Описание: This book provides coverage of topics currently dispersed throughout data mining and business books, bringing them together for the first time to provide readers with an introductory and practical guide to the mathematical models and analysis methodologies vital to business intelligence.
Автор: Surafel Luleseged Tilahun, Jean Medard T. Ngnotchouye Название: Optimization Techniques for Problem Solving in Uncertainty ISBN: 1522550917 ISBN-13(EAN): 9781522550914 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28413.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: When it comes to optimization techniques, in some cases, the available information from real models may not be enough to construct either a probability distribution or a membership function for problem solving. In such cases, there are various theories that can be used to quantify the uncertain aspects.Optimization Techniques for Problem Solving in Uncertainty is a scholarly reference resource that looks at uncertain aspects involved in different disciplines and applications. Featuring coverage on a wide range of topics including uncertain preference, fuzzy multilevel programming, and metaheuristic applications, this book is geared towards engineers, managers, researchers, and post-graduate students seeking emerging research in the field of optimization.
Автор: Michael Z. Zgurovsky; Alexander A. Pavlov Название: Combinatorial Optimization Problems in Planning and Decision Making ISBN: 3319989766 ISBN-13(EAN): 9783319989761 Издательство: Springer Рейтинг: Цена: 23757.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book focuses on the next fields of computer science: combinatorial optimization, scheduling theory, decision theory, and computer-aided production management systems. It also offers a quick introduction into the theory of PSC-algorithms, which are a new class of efficient methods for intractable problems of combinatorial optimization. A PSC-algorithm is an algorithm which includes: sufficient conditions of a feasible solution optimality for which their checking can be implemented only at the stage of a feasible solution construction, and this construction is carried out by a polynomial algorithm (the first polynomial component of the PSC-algorithm); an approximation algorithm with polynomial complexity (the second polynomial component of the PSC-algorithm); also, for NP-hard combinatorial optimization problems, an exact subalgorithm if sufficient conditions were found, fulfilment of which during the algorithm execution turns it into a polynomial complexity algorithm. Practitioners and software developers will find the book useful for implementing advanced methods of production organization in the fields of planning (including operative planning) and decision making. Scientists, graduate and master students, or system engineers who are interested in problems of combinatorial optimization, decision making with poorly formalized overall goals, or a multiple regression construction will benefit from this book.
Автор: Moutinho Luiz Et Al Название: Quantitative Modelling In Marketing And Management (Second Edition) ISBN: 981469634X ISBN-13(EAN): 9789814696340 Издательство: World Scientific Publishing Рейтинг: Цена: 28512.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The field of marketing and management has undergone immense changes over the past decade. These dynamic changes are driving an increasing need for data analysis using quantitative modelling. Problem solving using the quantitative approach and other models has always been a hot topic in the fields of marketing and management. Quantitative modelling seems admirably suited to help managers in their strategic decision making on operations management issues. In social sciences, quantitative research refers to the systematic empirical investigation of social phenomena via statistical, mathematical or computational techniques.The first edition of 'Quantitative Modelling in Marketing and Management' focused on the description and applications of many quantitative modelling approaches applied to marketing and management. The topics ranged from fuzzy logic and logical discriminant models to growth models and k-clique models.The second edition follows the thread of the first one by covering a myriad of techniques and applications in the areas of statistical, computer, mathematical as well as other novel nomothetic methods. It greatly reinforces the areas of computer, mathematical and other modeling tools that are designed to bring a level of awareness and knowledge among academics and researchers in marketing and management, so that there is an increase in the application of these new approaches that will be embedded in future scholarly output.
Автор: Kaufman Название: Digital Marketing ISBN: 0415716756 ISBN-13(EAN): 9780415716758 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Поставка под заказ.
Описание: Digital Marketing is an easy-to-understand guidebook that helps the reader to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tools with core values to attain a competitive advantage.
Do you want to learn secret SEO and Affiliate marketing strategies? If so then keep reading...
Do you have problems getting traffic to your site or leads? Being unable to use social media or web analytics for multiplying your conversions? Writing top level sales copy? Or optimizing your website/ sales page for higher rankings? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.
