This updated version of Rockport's bestselling Design Elements offers expanded and updated content in a new, cleaner format for easier navigation. Author Timothy Samara has added more than 50 new diagrams and more than 100 new images of real-world projects with an increased emphasis on web and environmental design projects. The "20 Rules for Good Design" has been revisited and expanded to 25 Rules. The book covers all the design fundamentals from working with grids, color application, typography, imagery to finally how to put it all together. Expansion and new material includes:
-Composition/layout, visual hierarchy -Form and composition in relation to concepts and meaning
-Color psychology and narrative-Color coding-Reference palettes for time periods, cultures, and businesses
-Special color and printing techniques -Combining type styles, editorial text setting issues, plus-Web-related type style and hierarchy issues
-Strategies for using photography; design drawing; medium and meaning; pictorial and non-pictorial -image-making options; semiotics, symbolic and metaphorical image use; type as image-Making type and imagery work better together
-Finding flexibility in design systems -The design process, from creative concept development and practical work-flow standpoints...
-Plus a complete project case study with major decision-moments keyed to respective sections
Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 25 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together? Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
Автор: Moore, Rodney Название: Design Secrets: Layout:50 Real-life Projects Uncovered ISBN: 1592530915 ISBN-13(EAN): 9781592530915 Издательство: Rockport/Rotovision Рейтинг: Цена: 4934.00 р. Наличие на складе: Поставка под заказ.
Описание: In this newest installment in Rockport`s popular Design Secrets series, readers are invited inside the creative process that goes into designing a winning layout. This book features 50 real-life layout design projects and looks behind the scenes, uncovering the design processes that produced the end results.
Описание: Presents information on type, which is the cornerstone of graphic design. This book offers a variety of other content, including choosing fonts, sizes and colours, as well as incorporating text and illustrations and avoiding common mistakes in text usage.
Название: Layout Workbook ISBN: 159253158X ISBN-13(EAN): 9781592531585 Издательство: Rockport/Rotovision Цена: 4175.00 р. Наличие на складе: Поставка под заказ.
Описание: A practical and inspirational workbook. With a series of step-by-step fundamental chapters addressing topics such as Inspiration, The Process of Design, Choosing Type, Structure and spatial Organization, Establishing Hierarchy and Communicating Messages.
Название: Page Unlimited: Innovations in Layout Design ISBN: 8492810246 ISBN-13(EAN): 9788492810246 Издательство: Prestel Publishing Limited Цена: 6328.00 р. Наличие на складе: Поставка под заказ.
Описание: A comprehensive and accessible guide to page design for students and experienced designers alike, 'Page Unlimited' reviews in-depth creative approaches to page building, structure, organization and type. It addresses the pivotal relationship between text, images, form and design and reveals the key creative techniques to lend maximum visual impact, personality and meaning to a piece. Effective, clear and intuitive layout is essential to communication and enables the reader to engage with and process visual information. With the emergence of an increasingly design-literate consumer, designers have to create innovative, eyecatching material to meet the demands of a more sophisticated target audience. 'Page Unlimited' showcases a striking selection of the most unique and accomplished projects from the most design-forward studios across the globe. Generously illustrated with real-life examples and featuring interviews with influential practioners and publishers, it examines a wide variety of dynamic layouts. From manuals, corporate brochures and theatre programmes to magazines, catalogues and fold-out flyers, it analyzes in detail the most distinctive elements of each publication, explaining both the technical and creative process involved in the design. This book explores more unusual creative solutions and concepts in constructing layouts and encourages designers to think 'out of the box' in terms of form, text, typography, colour, graphics and visuals. This title offers a thorough survey of current editorial design and directional trends in visual communication and printed literature, showing outstanding work by leading design studios. Organised into presentations by each individual agency, this book provides a penetrating insight and more personal and informative perspective of this popular subject. Contributors include Alva, Andren Seme, Atelier Carvalho Bemau, BachGarde Design and Communication, Bureau Collective, Conor & David, CCRZ, Feixen, Flpr, Folch Studio, G2K, Gold & Wirtschaftswunder, Gold & Wirtschaftswunder, Gustavo Hermosilla, Heads Collective & HelloMe.
Автор: Ambrose Gavin Название: Basics design 02: layout ISBN: 2940411492 ISBN-13(EAN): 9782940411498 Издательство: Thames & Hudson Рейтинг: Цена: 3878.00 р. Наличие на складе: Поставка под заказ.
Описание: Introduces the fundamentals of layout within the field of graphic design. This title provides a guide to the effective arrangement of text and image elements within a design scheme, enabling students to learn how to create powerful forms of visual communication in both print and electronic media.
Описание: The title collects the information essential to planning and executing interior projects, and distills it in a format that is as easy to use as it is to carry.
Автор: Elam Kimberly Название: Geometry of Design, Revised and Updated ISBN: 1616890363 ISBN-13(EAN): 9781616890360 Издательство: Abrams Рейтинг: Цена: 2820.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Though not as famous as many other mid-century film writer-directors, the work of James Bridges is no less deserving of critical attention. This tells the story of his life and career, utilizing new interviews with friends and collaborators; it also offers a detailed analysis of each of Bridges` eight feature films, including his lesser-known cult classics, September 30, 1955, and Mike`s Murder.
Название: Layout workbook Pb ISBN: 1592533523 ISBN-13(EAN): 9781592533527 Издательство: Rockport/Rotovision Рейтинг: Цена: 2579.00 р. Наличие на складе: Поставка под заказ.
Описание: Covers the fundamental areas of the graphic design business. This work tackles the often perplexing job of nailing down a layout that works. It illuminates the category of layout, communicating specifically what it takes to design with excellence; and also addresses the how and why of the creative process - the very heart of design.
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