Автор: Verbin, Ivri Название: The Good Vision ISBN: 0367516691 ISBN-13(EAN): 9780367516697 Издательство: Taylor&Francis Рейтинг: Цена: 5205.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This concise and accessible book for organizational leaders provides a roadmap to understand the implications of embracing corporate responsibility in the digital age. Peppered with real-word examples, The Good Vision speaks to businesses in their own language.
Автор: Cowley Название: Beyond Strategic Vision ISBN: 1138133442 ISBN-13(EAN): 9781138133440 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Hoshin is a system which was developed in Japan in the 1960`s, and is a derivative of Management By Objectives (MBO). Beyond Strategic Vision tailors the Hoshin system to fit the culture of North American and European organizations. It is a "how-to" guide to the Hoshin method for executives, managers, and any other professionals who must plan as part of their normal job.
Автор: Saloman Robert Название: Global Vision ISBN: 1137502819 ISBN-13(EAN): 9781137502810 Издательство: Springer Рейтинг: Цена: 4890.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: For managers of large multinationals, managers of emerging companies with global aspirations, or anyone generally interested in globalization and global management, this book equips the reader with innovative tools to solve the most complex challenges facing global companies.
Vision For A Change, A Social Entrepreneur's Insights From the Heart is a thought-provoking, problem-solving blend of relatable stories that serve as the catalyst for change and sustainability. Lynn Price reveals the formulas to plant seeds and grow forests, incorporating small action steps to large visionary landscapes, from an entrepreneurial mindset of big corporations, private businesses and non-profit organizations. Her laser-sharp focus regarding ideas, inside-preneurial skills, impact and I-ethical fiber introduces powerful and compelling leadership lessons for taking action and making a difference in our world.
THE ULTIMATE BEGINNER'S GUIDE TO STARTING A BUSINESS IN 2019
Have you ever dreamt of starting your own business and living life on your terms?
This book shows you EXACTLY what you need to know to stand out from the crowd
Do you have an idea for an amazing product or service but you aren't sure how to build a business around it?
Then you NEED this book. Buy now and start reading today
Are you a current business owner who struggles to identify your customers and deliver true world-class value?
Everything you need to know is included in these pages
Do you want to build your hobby business into a fully-fledged venture that will help you build the life you deserve?
Then you NEED this book. Buy now and start reading today
The most comprehensive guide ever developed for starting and growing a business in 2019
In the highly competitive world of business, what makes or breaks a new entrepreneur?
Sourced from over twenty years of firsthand experience working with entrepreneurs, new ventures, and high-growth startups, author Ken Colwell, PHD, MBA has the answers.
In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams.
Business and entrepreneurship students, small business owners, managers, and soon-to-be entrepreneurs will all find a wealth of value within the pages of the Starting a Business QuickStart Guide.
From the very first steps conceptualizing your venture to winning your first customers, delivering value, and turning a profit, this book acts as an invaluable blueprint for your path to entrepreneurial success. Colwell's clear voice, extensive experience, and easy-to-understand presentation come together to make this book a must-have resource in the library of every budding entrepreneur
Perfect For:
Would-Be Entrepreneurs With a Ton of Passion
Entrepreneurial Students of All Ages
Beginners with Zero Prior Experience
Managers, Business Owners, and Decisions Makers Growing into a New Role
You'll Discover:
The Difference Between an Idea and an Opportunity
What Makes an Entrepreneurial Opportunity Great
The Very First Steps You Need To Take To Get Your Venture Off The Ground
Pricing, Competition, Customer Identification, Marketing, and Distribution Demystified
The REAL Components of an Entrepreneurial Mindset
Exactly How To Craft Your Value Proposition
How to Write a Comprehensive Business Plan
**LIFETIME ACCESS TO FREE RESOURCES & INVESTING SUPPORT*: Each book comes with free lifetime access to tons of exclusive online resources to help you become a better business owner such as workbooks, cheat sheets and reference guides. You also receive lifetime access to our online coaching community to help you achieve all of your financial goals .*
Автор: Collins Bob Название: Vision Powered Management ISBN: 1977221068 ISBN-13(EAN): 9781977221063 Издательство: Неизвестно Рейтинг: Цена: 2788.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Are you interested in creating a vision-based culture that results in team members of your organization being highly charged and focused on success? Are you searching for ideas on how to gain more firepower and engagement from your employees? Is your business in need of a shakeup, or outright turnaround to improve performance, or ideas on accelerating performance?
Vision Powered Management (VPM) provides real world "how to" ideas that address these questions. Turnaround expert Bob Collins provides a roadmap, with actionable steps, based on his years of experience delivering solid results with VPM.
In these pages you will discover:
- The "why" and "how" of inspiring your organization or team with vision.
- The action steps necessary when taking on a new leadership assignment.
- Gaining acceptance and enthusiasm for the new vision by your team/organization.
- Bob Collins' 7 pragmatic steps for implementing a top down culture shift.
- How to unleash the personal performance capacity (and increase employee engagement) of your team.
- Tools and methods to meaningfully communicate your organizational progress.
- How to create your own leadership assessment tool and where to focus on areas needing improvement.
- EQ's Emotional Quotient] role in your development as a leader.
21st CENTURY BUSINESS STUDENTS AND LEADERS, THIS IS THE BOOK FOR YOU
Respect the Weeds offers a holistic, yet pragmatic roadmap for digital transformation, designed to provide the insights needed to get out of your comfort zone and make the hard decisions to drive your business model forward.
