Global and local knowledge, Carayannis, Elias G. Alexander, Jeffrey M.

Автор: Nichols
Название: Global Management, Local Labour
ISBN: 1403917507 ISBN-13(EAN): 9781403917508
Издательство: Springer
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Цена: 16769.00 р.
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Описание: Little discussion about `globalization` has concerned one of the truly global forces - the management of multi-national and large domestic corporations - and the significance of modern management practices for workers in the developing world.

Автор: Sorge, Arndt
Название: The Global and the local
ISBN: 0199205299 ISBN-13(EAN): 9780199205295
Издательство: Oxford Academ
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Цена: 8712.00 р.
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Описание: Presents a sociological theory of the development of human societies to explain how business systems evolve and change, and how internationalization works to specify and change societal identities within nations. This book examines changes in work, organization, corporate governance, and human resources.

Автор: Lee, Kiefer; Carter, Steve
Название: Global Marketing Management
ISBN: 0199609705 ISBN-13(EAN): 9780199609703
Издательство: Oxford Academ
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Цена: 12829.00 р.
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Описание: Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. The implications for developing and executing successful global marketing programmes are discussed, enabling students to understand the impact of decisions on marketing efforts worldwide.

Автор: Geppert
Название: Global, National and Local Practices in Multinational Companies
ISBN: 1403947643 ISBN-13(EAN): 9781403947642
Издательство: Springer
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Цена: 13974.00 р.
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Описание: Examines the processes that shape the adoption and adaptation of organizational practices and policies across diverse national settings. This book considers the role of expatriates in the context of the headquarter-subsidiary relationship, and explores how managers negotiate their interests and activities in relation to organizational mechanisms.

Автор: Carayannis Elias G
Название: Knowledge of Culture and the Culture of Knowledge
ISBN: 1403942439 ISBN-13(EAN): 9781403942432
Издательство: Springer
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Цена: 16769.00 р.
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Описание: The Knowledge of Culture and the Culture of Knowledge explores the construct of information and information culture and its relationship to the prevailing culture. The author provides an analysis of the relationship of media to the core constructs in the book by explaining why they have been put together to form one single idea.

Автор: Chini
Название: Effective Knowledge Transfer in Multinational Corporations
ISBN: 140394220X ISBN-13(EAN): 9781403942203
Издательство: Springer
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Цена: 16769.00 р.
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Описание: Knowledge transfers within multinational corporations are a highly important part of knowledge management and the success of an international enterprise. This title looks at control issues and at barriers to such such knowledge flows, based on empirical results from a survey of leading MNCs.

Автор: Verdin
Название: From Local Champions To Global Masters
ISBN: 0333947304 ISBN-13(EAN): 9780333947302
Издательство: Springer
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Цена: 11179.00 р.
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Описание: Globalization. What exactly does it mean for you? The authors focus on the obstacles faced by companies making the transition from local champions to global masters and provide a simple but structured framework to think about how it will affect your business.

Автор: Buckley
Название: The Multinational Enterprise and the Globalization of Knowledge
ISBN: 1403991693 ISBN-13(EAN): 9781403991690
Издательство: Springer
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Цена: 16070.00 р.
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Описание: Examines the role of knowledge in multinational enterprises and their global networks. This book introduces the concept of `Global Factory`, a framework for understanding spatially distributed activities under the control of a focal firm. It examines knowledge transfer processes in MNEs with particular reference to technology transfer to China.