Texts, Images, and Interactions: A Reader in Multimodality, Sigrid Norris, Carmen Daniela Maier
Автор: Kress Gunther Название: Multimodality, Learning and Communication ISBN: 0415709628 ISBN-13(EAN): 9780415709620 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "In this book, Gunther Kress and Jeff Bezemer present a new social semiotic theory which brings together communication, learning and identity through detailed analyses of a range of different multimodal environments, including classrooms, textbooks and hospital operating theatres. The world has changed and is changing, economically and technologically, and there is now a mismatch between academic disciplines and the tasks which need to be undertaken. In the light of this, the authors question what is learning, what is communication and what is the place of design in our contemporary world. The approach they develop shows the intrinsic connectedness of different fields of learning; these fields can now be shown as an integrated domain within one theoretical frame. With a focus on a range of socially shaped cultural resources, `modes`; and how people use these `to make (their) meanings material`, they describe how different modes and combinations of modes are used, whether in communication or in the achievement of specific tasks. They hypothesize on the effects of the semiotic work that is being done and has been done, and reflect on the constant remaking of the semiotic resources in shaping identity. This book provides students and researchers with a framework which can be used to look at any multimodal environment, whether a dining room, an operating theatre or a classroom. With extensive illustrations and a comprehensive glossary of terms, this book is essential reading for all those working in multimodality, semiotics and related areas"--
Автор: Kress Gunther Название: Multimodality ISBN: 0415320615 ISBN-13(EAN): 9780415320610 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for the study of the topic providing sample analyses and suggestions for further reading.
Автор: Bateman Название: Multimodality and Genre ISBN: 0230002560 ISBN-13(EAN): 9780230002562 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
Автор: Kress Gunther Название: Multimodality, Learning and Communication ISBN: 041570961X ISBN-13(EAN): 9780415709613 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment.
By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors' wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head.
With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at www.routledge.com/9780415709620/
Автор: Jewitt Carey Название: Introducing Multimodality ISBN: 0415639263 ISBN-13(EAN): 9780415639262 Издательство: Taylor&Francis Рейтинг: Цена: 5664.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This accessible textbook introduces multimodality: its origins, scope and the potential of multimodal research for understanding the ways in which people communicate. The authors illustrate the key concepts and methods in various domains while demonstrating how to engage critically with the notion of multimodality. Readers will learn to recognize similarities and differences in theoretical and methodological positions, and the limitations of different approaches are highlighted including advice on how to mix and ultimately choose the most apt approaches for a study.
The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including:
formulating research questions
collecting research materials
assessing and developing methods of transcription
considering the ethical dimensions of multimodal research.
With a wide range of examples, clear practical support and a glossary of terms, "Introducing Multimodality" is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, Applied Linguistics and media and communication studies. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course to help readers engage with the issues raised by the book."
Описание: This book constitutes the refereed proceedings of the 7th International Conference of the CLEF Initiative, CLEF 2016, held in Toulouse, France, in September 2016. The 10 full papers and 8 short papers presented together with 5 best of the labs papers were carefully reviewed and selected from 36 submissions.
Автор: Ravelli, Louise J. Mcmurtrie, Robert J. Название: Multimodality in the built environment ISBN: 0415716187 ISBN-13(EAN): 9780415716185 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides an extended exploration of the multimodal analysis of spatial (three-dimensional) texts of the built environment, culminating in a holistic approach termed Spatial Discourse Analysis (SpDA).
Автор: Michele A. Brown,Haydee Ojeda-Fournier,Dragana Dji Название: Women`s Imaging: MRI with Multimodality Correlation ISBN: 1118482840 ISBN-13(EAN): 9781118482841 Издательство: Wiley Рейтинг: Цена: 24861.00 р. Наличие на складе: Поставка под заказ.
Описание: The first complete reference dedicated to the full spectrum of women`s imaging topics "Women s imaging" refers to the use of imaging modalities (X-ray, ultrasound, CT scan, and MRI) available for aiding in the diagnosis and care of such female-centric diseases as cancer of the breast, uterus, and ovaries.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
