Rift Jump: Revised and Expanded Edition, Mitchell Greg
Автор: Mitchell, Greg Название: The Tunnels ISBN: 0552172049 ISBN-13(EAN): 9780552172042 Издательство: Random House - Penguin Рейтинг: Цена: 1979.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In the summer of 1962, one year after the rise of the Berlin Wall, a group of daring young West Germans risked prison, Stasi torture and even death to liberate friends, lovers, and strangers in East Berlin by digging tunnels under the Wall. This book tells their story.
Автор: Solomon, Michael R. Marshall, Greg Stuart, Elnora Название: Marketing: Real People, Real Choices ISBN: 1292227192 ISBN-13(EAN): 9781292227191 Издательство: Pearson Education Рейтинг: Цена: 16075.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The 3rd European Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what's happening in the world of marketing today. This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Описание: ----"One of the five greatest books ever about an American campaign." -- The Wall Street Journal---- Winner of the Goldsmith Book Prize.
In 1934, voters hoping to turn the tide of the Great Depression backed an unlikely candidate for governor of California: Upton Sinclair, muckraking author of "The Jungle" and lifelong socialist. Amazingly, Sinclair swept the Democratic primary, leading a mass movement called EPIC (End Poverty in California). More than a thousand EPIC chapters formed, much like Occupy Wall Street sites popped up in 2011.
Alarmed, Sinclair's opponents launched an unprecedented public relations blitzkrieg to discredit him. The result was nothing less than a revolution in American politics, and with it, the era of the "spin doctor" was born. The iconic Hollywood producer Irving Thalberg created the first "attack ads" for the screen, the precursor of today's TV travesties. Hollywood took its first all-out plunge into politics and money started to play the tune in our political process.
In a riveting, blow-by-blow narrative featuring the likes of Franklin D. Roosevelt, Louis B. Mayer, H. L. Mencken, William Randolph Hearst, Will Rogers, Katharine Hepburn, and a Who's Who of political, literary and entertainment stars, Greg Mitchell brings to life the outrageous campaign that forever transformed the electoral process.
A finalist for the Los Angeles Times Book Award, it served as the basis for one episode in the award-winning PBS documentary "The Great Depression"
"Sizzling, rambunctiously useful." -Los Angeles Times
"Fascinating....a lively, anecdote-filled history." -The New York Times Book Review
"To read The Campaign of the Century is to understand how the business of electing officials began to get so colossally out of hand." -Newsweek
"America witnessed a transforming experience, as Greg Mitchell makes clearin his vivid chronicle." -Wall Street Journal
"There are lessons to be learned herein. Politicians learned them long ago, to the general detriment. Perhaps now Mitchell can help the rest of us learn them." -Washington Post Book World
Описание: A thrilling Cold War narrative of superpower showdowns, media suppression, and two escape tunnels beneath the Berlin Wall In the summer of 1962, the year after the rise of the Berlin Wall, a group of young West Germans risked prison, Stasi torture, and even death to liberate friends, lovers, and strangers in East Berlin by digging tunnels under the Wall. Then two U.S. television networks heard about the secret projects and raced to be first to document them from the inside. NBC and CBS funded two separate tunnels in return for the right to film the escapes, planning spectacular prime-time specials. President John F. Kennedy, however, was wary of anything that might spark a confrontation with the Soviets, having said, "A wall is better than a war," and even confessing to Secretary of State Dean Rusk, "We don't care about East Berlin." JFK approved unprecedented maneuvers to quash both documentaries, testing the limits of a free press in an era of escalating nuclear tensions. As Greg Mitchell's riveting narrative unfolds, we meet extraordinary characters: the legendary cyclist who became East Germany's top target for arrest; the Stasi informer who betrays the "CBS tunnel"; the American student who aided the escapes; an engineer who would later help build the tunnel under the English channel; the young East Berliner who fled with her baby, then married one of the tunnelers. Capturing the chilling reach of the Stasi secret police, U.S. networks prepared to "pay for play" yet willing to cave to official pressure, a White House eager to suppress historic coverage, and the subversive power of ordinary people in dire circumstances, The Tunnels is breaking history, a propulsive read whose themes still reverberate.
From the Hardcover edition.
Автор: Mitchell Greg Название: Dracula vs. Great White Shark ISBN: 0692785728 ISBN-13(EAN): 9780692785720 Издательство: Неизвестно Цена: 1723.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Mitchell Dr Greg W. Название: Igod: Rethinking Our Life Story ISBN: 0992064201 ISBN-13(EAN): 9780992064204 Издательство: Неизвестно Цена: 1723.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Mitchell Greg Название: Rift Jump II: Sara`s Song ISBN: 0692461809 ISBN-13(EAN): 9780692461808 Издательство: Неизвестно Цена: 2412.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Mitchell Greg Название: Hitmen: Four Tales of Magick, Monsters, and Murder ISBN: 0692239545 ISBN-13(EAN): 9780692239544 Издательство: Неизвестно Цена: 2585.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Candaele Kerry, Mitchell Greg Название: Journeys with Beethoven: Following the Ninth, and Beyond ISBN: 0615596355 ISBN-13(EAN): 9780615596358 Издательство: Неизвестно Цена: 2233.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
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