Beyond Strategic Vision, Cowley

Автор: Mootee Idris
Название: Design Thinking for Strategic Innovation
ISBN: 1118620127 ISBN-13(EAN): 9781118620120
Издательство: Wiley
Рейтинг:
Цена: 4435.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.

Автор: McAdams David
Название: Game Changer: Game Theory and the Art of Transforming Strategic Situations
ISBN: 0393239675 ISBN-13(EAN): 9780393239676
Издательство: Wiley
Рейтинг:
Цена: 3325.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A radically new, and easily learned, way to outstrategize your rivals.

Автор: West Douglas
Название: Strategic Marketing
ISBN: 019968409X ISBN-13(EAN): 9780199684090
Издательство: Oxford Academ
Рейтинг:
Цена: 9186.00 р.
Наличие на складе: Поставка под заказ.

Описание: The new edition of Strategic Marketing examines key aspects of traditional marketing strategy combined with the presentation of a synthesis of recent thinking on the subject. The key focus of the text is how companies create and sustain competitive advantage through the employment of marketing strategies.

Автор: Ron Sanchez
Название: The New Strategic Management: Organization, Competition, and Competence
ISBN: 0471344001 ISBN-13(EAN): 9780471344001
Издательство: Wiley
Рейтинг:
Цена: 7602.00 р.
Наличие на складе: Поставка под заказ.

Описание: Presents the competence perspective of strategic management theory. This work offers an integrative yet conceptually coherent approach to strategy management founded on the four cornerstones of a dynamic, systemic, cognitive, and holistic view of organizations and their environments.