In SEO & Affiliate Marketing Playbook, you will discover:
A simple trick you can do now for getting immense amounts of traffic to your site and leads
The best way for being able to find "Money" keywords that will send more customers to your site
The one method you should follow for writing high converting sales copy
Why pay-per-click advertising is the most cost-efficient way to get the biggest bang for your buck
Understanding why some people will fail with SEO and Affiliate marketing
And much, much more.
The proven methods and pieces of knowledge are so easy to follow. Even if you've never heard of SEO or Affiliate marketing before, you will still be able to get to a high level of success.
So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Add To Cart" in the top right corner NOW
Автор: Mullins, John Walker, Orville C. Название: Marketing Management: A Strategic Decision-making Approach ISBN: 0071326375 ISBN-13(EAN): 9780071326377 Издательство: McGraw-Hill Рейтинг: Цена: 9779.00 р. Наличие на складе: Поставка под заказ.
Описание: This pocket size booklet is a compilation of prescribed drugs and therapeutic regimens useful in the treatment of common oral diseases and conditions. The drugs are grouped according to their class of action or use for a specific condition. Every effort has been made to ensure that drug selection and dosage is in accordance with current recommendations and practice.
Описание: This book summarises findings on Generation Y that continue to shape intercultural management research. It delivers insights into the research design of the study and presents the results of hypothesis tests with regard to the importance of 19 employer brand attributes for 459 Swiss and Russian graduates in economics and business administration
Описание: Provides a comprehensive examination of the latest strategies and methods involved in decision theory. Featuring extensive coverage on relevant topics such as nested scalar convolutions, Pareto optimality, nonlinear schemes, and operator performance, this publication is designed for engineers, students, professionals, academics, and researchers.
Название: Multi-criteria decision analysis in management ISBN: 1799822176 ISBN-13(EAN): 9781799822172 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 24948.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides innovative insights into the rationale behind using MCDM techniques to solve decision-making problems, and provides comprehensive discussions on these techniques from their inception, development, and growth to their advancements and applications.
Автор: Nolberto Munier; Eloy Hontoria; Fernando Jim?nez-S Название: Strategic Approach in Multi-Criteria Decision Making ISBN: 3030027252 ISBN-13(EAN): 9783030027254 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Поставка под заказ.
Описание: This book examines multiple criteria decision making (MCDM) and presents the Sequential Interactive Modelling for Urban Systems (SIMUS) as a method to be used for strategic decision making. It emphasizes the necessity to take into account aspects related to real world scenarios and incorporating possible real life aspects for modelling. The book also highlights the use of sensitivity analysis and presents a method for using criteria marginal values instead of weights, which permits the drawing of curves that depicts the variations of the objective function due to variations of these marginal values. In this way it also gives quantitative values of the objective function allowing stakeholders to perform a comprehensive risk analysis for a solution when it is affected by exogenous variables.
Strategic Approach in Multi-Criteria Decision Making: A Practical Guide for Complex Scenarios is divided into three parts. Part 1 is devoted to exploring the history and development of the discipline and the way it is currently used. It highlights drawbacks and problems that scholars have identified in different MCDM methods and techniques. Part 2 addresses best practices to assure quality MCDM process. Part 3 introduces the concept of Linear Programming and the proposed SIMUS method as techniques to deal with MCDM. It also includes case studies in order to help document and illustrate difficult concepts, especially related to demands from a scenario and also in their modelling. The decision making process can be a complex task, especially with multi-criteria problems. With large amounts of information, it can be an extremely difficult to make a rational decision, due to the number of intervening variables, their interrelationships, potential solutions that might exist, diverse objectives envisioned for a project, etc. The SIMUS method has been designed to offer a strategy to help organize, classify, and evaluate this information effectively.
Автор: Rajagopal Название: Marketing Decision Making And The Management Of Pricing ISBN: 1466640944 ISBN-13(EAN): 9781466640948 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: <em>Marketing Decision Making and the Management of Pricing: Successful Business Tools</em> provides the latest research studies, market analysis, and best practices utilised in emerging markets to gain competitive advantage and market leadership. This reference source is useful for corporate managers, undergraduate and graduate students, and research scholars intending to increase their knowledge on pricing strategy and profit management. This book is part of the <em>Advances in Marketing, Customer Relationship Management, and E-Services</em> series collection.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
