Innovation in Luxury Fashion Family Business, Giacosa

Автор: Pinkhasov Misha
Название: Real Luxury
ISBN: 1137395567 ISBN-13(EAN): 9781137395566
Издательство: Springer
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Цена: 5589.00 р.
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Описание: Real Luxury examines what a `luxury brand` is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors` hands-on experience in the industry.

Автор: Atwal
Название: The Luxury Market in India
ISBN: 0230336728 ISBN-13(EAN): 9780230336728
Издательство: Springer
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Цена: 16769.00 р.
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Описание: A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.

Автор: Diniz
Название: The Luxury Market in Brazil
ISBN: 1137432543 ISBN-13(EAN): 9781137432544
Издательство: Springer
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Цена: 12157.00 р.
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Описание: The Luxury Market in Brazil provides a holistic and practitioners approach to luxury marketing in Brazil. The book analyses the key challenges and opportunities facing luxury brands, while providing an insight into the skills and competencies to develop and implement effective luxury marketing strategies that are specific to the market in question.

Автор: William Newburry,Maria Alejandra Gonzalez-Perez
Название: International Business in Latin America: Innovation, Geography and Internationalization
ISBN: 113740910X ISBN-13(EAN): 9781137409102
Издательство: Springer
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Цена: 13275.00 р.
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Описание: Latin America's growing role in the world economy is increasingly attracting global notice, justifying significant academic attention. This volume in the Academy of International Business Latin America Chapter (AIB-LAT) book series presents research findi

Автор: Schmieder Joseph
Название: Innovation in the Family Business
ISBN: 1137386231 ISBN-13(EAN): 9781137386236
Издательство: Springer
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Цена: 2794.00 р.
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Описание: Schmieder shares a broad range of tools and pathways that family businesses across sectors use to stimulate, execute, measure, and reward innovation. The 50-plus family stories cited in this book will inspire any family enterprise to create a strategy and environment that can stimulate success for many generations to come.

Автор: Chesbrough Henry
Название: Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era
ISBN: 0470905743 ISBN-13(EAN): 9780470905746
Издательство: Wiley
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Цена: 4275.00 р.
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Описание: * Bestselling author and the "father of Open Innovation" is back with his most expansive, most generally appealing book on Open Innovation in Services. * Shows how to develop new business models in a world moving toward a service economy.

Автор: Mcnamara
Название: Business Innovation in Asia
ISBN: 0415689988 ISBN-13(EAN): 9780415689984
Издательство: Taylor&Francis
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Цена: 6889.00 р.
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Описание: The central concept of this volume, "knowledge networks," refers to interactive linkages around nodes of tacit and codified knowledge embedded in Global Value Chains. Such networks can be distinguished by the process or format of information exchange, the organization of the networks within firms, and by target market or product.