Fight for Ethical Fashion, Balsiger Philip

Автор: Helen Joseph-Armstrong
Название: Draping for Apparel Design
ISBN: 1609012402 ISBN-13(EAN): 9781609012403
Издательство: Bloomsbury Academic
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Цена: 14256.00 р.
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Описание: The third edition of Draping for Apparel Design combines Joseph-Armstrong’s classic step-by-step instructions with a user-friendly layout. To show how to turn two-dimensional drawings into three-dimensional garments, the author presents the following three draping principles and techniques: manipulating dart excess, adding fullness, and contour draping. New and updated design projects illustrate how to prepare a draping plan. Design analyses identify the creative elements of each design and help determine draping techniques required to develop patterns. This text emphasizes the importance of draping foundation garments for building more complex designs. Designers will gain essential skills to creatively apply draping techniques to their own designs.

Автор: Bina Abling, Felice DaCosta
Название: Fashion Flats and Technical Drawing
ISBN: 1501308319 ISBN-13(EAN): 9781501308314
Издательство: Bloomsbury Academic
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Цена: 6970.00 р.
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Описание: Fashion Flats and Technical Drawing is a step-by-step workbook for learning technical drawing and flat sketching skills. With more than 500 hand-drawn and CAD-rendered flats and 100 photos of finished samples showing how a sketch translates to a 3D garment, the book covers a range of garments and construction details used to communicate fashion designs for portfolios and production. Abling and DaCosta progress from basic design construction details such as darts, gathers, and trims to essential garment styles including skirts, tops, dresses, pants, jackets and coats. The book includes unique coverage of presentation of flats in a portfolio and critical step of preparing flats for a technical package and productions. Downloadable figure templates and flats library are available online. This book is an essential resource for fashion designers to learn technical drawing skills that effectively communicate fashion design concepts. Features · Shows front-view and back-view flats, select side-view and 3/4-view flats, plus variations for menswear and childrenswear · Covers basic CAD techniques, how to use the pen tool, and methods for translating hand-drawn flats to digital drawings · Guest Artist features showcase professional designer styles for flats to inspire creativity · Practical format includes lay-flat spiral binding and drawing practice pages with grids and figure templates Fashion Flats and Technical Drawing STUDIO · Download figure templates and basic garment flats that can be used in different CAD programs or printed out for reference or practice · Access extra drawing exercises and project using women’s, men’s, and children’s flat figure templates · Review concepts with flashcards of essential fashion vocabulary Teaching Resources · The Instructor’s Resources include sample course syllabi, test questions, visual quizzes and grading guidelines. PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please order the book + STUDIO access card bundle ISBN 9781501313035 or eBook + Studio Instant Access bundle ISBN 978150131302.

Автор: Posner, Harriet
Название: Marketing Fashion
ISBN: 1780675666 ISBN-13(EAN): 9781780675664
Издательство: Laurence King
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Цена: 5008.00 р.
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Описание: Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity.

Автор: Choi, Tsan-Ming Jason
Название: Information Systems for the Fashion and Apparel Industry
ISBN: 0081005717 ISBN-13(EAN): 9780081005712
Издательство: Elsevier Science
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Цена: 27454.00 р.
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Описание:

"Information Systems for the Fashion and Apparel Industry" brings together trends and developments in fashion information systems, industrial case-studies, and insights from an international team of authors. The fashion and apparel industry is fast-growing and highly influential. Computerized information systems are essential to support fashion business operations and recent developments in social media, mobile commerce models, radio frequency identification (RFID) technologies, and ERP systems are all driving innovative business measures in the industry.

After an introductory chapter outlining key decision points and information requirements in fast fashion supply chains, Part One focuses on the principles of fashion information systems, with chapters covering how decision making in the apparel supply chains can be improved through the use of fuzzy logic, RFID technologies, evolutionary optimization techniques, and artificial neural networks. Part Two then reviews the range of applications for information systems in the fashion and apparel industry to improve customer choice, aid design, implement intelligent forecasting and procurement systems, and manage inventory and returns.
Provides systematic and comprehensive coverage of information systems for the fashion and apparel industryCombines recent developments and industrial best-practices in apparel supply chain management in order to meet the needs of the fashion and apparel industry professionals and academicsFeatures input from a team of highly knowledgeable authors with a range of professional and academic experience, overseen by an editor who is a leading expert in the fieldReviews the range of applications for information systems in the fashion and apparel industry to improve customer choice, aid design, implement intelligent forecasting and procurement systems, and manage inventory and returns

Автор: Tungate Mark
Название: Fashion Brands
ISBN: 0749464461 ISBN-13(EAN): 9780749464462
Издательство: Kogan Page
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Цена: 3958.00 р.
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Описание: Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.

Автор: Matheson
Название: Young Originals
ISBN: 0896729249 ISBN-13(EAN): 9780896729247
Издательство: Mare Nostrum (Eurospan)
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Цена: 6237.00 р.
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Описание: In the early 1940s, American designer Emily Wilkens went beyond her previous experience in children's wear to create costumes for two teenage characters in a Broadway play. Recognizing the growing importance of the teenager in American culture, she soon launched Emily Wilkens Young Originals, the first designer label specializing in upscale, fashionable clothing for teenage girls. Within the space of a few years, Wilkens skyrocketed from obscurity to national recognition, yet even today many fashion insiders would not recognize her name.Fashion historian Rebecca Jumper Matheson explores intertwining stories of female agency through the history of Wilkens and her teenage clientele. Wilkens retained both artistic and business control over her label in an era when most American ready-to-wear designers were anonymous employees of manufacturers. Wilkens parleyed her relative youth into a big-sister image which, like her dresses themselves, allowed her to mediate between the concerns of her teenage clients and their parents. Contrary to popular wisdom, Wilkens’s designs declared that even a teenager could be fashionable. In doing so, Wilkens laid the foundation for the seismic shift that would occur later in the twentieth century, when youth became the fashionable ideal.Young Originals traces Wilkens’s career from fashion illustrator in the 1930s to spa and beauty expert in the 1980s, emphasizing her consistent ideal of healthy, youthful beauty.