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Restaurant Chains in China, Guojun Zeng; Henk J. de Vries; Frank M. Go


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Цена: 12577.00р.
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Автор: Guojun Zeng; Henk J. de Vries; Frank M. Go
Название:  Restaurant Chains in China
ISBN: 9789811345449
Издательство: Springer
Классификация:


ISBN-10: 9811345449
Обложка/Формат: Soft cover
Страницы: 126
Вес: 0.20 кг.
Дата издания: 2019
Язык: English
Издание: Softcover reprint of
Иллюстрации: 26 illustrations, black and white; xvii, 126 p. 26 illus.
Размер: 210 x 148 x 8
Читательская аудитория: General (us: trade)
Основная тема: Business and Management
Подзаголовок: The Dilemma of Standardisation versus Authenticity
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This book explores the paradox of the hospitality industry: customers demand not only personal and innovative tourism products and services, but also cost-effective ones. Enterprises have the option to meet the former demand by offering authentic products and services while the latter could be achieved through standardization. Although it seems ideal to combine both concepts, they seemingly contradict each other leading to suppliers facing an authenticity-standardization paradox. The authors identify, analyze, and provide solutions for this authenticity-standardization paradox based on a series of case studies of restaurants in China. This book will be of interest to scholars, business owners, and consultants.
Дополнительное описание: 1. Introduction.- 2. Authenticity versus Standardization.- 3. Translocality.- 4. Methodology.- 5. Authenticity-Standardization Paradox: Case Study of Expansion Strategies of Restaurant Groups in China.- 6. Case Study of Authentic Shanxi Cuisine in Guangzh



The Heart of Hospitality: Great Hotel and Restaurant Leaders Share Their Secrets

Автор: Micah Solomon
Название: The Heart of Hospitality: Great Hotel and Restaurant Leaders Share Their Secrets
ISBN: 1590794893 ISBN-13(EAN): 9781590794890
Издательство: Gazelle Book Services
Рейтинг:
Цена: 2476.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Success in todays rapidly changing hospitality industry depends on understanding the desires of guests of all ages, from seniors and boomers to the newly dominant millennial generation of travelers. Help has arrived with a compulsively-readable new standard, The Heart of Hospitality: Great Hotel and Restaurant Leaders Share Their Secrets by Micah Solomon, with a foreword by The Ritz-Carlton Hotel Companys president and COO Herve Humler. This up-to-the-minute resource delivers the closely guarded customer experience secrets and on-trend customer service insights of todays top hoteliers, restaurateurs, and masters of hospitality management including: Four Seasons Chairman Isadore Sharp: How to build an unsinkable company culture Union Square Hospitality Group CEO Danny Meyer: His secrets of hiring, onboarding, training, and more Tom Colicchio (Craft Restaurants, Top Chef): How to create a customer-centric customer experience in a chef-centric restaurant Virgin Hotels CEO Raul Leal: How Virgin Hotels created its innovative, future-friendly hospitality approach Ritz-Carlton President and COO Herve Humler: How to engage todays new breed of luxury travelers Double-five-star chef and hotelier Patrick OConnell (The Inn at Little Washington) shares the secrets of creating hospitality connections Designer David Rockwell on the secrets of building millennial-friendly restaurants and hotel spaces (W, Nobu, Andaz) that resonate with todays travelers Restaurateur Traci Des Jardins on building a "narcissism-free" hospitality culture Legendary chef Eric Riperts principles of creating a great guest experiences, simultaneously within a single dining room. The Heart of Hospitality is a hospitality management resource like no other, put together by leading customer service expert Micah Solomon. Filled with exclusive, first-hand stories and wisdom from the top professionals in the industry, The Heart of Hospitality is an essential hospitality industry resource. As Ritz-Carlton President and COO Herve Humler says in his foreword to the book, "If you want to create and sustain a level of service so memorable that it becomes an unbeatable competitive advantage, youll find the secrets here."

The Next Frontier of Restaurant Management: Harnessing Data to Improve Guest Service and Enhance the Employee Experience

Автор: Alex M. Susskind, Mark Maynard
Название: The Next Frontier of Restaurant Management: Harnessing Data to Improve Guest Service and Enhance the Employee Experience
ISBN: 1501736515 ISBN-13(EAN): 9781501736513
Издательство: Mare Nostrum (Eurospan)
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Цена: 3881.00 р.
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Описание:

"The Next Frontier of Restaurant Management is of the highest quality and appropriate for Service Management courses at the graduate level."
? (Richard Ghiselli, Purdue University)

