embracing pan-Africanism. Popular media images of Africa are also considered, as the book investigates Mwai Kibaki's attempts to unify Kenya, Nelson Mandela's presidential rhetoric, and Thabo Mbeki's "I am an African Address." Finally, Sheckels goes to Australia to consider Gough Whitlam's unprecedented dismissal as prime minister, and Kevin Rudd's farewell speech after being replaced by his own party members. Asking new questions and using novel rhetorical approaches, Political Communication in the Anglophone World illuminates how communication proceeds, whether the medium be speech, song, website, or pirouette.
This case studies book is an indispensable resource for educators, students, and practitioners of nursing. It is innovative in its application of lessons from the communication sciences to common challenges in the delivery of safe patient care. The authors apply basic tenets of human communication to the context of nursing to provide a foundation for practices that can advance the safety and quality of care.
The cases, which describe "close calls" and adverse events, are organized along the continuum of healthcare delivery, providing quick access to solutions in commonly encountered care situations. Each case is accompanied by a discussion of how skillful communication can be key to preventing and recovering from errors and adverse events. Thought-provoking discussion questions and references for further reading make this book a valuable reference for nursing educators, students, and practitioners across the world.
Описание: This book uses multiple methods to consider flaws in the current regulation of direct-to-consumer advertising, using Merck`s launch of Gardasil as a primary case study. It offers a specific way forward for both regulators of Big Pharma as well as scholars of mass communication.
Автор: Ray, Eileen Berlin Название: Health Communication in Practice ISBN: 0805847588 ISBN-13(EAN): 9780805847581 Издательство: Taylor&Francis Рейтинг: Цена: 11789.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
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