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Taste, Consumption and Markets, Arsel, Zeynep


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Автор: Arsel, Zeynep
Название:  Taste, Consumption and Markets
ISBN: 9780367733544
Издательство: Taylor&Francis
Классификация:


ISBN-10: 0367733544
Обложка/Формат: Paperback
Страницы: 244
Вес: 0.45 кг.
Дата издания: 18.12.2020
Серия: Routledge interpretive marketing research
Язык: English
Размер: 229 x 150 x 15
Читательская аудитория: Tertiary education (us: college)
Подзаголовок: An interdisciplinary volume
Рейтинг:
Поставляется из: Европейский союз


Household Recycling and Consumption Work

Автор: Kathryn Wheeler; Miriam Glucksmann
Название: Household Recycling and Consumption Work
ISBN: 1349562882 ISBN-13(EAN): 9781349562886
Издательство: Springer
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Цена: 4890.00 р.
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Описание: Consumers are not usually incorporated into the sociological concept of `division of labour`, but using the case of household recycling, this book shows why this foundational concept needs to be revised.

Decoding Modern Consumer Societies

Автор: H. Berghoff; U. Spiekermann
Название: Decoding Modern Consumer Societies
ISBN: 1349297291 ISBN-13(EAN): 9781349297290
Издательство: Springer
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Цена: 11179.00 р.
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Описание: Drawing on a wide range of studies of Europe, the United States, Asia, and Africa, the contributions gathered here consider how political history, business history, the history of science, cultural history, gender history, intellectual history, anthropology, and even environmental history can help us decode modern consumer societies.

Sharing Economy and the Impact of Collaborative Consumption

Автор: Iviane Ramos de Luna, Angels Fito-Bertran, Josep Llados-Masllorens, Francisco Liebana-Cabanillas
Название: Sharing Economy and the Impact of Collaborative Consumption
ISBN: 1522599282 ISBN-13(EAN): 9781522599289
Издательство: Mare Nostrum (Eurospan)
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Цена: 35897.00 р.
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Описание: The introduction of new technology and technological services worldwide has ushered in a new wave of peer-to-peer and access-driven companies that are disrupting the most established business categories. The emergence of these new business models has upset the flow in contemporary society and transformed people's behavior towards sharing-based economies. Companies and entrepreneurs can see this significant change in people's behavior as both an opportunity and a threat. Sharing Economy and the Impact of Collaborative Consumption provides emerging research on the impact that the sharing services are having on society as well as the importance of the sharing economy development in the coming years, dealing with relevant issues such as regulations, the technological aspects involved in these platforms, the impact in the tourism sector, and consumer behavior in relation to these services. Multidisciplinary in nature, this publication establishes links between economics, finance, marketing, consumer behavior, and IT, and covers topics that include e-commerce, consumer behavior, and peer economy. It is ideally designed for researchers, students, business professionals, and entrepreneurs seeking current research on the impact that this industry has on various economic, marketing, and societal aspects of different countries.

The Making of European Consumption: Facing the American Challenge

Автор: Lundin P., Kaiserfeld T.
Название: The Making of European Consumption: Facing the American Challenge
ISBN: 1349476803 ISBN-13(EAN): 9781349476800
Издательство: Springer
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Цена: 6986.00 р.
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Описание: American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.

Global Stock Markets

Автор: Wolfgang Drobetz
Название: Global Stock Markets
ISBN: 3824472724 ISBN-13(EAN): 9783824472727
Издательство: Springer
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Цена: 12157.00 р.
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Описание: "While the state-preference approach is perhaps more general than the mean- variance approach and provides an elegant framework for investigating theo- retical issues, it is unfortunately difficult to give it empirical content. " I The state of the art in asset pricing has substantially changed over the past years. While the seminal CAPM represents an equilibrium model derived under rather restrictive assumptions on preferences or return distributions and places a lot of emphasis on the efficiency of a somehow arbitrary market portfolio, subsequent models were much less restrictive with respect to the underlying economic struc- ture. For example, the arbitrage pricing theory maintains the linear relationship between risk and return simply by assuming the absence of arbitrage profits. While empirically more tractable than the CAPM, the main drawback of arbitrage pricing models is that they do not provide much insight into the economic and dynamic nature of risk premia. The "conditional" CAPM provides an elegant econometric framework to characterize how changing economic conditions de- termine the variability of multiple risk premia. However, this framework still re- quires some rather ad-hoc assumptions about the economic nature of the pricing kernel. An ingenious next step in asset pricing modeling was therefore to revert the question to be addressed. Instead of placing strong restrictions on distribu- tions and preferences, observed returns are used to derive restrictions which must be imposed on the stochastic properties of the pricing kernel. A simple Euler-type equation is typically used to characterize that approach.

Cosmopolitanism, Markets, and Consumption

Автор: Julie Emontspool; Ian Woodward
Название: Cosmopolitanism, Markets, and Consumption
ISBN: 3319877429 ISBN-13(EAN): 9783319877426
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This book addresses the complicated question of how markets and consumption create the possibilities for cross-cultural exchanges and the multicultural pleasures of omnivorous consumption, whilst at the same time building new boundaries and distinctions, paving the way for new exploitative relationships, and initiating novel modes of status and capital accumulation. The contributors identify that the divide between the economic and ethical dimensions of globalisation has never seemed in sharper relief. With the workings of global markets at odds with fostering cosmopolitan social change, this collection addresses the question of whether we should assume that market logics and consumptive practices conflict with cosmopolitan agendas. It also explores whether the imperatives of economic globalisation and individual consumption practices are opposed to cosmopolitan prospects for global solidarities. Cosmopolitanism, Markets and Consumption will be of interest to students and scholars across a range of disciplines including in the social sciences, businesses and marketing studies.

