Page Stephen Tourism Management 9781138784567

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Автор: Page Stephen
Название: Tourism Management
Перевод названия: Стивен Пейдж: Туристический менеджмент
ISBN: 9781138784567
Издательство: Taylor&Francis
Классификация:

Управление и методы управления

Сфера обслуживания

ISBN-10: 1138784567
Обложка/Формат: Paperback
Страницы: 488
Вес: 0.94 кг.
Дата издания: 09.12.2014
Серия: Economics/Business/Finance
Язык: English
Издание: 5 revised edition
Иллюстрации: 153 colour illustrations, 63 colour tables, 44 colour illustrations, 109 colour line drawings
Размер: 246 X 189 X 31
Читательская аудитория: Postgraduate, research & scholarly
Ключевые слова: Tourism industry, BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism
Подзаголовок: An introduction
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание:

One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.

It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.

This fifth edition has been revised and updated to include:

new content on: sports, festivals and event tourism, social media impacts on tourism and the effects of the global economic downturn on tourism, as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism
updated case studies on BRIC markets and new case studies from the Middle East and Asia
enhanced tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth
transport section with more international perspectives from China and South America
an updated companion website with: additional case studies, quizzes, PPTs, further reading, web reading and video links, and longer reflective case study per chapter to aid both teaching and learning.

Tourism Management, Page Stephen