The Butterfly Effect in Competitive Markets, Rajagopal

Автор: George S. Day
Название: Wharton on Dynamic Competitive Strategy
ISBN: 0471689572 ISBN-13(EAN): 9780471689577
Издательство: Wiley
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Цена: 3642.00 р.
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Описание: This book addresses one of the most pervasive issues on the corporate agenda: staying competitive. Wharton on Dynamic Competitive Strategy is not only a rich source of ideas and concepts but a valuable guide to help readers triumph in todaya s marketplace. George S. Day (Philadelphia, PA) is the Geoffrey T. Boisi Professor of Marketing.

Автор: Esty
Название: Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
ISBN: 0470393742 ISBN-13(EAN): 9780470393741
Издательство: Wiley
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Цена: 3369.00 р.
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Описание: From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically.

Автор: Daniel F. Spulber
Название: Global Competitive Strategy
ISBN: 0521880815 ISBN-13(EAN): 9780521880817
Издательство: Cambridge Academ
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Цена: 8078.00 р.
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Описание: Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007, Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.

Автор: Herrmann, Andrea M.
Название: One Political Economy, One Competitive Strategy?
ISBN: 0199543437 ISBN-13(EAN): 9780199543434
Издательство: Oxford Academ
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Цена: 12514.00 р.
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Описание: This book examines how firms adapt to the pressures of increasing international competition by testing the arguments on `strategy specialization` proposed in the competitiveness literature in general, and by contributors to the `varieties of capitalism` debate in particular. It examines pharmaceutical firms in Germany, Italy, and the UK.

Название: Business Process Orientation Gaining Business Competitive Advant
ISBN: 1574442945 ISBN-13(EAN): 9781574442946
Издательство: Taylor&Francis
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Цена: 11482.00 р.
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Описание: Business Process Orientation: Gaining the E-Business Competitive Advantage provides the "whys" and the "hows" for building the "horizontal" organization -- an essential component of the "e" in e-commerce. It explains a powerful, well-researched strategy for improving business performance and leveraging the e-commerce revolution.