Автор: Brown David Название: No Vision All Drive: Memoirs of an Entrepreneur ISBN: 1119632803 ISBN-13(EAN): 9781119632801 Издательство: Wiley Рейтинг: Цена: 3008.00 р. Наличие на складе: Поставка под заказ.
Описание: This book introduces the reader to the field of legal papyrology through numerous translated documents accompanied by expert but accessible scholarly commentary. Integrating Demotic and Coptic documents with those written in Greek and Latin, it will be important for scholars and advanced students of ancient history, papyrology, Egyptology, and legal and economic history.
Whatever kind of change facilitator you are, be it business or NGO leader, internal or external organizational development consultant, coach, or educator, you already know the importance of inspiring change around critical organizational challenges. But you may be tired of investing energy, time and money into change initiatives that are difficult, if not impossible to implement due to a lack of organizational focus and alignment.
There are many books that explain the "whys and how's" of creating and formulating a vision statement. What's missing, however, is a deeper understanding of the real possibilities and broader impacts of visionary thinking as an approach to proactively addressing change. This book will fundamentally reframe the possibilities for how visionary thinking and the creation of shared visions can positively impact an organizations' ability to facilitate many kinds of change. This book is about accessing the collective intelligence of a team to identify challenges and discover new opportunities critical to the future of your organization. It shows you how to access both your team's and your own innate creative capacity to envision solutions to these challenges - solutions clear and motivating enough to provide a framework for making decisions today.
This practical step-by-step guide will arm you with tools and strategies for facilitating change through engaging your teams and stakeholders in creating, communicating and implementing shared vision, whether the changes are large, medium or small. The book begins with an overview of key terms, like vision, shared vision, visionary thinking and the difference between goal setting and creating shared vision. In Chapter Two we focus on helping you find opportunities to use visionary thinking in your organization and we share actual examples that illustrate the many kinds of challenges that have been well served by this approach.
Chapter Three identifies the steps needed to lay the groundwork for the shared visioning process and, in Chapter Four, we guide you through the all-important process of writing a script for fast-forwarding your team into a desired future state. We explain the types of questions that can free teams' imagination and stimulate relevant images of new possibilities and give examples of how to bring the desired future state to life. From there, in Chapter Five, we explore how to facilitate the team from their individual visions into one shared vision. Chapter Six focuses on making the vision real by using creative thinking to ensure that the vision is successfully adopted and implemented. Our final chapter discusses the longer-term impacts of facilitating change through shared vision.
As thought leader Juanita Brown, Ph.D., Co-Founder, the World CafE has written: "The authors, Marjorie Parker and Anna Pool, are true pioneers in fostering creative processes for visioning. This practical guide provides leaders at all levels with tools and perspectives that can help a team, a department or an entire organization to shape tomorrow, together. Creating Futures that Matter Today- Facilitating Change through Shared Vision fills an important need in leadership literature that emphasizes the importance of vision, but often provides few practical roadmaps. This book helps to fill that gap.
Описание: In a global survey of more than four thousand senior executives, consulting firm PwC found that 80 percent of the respondents admitted that few of their associates understood their company's corporate strategy. And even that figure is wildly optimistic. According to research reported in the Harvard Business Review, 95 percent of a company's employees, on average, are unaware of or do not understand its strategy.
Brand Vision: The Clear Line of Sight Aligning Marketing Tactics and Business Strategy hopes to change that by offering simple, easily implemented tools connecting a company's marketing program to its business strategy. It's based on a critical premise: that, rather than merely a series of aesthetic decisions on typography and graphics, marketing can be a powerful force that helps a company communicate its strategy. Not just externally, but internally as well.
The author has covered this territory for more than four decades, working as a strategist, creative director, and writer for one of the country's largest business-to-business advertising agencies. He has worked with large international companies to develop marketing campaigns and programs from social media, search, email, and websites to more traditional print advertising and direct marketing. He knows this territory well.
Автор: De Chernatony Название: From Brand Vision to Brand Evaluation ISBN: 1138128589 ISBN-13(EAN): 9781138128583 Издательство: Taylor&Francis Рейтинг: Цена: 28327.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Seeing the world's biggest brands gain ground over the world's markets, you can't deny that the 25,000 students in the UK studying marketing will never understand their subject without knowing how branding works.
This is THE key scholarly text in this crucial topic, an already hugely respected title and big seller in the field. It follows on from the introductory textbook Creating Powerful Brands, and comes highly illustrated with real examples of influential marketing campaigns. This is the book that will take students to the next level with the skills to develop and implement their own branding strategy.
Rapid iteration, A/B testing, and growth hacking-these buzzwords have everyone's attention in product management today. But while they dominate the current discussion, something even more significant has been lost in their limelight: long-term value creation for the customer.
Product advisors Rajesh Nerlikar and Ben Foster believe that consistently delivering meaningful outcomes requires a deep understanding of your customer's definition of success. Combine a bold customer-centric vision with a practical execution strategy, and you have a recipe that reveals product development priorities and the pathway to innovation.
In Build What Matters, Rajesh and Ben introduce you to their methodology for becoming a product-driven company. Through their tested strategies and stories of success, you'll learn how Vision-Led Product Management helps you achieve company objectives by meeting both current and future customer needs.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
