Balancing Exploration and Exploitation by Creating Organizational Think Tanks, Prof. Dr. Jetta Frost; Tatjana-Xenia Puhan
Автор: Patrick Schulze Название: Balancing Exploitation and Exploration ISBN: 3834920258 ISBN-13(EAN): 9783834920256 Издательство: Springer Рейтинг: Цена: 13275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Within the last decades, an interesting economic phenomenon can be observed in many industries across the globe: companies that for many years had dominated their respective segments misjudged the potential of a new technology and, in consequence, missed an important innovation frequently resulting in fatal economic consequences. Just to give one example: KODAK lost its dominating position as it decided far too late to invest in digital photography, a radical innovation that completely changed the photo industry. Interestingly, like many other companies that have been subject to this phenomenon Kodak was considered to be excellently management and to possess well-designed customer processes. However, the factors driving the prosperity of an industry incumbent may at the same time trigger its economic decline. Contrary to "hungry" companies that believe disruptive innovations to be their opportunity to - shuffle the cards of the game, market leaders often seem to face serious difficulties in capitalizing on radical innovations.
Описание: In order to stay efficient, companies need to improve their existing business processes on a continuous basis. By using TQM and BPR to represent the two approaches to change Tor Tonnessen contributes to the understanding of the challenges of this integration and shows ways to accomplish a successful synergistic combining of the two approaches.
Автор: I. Chaston Название: Internet Marketing and Big Data Exploitation ISBN: 1349504149 ISBN-13(EAN): 9781349504145 Издательство: Springer Рейтинг: Цена: 13275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a consequence of the advent of mobile technology and online social networks.
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