Cosmopolitanism, Markets and Consumption

Автор: Julie Emontspool; Ian Woodward
Название: Cosmopolitanism, Markets and Consumption
ISBN: 3319641786 ISBN-13(EAN): 9783319641782
Издательство: Springer
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Цена: 13974.00 р.
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Описание:

This book addresses the complicated question of how markets and consumption create the possibilities for cross-cultural exchanges and the multicultural pleasures of omnivorous consumption, whilst at the same time building new boundaries and distinctions, paving the way for new exploitative relationships, and initiating novel modes of status and capital accumulation. The contributors identify that the divide between the economic and ethical dimensions of globalisation has never seemed in sharper relief. With the workings of global markets at odds with fostering cosmopolitan social change, this collection addresses the question of whether we should assume that market logics and consumptive practices conflict with cosmopolitan agendas. It also explores whether the imperatives of economic globalisation and individual consumption practices are opposed to cosmopolitan prospects for global solidarities.

Cosmopolitanism, Markets and Consumption will be of interest to students and scholars across a range of disciplines including in the social sciences, businesses and marketing studies.

Bridging Boundaries in Consumption, Markets and Culture

Автор: Soto, Carlos
Название: Bridging Boundaries in Consumption, Markets and Culture
ISBN: 1032089776 ISBN-13(EAN): 9781032089775
Издательство: Taylor&Francis
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Цена: 6430.00 р.
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Описание: This book focuses on the bridges that connect the dynamic relations between consumer actions, the marketplace, and cultural meanings. It was originally published as a peer-reviewed special issue of Consumption Markets & Culture.

Wine and Identity

Название: Wine and Identity
ISBN: 1138082082 ISBN-13(EAN): 9781138082083
Издательство: Taylor&Francis
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Цена: 7348.00 р.
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Описание:

In an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To achieve these aims, there is a trend towards linking wine marketing with identity. Such an approach seeks to distinguish wine products - whether wine or wine tourism - from their competitors, by focusing on cultural and geographical attributes that contribute to the image and experience. In essence, marketing wine and wine regions has become increasingly about telling stories - engaging and provocative stories which engage consumers and tourists and translate into sales.

This timely book examines this phenomena and how it is leading to changes in the wine and tourism industries for the first time. It takes a global approach, drawing on research studies from around the world including old and new world wine regions. The volume is divided into three parts. The first - branding - investigates cases where established regions have sought to strengthen their brands or newer regions are striving to create effective emerging brands. The second - heritage - considers cases where there are strong linkages between cultural heritage and wine marketing. The third section - terroir - explores how a 'sense of place' is inherent in winescapes and regional identities and is increasingly being used as a distinctive selling proposition.

This significant volume showcasing the connections between place, identity, variety and wine will be valuable reading for students, researchers and academics interested in tourism, marketing and wine studies.

Fast Fashion, Fashion Brands and Sustainable Consumption

Автор: Muthu
Название: Fast Fashion, Fashion Brands and Sustainable Consumption
ISBN: 9811312672 ISBN-13(EAN): 9789811312670
Издательство: Springer
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Цена: 9083.00 р.
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Описание: This book discusses the connection between fast fashion brands and customer-centric sustainability. Fast fashion is an inevitable element in today`s fashion business cycle and its adverse impacts on sustainable fashion are a major issue.

Tourism and Retail

Название: Tourism and Retail
ISBN: 113808140X ISBN-13(EAN): 9781138081406
Издательство: Taylor&Francis
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Цена: 7348.00 р.
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Описание:

Tourists are drawn to explore new environments and peoples. What better way to interact with a locality than to seek out and roam its marketplaces? The nature of tourist shopping activity thus goes beyond mere functional purchasing into multi-sensory explorations of place and space. Awareness of the shifting nature of these attractions is crucial to retailers and place marketers, in this age of the internet, in order that the physical space of the market is also social and cultural space.

This book offers new perspectives on the intersection between tourism and retail research that is liminal to both fields yet central to the tourist experience, standing as an important and illuminating realm of consumer behaviour. It features a selection of multidisciplinary researchers' perspectives on tourist retail format and formation attractiveness for consumers, from the economist to the fashion retailer. By reviewing selected developments in space, place and behaviours within leisure, entertainment and recreational shopping, encompassing travel points, retail centres, sensory/festival marketplaces, leisure/cityscapes, department stores and fashion, the book offers thought-provoking insights into the past, present and future of tourist retail across a variety of global locations.

Given the emphasis upon consumer experience in place and space study and the apparent importance of retail activities within the tourism sphere, this book will be valuable reading for all those interested in retail, tourism and wider socio-cultural leisure environments and behaviours.

Consumption, Psychology and Practice Theories

Автор: Wilson, Tony
Название: Consumption, Psychology and Practice Theories
ISBN: 0367500957 ISBN-13(EAN): 9780367500955
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: Aimed at academics and researchers in the fields of Marketing, Communication Studies, Sociology and beyond, this book constructs a research platform retracing the theory of practices research from its philosophical beginning towards a shared territory that can be located, recognized as being past and present hermeneutics.


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