Описание: Highlights 24 lessons that can facilitate a corporation`s entry into China. From culture cues and negotiating style to assessing risk and protecting your copyrights and trademarks, this title gives the reader the basic steps needed to plan effectively and efficiently.
Описание: Three customer experience experts provide executives and senior managers with cost-effective, sustainable methods for creating a superior customer experience--which generates heightened profitability in the age of rapid information flows and expanding customer expectations.
Описание: Based on the author`s experience, Profitable Podcasting lays out the precise formula for creating, launching, marketing, and monetizing podcasts in any industry. Packed with priceless production help, software recommendations, web and social strategies, schedules, checklists, and examples, this is an indispensable guide.
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