Описание: The Logo Design Toolbox includes over 900 templates for contemporary graphic and logo design that provide designers with practical groundwork for implementing their own ideas. This book not only depicts the most used, recurring elements, symbols, and motifs in all of their conceivable permutations, but makes them available as scalable and customizable vector files on a free included DVD. Thanks to The Logo Design Toolbox, no one has to reinvent the wheel or almost anything else for that matter. The book provides a variety of designs for items from wheels, sashes, laurel wreaths, and crowns to anchors, beards, and pirate skulls along with multiple renditions of letters, triangles, stars, ornaments, and speech bubbles. These can be used by amateurs and professionals alike as a time-saving basis for creating their own cards, flyers, posters, websites, presentations, logos, or T-shirts.
Описание: Japanese graphic design for advertising boasts a tradition like that of no other country in terms of age, inventive, colour, drawing and, of course, calligraphy, with Latin, Chinese and Japanese characters nearly always appearing side by side. The abundance of signs and colours and the eurhythmy of images and words in these posters all draw on ancient tradition but are also clearly projected into the future, and nearly always ahead of the times. The catalogue illustrates the most significant works produced over the last ten years by both the great masters and younger talents. It includes posters selected by a committee comprising the two masters of contemporary graphic design Kazumasa Nagai and Shin Matsunaga, who also designed the cover.
Описание: Often, the small, delightful details make a piece shine, similar to the way unique buttons on a white shirt can give it an entirely new look. This book explores 1,000 of these embellishments available to graphic designers across all kinds of projects.
Автор: Heller Steven Название: Writing and Research for Graphic Designers ISBN: 1592538045 ISBN-13(EAN): 9781592538041 Издательство: Rockport/Rotovision Рейтинг: Цена: 3795 р. Наличие на складе: Поставка под заказ.
Описание:
For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:
- Designers to Designers
- Designers to Clients
- Designers to the Design-literate
- Designers to the Design-agnostic
Being able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher.
This updated version of Rockport's bestselling Design Elements offers expanded and updated content in a new, cleaner format for easier navigation. Author Timothy Samara has added more than 50 new diagrams and more than 100 new images of real-world projects with an increased emphasis on web and environmental design projects. The "20 Rules for Good Design" has been revisited and expanded to 25 Rules. The book covers all the design fundamentals from working with grids, color application, typography, imagery to finally how to put it all together. Expansion and new material includes:
-Composition/layout, visual hierarchy -Form and composition in relation to concepts and meaning
-Color psychology and narrative-Color coding-Reference palettes for time periods, cultures, and businesses
-Special color and printing techniques -Combining type styles, editorial text setting issues, plus-Web-related type style and hierarchy issues
-Strategies for using photography; design drawing; medium and meaning; pictorial and non-pictorial -image-making options; semiotics, symbolic and metaphorical image use; type as image-Making type and imagery work better together
-Finding flexibility in design systems -The design process, from creative concept development and practical work-flow standpoints...
-Plus a complete project case study with major decision-moments keyed to respective sections
Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 25 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together? Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
Автор: Heller, Steven Название: 100 Classic Graphic Design Journals ISBN: 1780673361 ISBN-13(EAN): 9781780673363 Издательство: Thames & Hudson Цена: 4950 р. Наличие на складе: Нет в наличии.
Описание: 100 Classic Graphic Design Journals surveys a unique collection of the most influential magazines devoted to graphic design, advertising and typography. These journals together span over 100 years of the history of print design and chart the rise of graphic design from a necessary sideline to the printing industry to an autonomous creative profession. Each magazine is generously illustrated with a large selection of spreads and covers. A descriptive text based, where possible, on interviews with editors, designers and publishers is also included for each magazine alongside comprehensively researched bibliographic material. The magazines featured cover a range of industries and eras, from advertising (Publimondial, La Pubblicita Italiana), posters (Das Plakat, Affiche) and typography (Typografische Monatsblatter, Typographica), to Art Nouveau (Bradley, His Book), Modernist design (Neue Grafik, ULM) and Post-Modern and contemporary graphics (Emigre, Its Nice That). These 100 journals offer an invaluable resource to historians and students of graphic design, and a rich seam of visual research and inspiration for graphic designers.
Автор: Sherin Aaris Название: Design Elements, Using Images to Create Graphic Impact ISBN: 159253807X ISBN-13(EAN): 9781592538072 Издательство: Rockport/Rotovision Рейтинг: Цена: 3416 р. Наличие на складе: Поставка под заказ.
Описание:
Imagery is powerful and evocative. It is one of the most important cornerstones of successful visual communication, and working with imagery is a vital skill for every designer. This authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design. As a new addition to the Design Elements series, this essential volume covers when, where, and how to use imagery and explores the unique power images have over an audience.
In these pages, you'll learn:
- How to choose the best photos and illustrations for a project
- The most effective ways to alter images
- Composition techniques
- Strategies for sourcing images on a tight budget
- And more
With eye-opening examples of real-world projects, "Design Elements, Using Images to Create Graphic Impact" is filled with valuable tips and practical strategies for using imagery to create memorable and effective design.
Описание: Design Elements, Color Fundamentals focuses on color as a core element in design, taking an in depth look at using color in design applications, integrating color with type and image, affecting meaning, creating order and applying principles to effectively communicate with color. Compact yet informative text and numerous visual examples illustrate practical techniques for successfully using color in real world design projects, type and image, and how color can affect meaning in design and create order. These principles are illustrated with examples and brief text to keep the content simple, yet informative.
Автор: Hess, Jay Название: Graphic Design for Fashion ISBN: 178067368X ISBN-13(EAN): 9781780673684 Издательство: Thames & Hudson Рейтинг: Цена: 2467 р. Наличие на складе: Невозможна поставка.
Описание: Graphic design for fashion must represent the core values of the brand while pushing boundaries and expectations. Often seen as a showcase relationship for a design studio, the seasonal nature of the end product provides a limitless testing ground for new ideas and innovative production solutions. This visually led book contains a global selection of the best graphic design studios' work within the fashion industry - from packaging and lookbooks to swing tags and invitations - with exclusive insights from both clients and designers. The book features not simply the visual identities of big budgets and luxury brands, but showcases the creative processes of the world's leading design studios. The result is a visually diverse collection of graphic design, which is a rich source of inspiration for new and groundbreaking production techniques and a perfect reference point for those across the creative industries.
Описание: Immediate and constructive, the physicality of hand drawing, upon which representation formats are based, is a necessary skill needed to communicate ideas in the field of architectural design. Drawing for Architects provides what practicing architects and architectural students need - a technique-based, progression of drawing types and instructions teaching core drawing principles needed to connect drawing with architectural design. Respected architect and author Julia McMorrough outlines issues around each of the types of drawing, showing that the conversations of plan, section, elevation, axonometric, and perspective each have a relation to the kind of design information that drawing makes possible to express. Drawing for Architects explains both the technical and disciplinary importance of drawing and how to enable design creativity and application through its practiced use
Автор: Fredrik Stromberg Название: Comic Art Propaganda: A Graphic History ISBN: 1905814704 ISBN-13(EAN): 9781905814701 Издательство: Thames & Hudson Рейтинг: Цена: 2968 р. Наличие на складе: Нет в наличии.
Описание: This book is a fascinating global, visual history of some of the most contentious, outrageous, unbelievably unusual and politically charged comics ever published.
Описание: With more than 1 million copies sold worldwide, The Elements is the most entertaining, comprehensive, and visually arresting book on all 118 elements in the periodic table.
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