Автор: Whang Название: The New Consumer Psychology ISBN: 1138898929 ISBN-13(EAN): 9781138898929 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: READ - USE THE POWER OF THE FORCE ... Our new Star Wars Darth Vader tee comes from the vintage READ posters by the American Library Association inspiring kids to read during the 80s and 90s. Product Details: Cotton/poly fitted tee, distressed, softened print, colour: vintage black, Size: Medium, Length: 28 1/2 inches, Chest: 39 1/2 inches. Each purchase helps to fund literacy programs and book donations to communities in need.
Автор: Wilde Joanna Название: Social Psychology of Organizations ISBN: 1138823236 ISBN-13(EAN): 9781138823235 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Healthy and successful organizations require the people who work within them to be happy, resilient and creative. Just as a human body is undermined if it suffers from sickness, so an organization can only function fully if the people who work within it feel engagement and well-being, and any toxic influences which shape or burden their working lives are resolved
This important new title provides a much-needed overview not only of what it means for an organization to be weakened by pervasive psychological influences within the working environment, but also how this dysfunction can be addressed through psychological interventions. The book is split into three core sections:
Toxicity and Dysfunction in the workplace, outlining structural, behavioural, emotional and cognitive sources of toxicity that undermine organizations
Principles of the healthy workplace, outlining core concepts of belonging, contribution and meaning from which organizations in turn benefit
Creating the healthy workplace, outlining a range of approaches to addressing organizational toxicity, including design thinking, positive psychology, and evidence-based approaches.
Written by a practicing organizational psychologist, and including case studies to illustrate how toxicity at the micro level can impact upon wider organizational goals, the book draws on a wide range of literature to provide an accessible, focussed understanding of how the individual psychological experiences of working people can have wider consequences for an organization, and how interventions within that process can address these issues. It is ideal reading for students and researchers of occupational or organizational psychology, organizational behaviour, business and management and HRM.
Название: Qualitative Research Methods in Consumer Psychology ISBN: 1138023493 ISBN-13(EAN): 9781138023499 Издательство: Taylor&Francis Рейтинг: Цена: 26796.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While consumer research is founded on traditional quantitative approaches, the insight produced through qualitative research methods within consumer settings has not gone unnoticed. The culturally situated consumer, who is in intimate dialogue with their physical, virtual and social surroundings, has become integral to understanding the psychology behind consumer choices. This volume presents readers with theoretical and applied approaches to using qualitative research methods in ethnographic studies looking at consumer behavior. It brings together an international group of leading scholars in the field of consumer research, with educational and professional backgrounds in marketing, advertising, business, education, therapy and health. Researchers, teaching faculty, and students in the field of consumer and social psychology will benefit from the applied examples of qualitative and ethnographic consumer research this volume presents.
Описание: Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. This book brings you face-to-face with the prospect`s intimate evaluation procedures so you can turn them into sales motivations and close the deal.
Название: Social psychology and organizations ISBN: 0415651824 ISBN-13(EAN): 9780415651820 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book is one of the first to provide an overview of recent developments in social psychological theory as it applies to organizational issues. It brings together outstanding scholars whose research touches the interfaces of social psychology, IO psychology and organizational behavior.
Social psychology deals with social interactions between individuals and groups. As individuals populate, run, and confuse ( ) organizations, analyzing individual behavior and interpersonal interactions is critical for understanding organizational effectiveness and success, as well as individual satisfaction and well-being. The chapters in this volume address the critical topics for current and future organizational life such as prosocial and antisocial behavior, ethics, trust, creativity, diversity, stress, conflict, power and leadership and many more.
Автор: Dill Karen E. Название: The Oxford Handbook of Media Psychology ISBN: 0199394822 ISBN-13(EAN): 9780199394821 Издательство: Oxford Academ Рейтинг: Цена: 12514.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As the first handbook of its kind, The Oxford Handbook of Media Psychology documents the content, methods, theories, and approaches that characterize the scholarship of media psychology. In doing so, it defines the field.
Автор: Zubin Sethna and Jim Blythe Название: Consumer Behaviour ISBN: 1473919134 ISBN-13(EAN): 9781473919136 Издательство: Sage Publications Рейтинг: Цена: 6810.00 р. Наличие на складе: Поставка под заказ.
Описание: Informal yet academically rigorous in style, this fun textbook focuses on consumer behaviour in action and provides international examples, videos and a companion website to fully encourage student engagement and understanding.
Название: Consumer Social Values ISBN: 1138240435 ISBN-13(EAN): 9781138240438 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Bringing together a diverse set of contributors from different counties, this book advances the understanding of consumer social values and their roles in the global marketplace.
Название: Consumer Social Values ISBN: 1138240427 ISBN-13(EAN): 9781138240421 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Bringing together a diverse set of contributors from different counties, this book advances the understanding of consumer social values and their roles in the global marketplace.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