The Next Frontier of Restaurant Management brings together the latest research in hospitality studies to offer students, hospitality executives, and restaurant managers the best practices for restaurant success. Alex M. Susskind and Mark Maynard draw on their experiences as a hospitality educator and a restaurant industry leader, respectively, to guide readers through innovative articles that address specific aspects of restaurant management:
* Creating and preserving a healthy company culture
* Developing and upholding standards of service
* Successfully navigating guest complaints to promote loyalty
* Creating a desirable (and profitable) ambiance
* Harnessing technology to improve guest and employee experiences
* Mentoring employees

Maynard and Susskind detail the implementation of effective customer management and staff training, design elements such as seating and lighting, the innovative use of data to improve the guest experience, and both consumer-oriented and operation-based technologies. They conclude with a discussion of the human factor that is the foundation of the hospitality industry and the importance of a healthy workplace culture. As Susskind and Maynard show, successful restaurants don't happen by accident.

Restaurant Chains in China

Автор: Zeng
Название: Restaurant Chains in China
ISBN: 981130985X ISBN-13(EAN): 9789811309854
Издательство: Springer
Рейтинг:
Цена: 12577.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book explores the paradox of the hospitality industry: customers demand not only personal and innovative tourism products and services, but also cost-effective ones. The authors identify, analyze, and provide solutions for this authenticity-standardization paradox based on a series of case studies of restaurants in China.

Restaurant Training Program: Employee Training Gui Training Guide for Managers (Paper Only)

Автор: Drummond
Название: Restaurant Training Program: Employee Training Gui Training Guide for Managers (Paper Only)
ISBN: 0471552070 ISBN-13(EAN): 9780471552079
Издательство: Wiley
Рейтинг:
Цена: 18691.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This ready-to-use staff training manual covers three basic areas: safety and sanitation, food production skills and service ability. Discusses standard industry procedures and practices with instructions for customizing to individual restaurant operations.

Restaurant Planning, Design, and Construction:  A Survival Manual for Owners, Operators & Developers

Автор: Katz
Название: Restaurant Planning, Design, and Construction: A Survival Manual for Owners, Operators & Developers
ISBN: 0471136980 ISBN-13(EAN): 9780471136989
Издательство: Wiley
Рейтинг:
Цена: 16307.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: For people looking to plan, design and build a restaurant, this useful reference will provide step-by-step explanations throughout the entire process. For restaurant projects of any size or scale, learn the basics of preparing the business plan, choosing and managing the development team, design, and construction.

Winning the Chain Restaurant Game - 8 Key Strategies

Автор: Bernstein
Название: Winning the Chain Restaurant Game - 8 Key Strategies
ISBN: 0471305456 ISBN-13(EAN): 9780471305453
Издательство: Wiley
Рейтинг:
Цена: 18366.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Winning the Chain Restaurant Game Are you ready for success?. Find out what it takes in this insider`s guide to making it in today`s most exciting growth industry.

Restaurant Management

Автор: Herrera Rodrigo
Название: Restaurant Management
ISBN: 1635497396 ISBN-13(EAN): 9781635497397
Издательство: Неизвестно
Цена: 19312.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Running a Restaurant For Dummies

Автор: Michael Garvey, Andrew G. Dismore, Heather Dismore
Название: Running a Restaurant For Dummies
ISBN: 1119605458 ISBN-13(EAN): 9781119605454
Издательство: Wiley
Рейтинг:
Цена: 3008.00 р.
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Описание:

Running a Restaurant For Dummies (9781119605454) was previously published as Running a Restaurant For Dummies (9781118027929). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product.

The easy way to successfully run a profitable restaurant

Millions of Americans dream of owning and running their own restaurant -- because they want to be their own boss, because their cooking always draws raves, or just because they love food. Running a Restaurant For Dummies covers every aspect of getting started for aspiring restaurateurs. From setting up a business plan and finding financing, to designing a menu and dining room, you'll find all the advice you need to start and run a successful restaurant.

Even if you don't know anything about cooking or running a business, you might still have a great idea for a restaurant -- and this handy guide will show you how to make your dream a reality. If you already own a restaurant, but want to see it get more successful, Running a Restaurant For Dummies offers unbeatable tips and advice for bringing in hungry customers. From start to finish, you'll learn everything you need to know to succeed.

  • New information on designing, re-designing, and equipping a restaurant with all the essentials--from the back of the house to the front of the house
  • Determining whether to rent or buy restaurant property
  • Updated information on setting up a bar and managing the wine list
  • Profitable pointers on improving the bottom line
  • The latest and greatest marketing and publicity options in a social-media world
  • Managing and retaining key staff
  • New and updated information on menu creation and the implementation of Federal labeling (when applicable), as well as infusing local, healthy, alternative cuisine to menu planning

Running a Restaurant For Dummies gives you the scoop on the latest trends that chefs and restaurant operators can implement in their new or existing restaurants.


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