Handbook of reseaech on international advertising, Shintaro Okazaki
Автор: G.M. Grossman Название: Handbook of International Economics,3 ISBN: 0444815473 ISBN-13(EAN): 9780444815477 Издательство: Elsevier Science Рейтинг: Цена: 8420.00 р. Наличие на складе: Поставка под заказ.
Описание: Presents major research areas in international trade and international finance. This book surveys theoretical work on trade based on scale economics and imperfect competition, and the relationship between trade and technological progress. It is suitable for those interested in understanding developments in modern international economics.
Автор: Clapham, Andrew; Gaeta, Paola Название: The Oxford Handbook of International Law in Armed Conflict ISBN: 0198748302 ISBN-13(EAN): 9780198748304 Издательство: Oxford Academ Рейтинг: Цена: 7443.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Written by a team of distinguished and internationally renowned experts, this Oxford Handbook gives an analytical overview of international law as it applies in armed conflicts. The Handbook draws on international humanitarian law, human rights law, and the law of neutrality to provide a comprehensive picture of the status of law in war.
Описание: This Handbook is both an authoritative and comprehensive reference work for researchers, and a state-of-the-art compilation of new insights and guidance for practicing educational leaders. It provides essential information for those working in the fields of educational leadership and administration. Since the publication of the first International Handbook of Educational Leadership and Administration, in 1996, governments around the world have undertaken major activities in the realms of school leadership and school improvement. In addition, a growing body of research and writing has advanced the field in the past few years to such an extent that a second International Handbook was needed to capture new insights and developments. This second Handbook: -has a broadly international editorship; -brings together new material and fresh, global insights from 55 well-regarded scholars; -contains 34 chapters organized around six leadership themes; and -adds a great deal of new information to the first Handbook.
Автор: Townsend Название: International Handbook of Leadership for Learning ISBN: 9400713495 ISBN-13(EAN): 9789400713499 Издательство: Springer Рейтинг: Цена: 97689.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The International Handbook of Leadership for Learning brings together chapters by distinguished authors from thirty-one countries in nine different regions of the world. The handbook contains nine sections that provide regional overviews; a consideration of theoretical and contextual aspects; system and policy approaches that promote leadership for learning with a focus on educating school leaders for learning and the role of the leader in supporting learning. It also considers the challenge of educating current leaders for this new perspective, and how leaders themselves can develop leadership for learning in others and in their organisations, especially in diverse contexts and situations. The final chapter considers what we now know about leadership for learning and looks at ways this might be further improved in the future. The book provides the reader with an understanding of the rich contextual nature of learning in schools and the role of school leaders and leadership development in promoting this. It concludes that the preposition ‘for’ between the two readily known and understood terms of ‘leadership’ and ‘learning’ changes everything as it foregrounds learning and complexifies, rather than simplifies, what that word may mean. Whereas common terms such as ‘instructional leadership’ reduce learning to ‘outcomes’, leadership for learning embraces a much wider, developmental view of learning.
Автор: Jones J Название: International Advertising ISBN: 0761912452 ISBN-13(EAN): 9780761912453 Издательство: Sage Publications Рейтинг: Цена: 18058.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A handbook of the theory and practice of international advertising linked to overall trends in business globalization.
Автор: Orford Anne Название: Oxford Handbook of the Theory of International Law ISBN: 0198701950 ISBN-13(EAN): 9780198701958 Издательство: Oxford Academ Рейтинг: Цена: 21384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This Oxford Handbook explores key questions and debates in international legal theory, offering new intellectual histories for the discipline, and providing fresh interpretations of significant historical figures, texts, and theoretical approaches.
Автор: Phil Harris Название: The Sage Handbook of International Corporate and Public Affairs ISBN: 1446276112 ISBN-13(EAN): 9781446276112 Издательство: Sage Publications Рейтинг: Цена: 24552.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The new edition of this book includes increased international coverage of the field, and a strong focus on emerging trends, as well as providing a comprehensive overview of the foundations and key aspects of the discipline.
Автор: Sandra Diehl; Ralf Terlutter Название: International Advertising and Communication ISBN: 3835004557 ISBN-13(EAN): 9783835004559 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Worldwide, international communication, and in particular international - vertising have become critical areas in communication research. The growing globalisation of markets requires firms to take an increasingly international orientation in developing communication policies. The goal of this book is to contribute to more systematic research in this field. Renowned communication researchers from around the globe have contr- uted to the making of this book. The contributors hail from countries throughout Europe, as well as from the U.S., Asia and Australia. This international mix of authors offers the reader a comprehensive overview of current thinking and cutting-edge research in the area of international advertising and communi- tion. The text includes cross-cultural investigations, as well as studies represe- ing the respective countries of the researchers. Several of the contributions are th expanded papers from the 4 ICORIA (International Conference on Research in Advertising; www.icoria.org), which took place at Saarland University in Sa- bruecken in 2005. The book addresses a number of important areas of communication - search: advertising and communication effects; advertising and information processing; communication and branding; emotional, social and individual aspects of communication; communication and new media; international adv- tising and, finally, perspectives on the future of international advertising. - spite the great variety of issues covered, all papers are united in their desire to move international communication research forward.
Название: International handbook of school effectiveness research ISBN: 0750706074 ISBN-13(EAN): 9780750706070 Издательство: Taylor&Francis Рейтинг: Цена: 16843.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: What constitutes quality schooling? What are the implications for educational practice and administration? This text looks at these questions and examines international research evidence and reform initiatives.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
