Event Management in Sport, Recreation and Tourism, 3rd edition, Mallen Cheryl

Автор: Cheryl Mallen, Lorne J. Adams
Название: Event management in sport, recreation, and tourism, 4th edition
ISBN: 1032488476 ISBN-13(EAN): 9781032488479
Издательство: Taylor&Francis
Цена: 7654.00 р.
Наличие на складе: Есть у поставщикаПоставка под заказ.

Автор: Allen, Johnny O`toole, William Harris, Robert Mcdo
Название: Festival and special event management
ISBN: 1742164617 ISBN-13(EAN): 9781742164618
Издательство: Wiley
Рейтинг:
Цена: 7126.00 р.
Наличие на складе: Поставка под заказ.

Описание: Festival and Special Event Management, 5^thedition continues the comprehensive overview of the theoryand procedures associated with festivals and special eventsestablished in previous editions. The new edition of thismarket-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisationof event management.

The role of marketing and communication, environmental planning, the increasing role of governments through the creation of eventstrategies, and the different perspectives of event management areall discussed. This edition aims to embrace and extend the growingbody of knowledge relating to event management by tracking many ofthe recent changes and developments in the field. This offersstudents a current, relevant textbook for their study andprofessional reference.

Автор: William E. Hammitt,David N. Cole,Christopher A. Mo
Название: Wildland Recreation: Ecology and Management
ISBN: 1118397002 ISBN-13(EAN): 9781118397008
Издательство: Wiley
Рейтинг:
Цена: 8387.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Helps you in understanding and managing the ecological impacts of recreational activities in wildlands. This book shows the ecological impacts of recreational use on wildlands and the best management practices to employ in places where recreation and preservation of natural conditions are both important - and often conflicting - objectives.

Автор: Nigel Evans
Название: Strategic Management for Travel and Tourism
ISBN: 0750648546 ISBN-13(EAN): 9780750648547
Издательство: Taylor&Francis
Рейтинг:
Цена: 3828.00 р.
Наличие на складе: Поставка под заказ.

Описание: This text is designed for students studying strategy on travel and tourism courses. Whilst strategic management theory is generic, this text adapts and applies the theory to the needs of this particular industrial sector, thereby speaking the language of the Travel and Tourism student. In this text, the theory is contextualized by use of sector specific case studies from large scale business such as Air Tours, Marriot, Thomas Cook and South West Airlines. The text also focuses on smaller businesses with a specific focus at the end of most chapters. This text aims to meet the needs of TTH students, concentrating on specific, relevant areas and appreciating that this is a service-based sector. It also presents pedagogic features including objectives, review questions, illustrative case studies, longer case studies for seminar work and summaries.

Автор: Stephen J Page C Michael Hall &
Название: Geography of Tourism and Recreation
ISBN: 041583399X ISBN-13(EAN): 9780415833998
Издательство: Taylor&Francis
Рейтинг:
Цена: 7961.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This fourth edition builds on the model of success established in the previous editions, by providing students with a comprehensive introduction to the interrelationship between tourism, leisure and recreation from geographical and social science perspectives.