Events Design And Experience, Berridge

Автор: Farnham Kevin, Newbery Patrick
Название: Experience Design: A Framework for Integrating Brand, Experience, and Value
ISBN: 1118609638 ISBN-13(EAN): 9781118609637
Издательство: Wiley
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Цена: 3958.00 р.
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Описание: Bridge the gap between business and design to improve the customer experience Businesses thrive when they can engage customers.

Автор: Soudagar Reza, Iyer Vinay, Hildebrand Volker
Название: The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers
ISBN: 007178697X ISBN-13(EAN): 9780071786973
Издательство: McGraw-Hill
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Цена: 7034.00 р.
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Описание: Three customer experience experts provide executives and senior managers with cost-effective, sustainable methods for creating a superior customer experience--which generates heightened profitability in the age of rapid information flows and expanding customer expectations.

Автор: Reason Ben, L?vlie Lavrans, Brand Flu Melvin
Название: Service Design for Business: A Practical Guide to Optimizing the Customer Experience
ISBN: 1118988922 ISBN-13(EAN): 9781118988923
Издательство: Wiley
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Цена: 3802.00 р.
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Описание: A practical approach to better customer experience through service design Service Design for Business helps you transform your customer`s experience and keep them engaged through the art of intentional service design.

Автор: Klaus Philipp
Название: Measuring Customer Experience
ISBN: 1137375450 ISBN-13(EAN): 9781137375452
Издательство: Springer
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Цена: 5309.00 р.
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Описание: Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.