Data-Driven Innovation in the Creative Industries,
Автор: de Villiers Название: The Handbook of Creativity & Innovation in Business ISBN: 9811921792 ISBN-13(EAN): 9789811921797 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book enables readers to develop their own creative thinking and their teams' creative problem-solving skills to generate novel, useful and surprising ideas. The vast majority of companies believe that a culture of innovation and renewal impacts performance and ultimately business results. In contrast, many managers feel ill-equipped to promote a culture of creative endeavour for this type of work-environment and lack the know-how to put it into practice. This book covers theory, practice, and impact metrics of both convergent and divergent thinking tools and provide managers with the ideas, tools and guidance to develop a corporate culture conducive to intrapreneurial thinking, idea creation and testing and moving inventions from ideas to viable business concepts, products and profitable innovations. This book includes numerous step-by-step tutorials to help the reader to learn concepts quickly.
Автор: de Villiers Название: The Handbook of Creativity & Innovation in Business ISBN: 9811921822 ISBN-13(EAN): 9789811921827 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book enables readers to develop their own creative thinking and their teams' creative problem-solving skills to generate novel, useful and surprising ideas. The vast majority of companies believe that a culture of innovation and renewal impacts performance and ultimately business results. In contrast, many managers feel ill-equipped to promote a culture of creative endeavour for this type of work-environment and lack the know-how to put it into practice. This book covers theory, practice, and impact metrics of both convergent and divergent thinking tools and provide managers with the ideas, tools and guidance to develop a corporate culture conducive to intrapreneurial thinking, idea creation and testing and moving inventions from ideas to viable business concepts, products and profitable innovations. This book includes numerous step-by-step tutorials to help the reader to learn concepts quickly.
Автор: Carolina Machado,J. Paulo Davim Название: Innovation Management: In Research and Industry ISBN: 3110358727 ISBN-13(EAN): 9783110358728 Издательство: Walter de Gruyter Цена: 18586.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As a consequence of social, technological, political and economic changes, the field of organizations management and engineering becomes highly complex, calling for more effective strategies. In this book, the authors discuss innovative technological resources and their implications on organizational policies, strategies, and flexibility, as well as on sustainable management.
Автор: Du Derek Wen Yu, Hu Haibo Название: Digital Enablement and Innovation in China: A Casebook ISBN: 9813276355 ISBN-13(EAN): 9789813276352 Издательство: World Scientific Publishing Рейтинг: Цена: 10296.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.
Автор: Inge Hill, Paul Jones, Sara R. S. T. A. Elias, Stephen Dobson Название: Creative (and Cultural) Industry Entrepreneurship in the 21st Century ISBN: 1803824123 ISBN-13(EAN): 9781803824123 Издательство: Emerald Рейтинг: Цена: 16262.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Creative and cultural industries are growing in almost every nation around the world and over the last two decades have contributed to global, national, and local economies significantly. More recently, policy makers and those who start these creative businesses have demonstrated a greater interest in how creative entrepreneurs create, sustain and market their services and products. And how contexts influence their ‘doing business’ is of increasing importance.
Both volumes of Creative (and Cultural) Industry Entrepreneurship in the 21st Century map and elucidate the adaptations and challenges faced by the creative professionals and the entrepreneurial solutions they have co-developed. Illuminating how contexts and recent socio-economic disruptive challenges influence how value is created and maintained from start-up to growth and exit, the chapter authors take a fresh look at creative micro-businesses and SMEs, the processes leading to their formation, developments and their founders.
Contemporary Issues in Entrepreneurship Research is an official book series of the Institute for Small Business and Entrepreneurship (ISBE). Each volume is designed around a specific theme of importance to the entrepreneurship and small business community with articles collectively exploring and developing theory and practice in the field.
Описание: Explains the origin of new types of products in evolutionary terms. The authors describe the relevant literature and case studies to place their theory in context, and use their theory to create predictions on the most likely next step in the evolution of a product, offering practical tools for those involved in new product development.
Описание: A detailed account of China`s entry into advanced manufacturing. Focusing on electricity, telecoms and semiconductors, this book shows how institutional obstacles, conflicting objectives and Soviet-era legacies limit the impact of innovation efforts, resulting in a complex mosaic of success and failure in both technical and commercial dimensions.
Описание: Takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services.
Название: Data-Driven Innovation in the Creative Industries ISBN: 1032431512 ISBN-13(EAN): 9781032431512 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Todorovic, Milan Bakir, With Ali Название: Rethinking strategy for creative industries ISBN: 0367668475 ISBN-13(EAN): 9780367668471 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on extensive original research and live empirical data derived from case studies, interviews, and observations from creative managers, this book informs strategic decision-making by analysing creative business manoeuvres and stages of innovation in the context of Creative Industries. This book will be of significant
Название: Servitization, IT-ization and Innovation Models ISBN: 041563945X ISBN-13(EAN): 9780415639453 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book looks at two-stage industrial cluster theory and new innovation models in view of IT-ization and servitization of products. The formation of industrial clusters such as export processing zones and special economic zones has been the preferred mechanism for developing countries to boost their industrial development and export performance for the last several decades. Existing literature related to Development Economics cited numerous benefits of industrial clusters and several countries have reaped such benefits. The book goes beyond formation of traditional industrial clusters. It promotes the idea of formation of two-stage clusters.
The book further stresses on new innovation models. The ideas are promoted based on the empirical evidence of Chinese and Taiwanese firms in consumer electronics and automobile sectors. Finally, the book looks at firm strategies in new business environment which is dominated by servitization of industrial products. It argues for firms to integrate manufacturing and services to a great extent. To substantiate the arguments, empirical evidence comes from India, Taiwan, and Bangladesh. The study further finds evidence, perhaps for the first time that innovation and knowledge acquisition strategies are influenced not only by size of firms but also vary with market preferences.
Автор: Vernardakis Nikos Название: Innovation and Technology ISBN: 0415676800 ISBN-13(EAN): 9780415676809 Издательство: Taylor&Francis Рейтинг: Цена: 12554.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation has revolutionized the world economy, yet it remains often misunderstood. This textbook seeks to elucidate the nature and impact of innovation for both undergraduate and graduate students. Designed for MBA, Economics and Business students, this textbook will be useful to those interested in innovation, entrepreneurship and the economics of technology.
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