Character Assassination and Reputation Management,
Название: Character Assassination and Reputation Management ISBN: 113860917X ISBN-13(EAN): 9781138609174 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This lively book offers the first comprehensive theoretical and practical resource for those interested in the study of character assassination, aiding readers in understanding, critically analyzing, and effectively defending against such attacks.
Автор: Carroll Craig E Название: Handbook of Communication and Corporate Reputation ISBN: 0470670983 ISBN-13(EAN): 9780470670989 Издательство: Wiley Рейтинг: Цена: 7754.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
Автор: Samoilenko Sergei a., Icks Martijn, Keohane Jennifer Название: Routledge Handbook of Character Assassination and Reputation Management ISBN: 1032081775 ISBN-13(EAN): 9781032081779 Издательство: Taylor&Francis Рейтинг: Цена: 7042.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Routledge Handbook of Character Assassination and Reputation Management offers the first comprehensive examination of character assassination. This lively volume offers a framework and cases to help understand, critically analyze, and effectively defend against such attacks.
Автор: Schnee Christian Название: Political Reputation Management ISBN: 1138796565 ISBN-13(EAN): 9781138796560 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Basd on interviews with leading communicators and journalists, this book draws a unique picture of how political reputations are managed and perceived.
Автор: Carroll Craig E. Название: The Handbook of Communication and Corporate Reputation ISBN: 1119061237 ISBN-13(EAN): 9781119061236 Издательство: Wiley Рейтинг: Цена: 7595.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
Автор: Draper Nora Название: The Identity Trade: Selling Privacy and Reputation Online ISBN: 1479895652 ISBN-13(EAN): 9781479895656 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 12289.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The successes and failures of an industry that claims to protect and promote our online identities
What does privacy mean in the digital era? As technology increasingly blurs the boundary between public and private, questions about who controls our data become harder and harder to answer. Our every web view, click, and online purchase can be sold to anyone to store and use as they wish. At the same time, our online reputation has become an important part of our identity--a form of cultural currency.
The Identity Trade examines the relationship between online visibility and privacy, and the politics of identity and self-presentation in the digital age. In doing so, Nora Draper looks at the revealing two-decade history of efforts by the consumer privacy industry to give individuals control over their digital image through the sale of privacy protection and reputation management as a service.
Through in-depth interviews with industry experts, as well as analysis of media coverage, promotional materials, and government policies, Draper examines how companies have turned the protection and promotion of digital information into a business. Along the way, she also provides insight into how these companies have responded to and shaped the ways we think about image and reputation in the digital age.
Tracking the successes and failures of companies claiming to control our digital ephemera, Draper takes us inside an industry that has commodified strategies of information control. This book is a discerning overview of the debate around who controls our data, who buys and sells it, and the consequences of treating privacy as a consumer good.
Описание: Discussing how different scholarly perspectives can be applied to answer a broad range of related research questions, this volume aims to contribute to the emergence of a more theoretical, open, and interdisciplinary study of country image, reputation, brand, and identity.
Winner of the 2017 James W. Carey Media Research Award
James W. Carey, by the time of his death in 2006, was a towering figure in communication research in the U.S. In this book, Pooley provides a critical introduction to Carey’s work, tracing the evolution of his media theorizing from his graduate school years through to the publication in 1989, of his landmark Communication as Culture. The book is an attempt to understand the unusual if also undeniable significance that Carey holds for so many communication scholars, as well as making his work accessible to advanced undergraduate and postgraduate students.
Автор: Alexander Fleischer Название: Reputation und Wahrnehmung ISBN: 3658075848 ISBN-13(EAN): 9783658075842 Издательство: Springer Рейтинг: Цена: 7182.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Reputation als beurteilte Identitдt.- Wie entsteht Reputation.- Der Idealtyp der guten Reputation und Reputationstypen.- Kommunikationsmodell zur Entstehung von Reputation.- Vorgehen zur strategischen Beeinflussung der eigenen Reputation.
Автор: Giardini Francesca Название: Oxford Handbook of Gossip and Reputation ISBN: 0190494085 ISBN-13(EAN): 9780190494087 Издательство: Oxford Academ Рейтинг: Цена: 21780.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Oxford Handbook of Gossip and Reputation provides an integrated and comprehensive understanding of both phenomena. Through twenty-five chapters from eminent experts, the Handbook explores current research on the antecedents, processes, and outcomes of the gossip-reputation link in contexts as diverse as online markets, non-industrial societies, modern firms, social networks, and schools.
Автор: Zhang, Xiaoqun Название: Measurement of media reputation ISBN: 1498572995 ISBN-13(EAN): 9781498572996 Издательство: Bloomsbury Рейтинг: Цена: 11880.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book develops a three-pronged measure of media reputation, the overall evaluation of media coverage of a corporation. This new measure can also be used to assess the media reputations of other entities such as countries, states, cities, and universities.
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