Автор: Richard Petty, John T Cacioppo Название: Communication and Persuasion ISBN: 1461293782 ISBN-13(EAN): 9781461293781 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: We enjoyed arguing with each other at our initial meeting in 1973 and have sub- sequently become best friends, but neither of us suspected at the time that we would or could actively maintain a research collaboration over the next decade, or that we would now find ourselves in a position to write this monograph.
Название: Museums as Sites of Persuasion ISBN: 1138567817 ISBN-13(EAN): 9781138567818 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Museums and Sites of Persuasion examines the concept of museums and memory sites as locations that attempt to promote human rights, democracy and peace. Demonstrating that such sites may act as powerful spaces of persuasion or contestation, the book also shows that there are perils in the selective history that they present.
What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution.
Instead of fuelling the moral indignation surrounding the industry, or feeding fantasies of powerful manipulators, Michael Schudson presents a clear assessment of advertising in its wider sociological and historical framework, persuasively concluding that advertising is not nearly as important, effective, or scientifically founded as either its advocates or its critics imagine.
'Dispassionate, open-minded and balanced ... he conveys better than any other recent author a sense of advertising as its practitioners understand it.' Stephen Fox, New York Times Book Review
First published in 1984.
Автор: Carmelo Mazza Название: Claim, Intent, and Persuasion ISBN: 1461373018 ISBN-13(EAN): 9781461373018 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the most notorious differences between the academic production on management carried out in Europe, compared to that in the United States, is the attention that European scholars give to the managerial discourse and rhetorics, especially in their textual or written embodiments.
Do you know people who are forever pushing your buttons to get you to do think and act in a way you wouldn't otherwise do for fulfilling their personal agenda?
Don't you wish you also possessed the super power of persuasion, influencer, and manipulation that can allow you to get people to do exactly what you want?
Don't you wish you possessed the ability to convince, influence, manipulate and persuade people to do think and act as you want them to?
Imagine how wonderful it would be if you could get people to act and think in the larger interest of a situation or humanity. Manipulation isn't always the negative thing it is often made out to be. Think of it as a tool that can be used to create as well as destroy. The choice is yours.
Luckily, being an effective manipulator, persuader, and influencer is not something that we are born with. It can easily be developed with consistent practice, effort, and implementation.
Though manipulation has fundamentally negative connotations, it can also be harnessed to accomplish positive outcomes.
Using the powerful tips, techniques, and strategies mentioned in this book, a person can become an effective influencer, manipulator, persuader, negotiator, salesperson and orator.
Here are some of the things you will take back from the book
-Shockinglyeffective psychological techniques for manipulating, persuading and influencing people
-Understanding the mechanism of emotional manipulation
-Tried and tested social manipulation and conversation strategies
-The art of speaking and communicating in a way that people can't help but listen to every word you say
-Proven verbal and non-verbal communication skills to enhance your manipulation prowess.
-How manipulators use Neuro Linguistic Programming to change a person's entire thought process
-Detecting manipulation in your everyday life and personal relationships, and strategies to safeguard against it.
- Clever techniques for outsmarting manipulators
Sharpen the art of influencing, manipulating and persuading people today by mastering the finer strategies of manipulation.
Do you know people who are forever pushing your buttons to get you to do think and act in a way you wouldn't otherwise do for fulfilling their personal agenda?
Don't you wish you also possessed the super power of persuasion, influencer, and manipulation that can allow you to get people to do exactly what you want?
Don't you wish you possessed the ability to convince, influence, manipulate and persuade people to do think and act as you want them to?
Imagine how wonderful it would be if you could get people to act and think in the larger interest of a situation or humanity. Manipulation isn't always the negative thing it is often made out to be. Think of it as a tool that can be used to create as well as destroy. The choice is yours.
Luckily, being an effective manipulator, persuader, and influencer is not something that we are born with. It can easily be developed with consistent practice, effort, and implementation.
Though manipulation has fundamentally negative connotations, it can also be harnessed to accomplish positive outcomes.
Using the powerful tips, techniques, and strategies mentioned in this book, a person can become an effective influencer, manipulator, persuader, negotiator, salesperson and orator.
Here are some of the things you will take back from the book
-Shockinglyeffective psychological techniques for manipulating, persuading and influencing people
-Understanding the mechanism of emotional manipulation
-Tried and tested social manipulation and conversation strategies
-The art of speaking and communicating in a way that people can't help but listen to every word you say
-Proven verbal and non-verbal communication skills to enhance your manipulation prowess.
-How manipulators use Neuro Linguistic Programming to change a person's entire thought process
-Detecting manipulation in your everyday life and personal relationships, and strategies to safeguard against it.
- Clever techniques for outsmarting manipulators
Sharpen the art of influencing, manipulating and persuading people today by mastering the finer strategies of manipulation.
And much more
Автор: Petty, Richard E , Cacioppo, John T Название: Attitudes And Persuasion ISBN: 0367314622 ISBN-13(EAN): 9780367314620 Издательство: Taylor&Francis Рейтинг: Цена: 29093.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Название: Museums as Sites of Persuasion ISBN: 1138565350 ISBN-13(EAN): 9781138565357 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Museums and Sites of Persuasion examines the concept of museums and memory sites as locations that attempt to promote human rights, democracy and peace. Demonstrating that such sites may act as powerful spaces of persuasion or contestation, the book also shows that there are perils in the selective history that they present.
Описание: Focusing on the relationship between private property, individual rights and community, this volume covers a variety of points of view with respect to the legal, economic and socio-legal aspects of property and of takings law, with reference to issues of governance, citizenship, community building and economic development.
Автор: Ventimiglia Andrew Название: Copyrighting God ISBN: 1108430376 ISBN-13(EAN): 9781108430371 Издательство: Cambridge Academ Рейтинг: Цена: 4435.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Copyrighting God provides the first detailed account of how American religious organizations - from Christian Science to the Church of Scientology - used copyright in sacred texts not simply for economic gain but also for social organization and control and, in doing so, sought to appropriate secular law for spiritual ends.
Описание: Clarence Lo's investigation of California's Proposition 13 and other tax reduction bills is both a tribute and a warning to people who get "mad as hell" and try to do something about being pushed around by government. Homeowners in California, faced with impossible property tax bills in the 1970s, got mad and pushed back, starting an avalanche that swept tax limitation measures into state after state. What we learn is that, although the property tax was slashed, two-thirds of the benefits went to business owners rather than homeowners.
How did a crusade launched by homeowning consumers seeking tax relief end up as a pro-business, supply-side political program? To trace the transformation, Lo uses the firsthand recollections of 120 activists in the movement, going back to the 1950s. He shows how their protests were ignored until a suburban alliance of upper-middle-class property owners and business owners took charge. It was the program of that latter group, not the plight of the moderate-income homeowner, that inspired tax revolts across the nation and shaped the economic policies of the Reagan administration. This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1990.
Описание: In the eighteenth century, before a national political movement took hold in either the United States or Norway, both countries were agrarian societies marked by widespread private land ownership. Tracing the emergence and development of national ideology in each, Eirik Magnus Fuglestad argues that land ownership became tied up with these national ideologies and was ultimately a central driver of nationalism. In this book, the United States and Norway emerge as propertied communities, shaped by historical narratives of self-government and by property regimes that linked popular sovereignty with land ownership. Covering the mid-eighteenth century through industrialization in the nineteenth century, this book lays the groundwork for understanding the rise of nationalism as an agrarian, landed phenomenon, which later became the foundation of industrial society.
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