Описание: An inside look at the revolutionary business power of the platform-from the experts who helped discover how it works.
Автор: Blankson, Charles Coffie, Stanley Название: Branding and Positioning in Base of the Pyramid Markets in Africa ISBN: 0367777533 ISBN-13(EAN): 9780367777531 Издательство: Taylor&Francis Рейтинг: Цена: 6736.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a practical overview of country branding and positioning activities in Africa, based on a broad definition of base of the pyramid (BoP) marketing which includes both goods and services, as well as business to business marketing, corporate branding, and country branding.
Название: Base of the Pyramid Markets in Affluent Countries ISBN: 1138390119 ISBN-13(EAN): 9781138390119 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on more engineered countries, such as Europe, North America, Australia, etc. where BOP is also an issue, as it addresses the poorest socioeconomic order in a country, society or region.
Название: Base of the pyramid markets in affluent countries ISBN: 1032008792 ISBN-13(EAN): 9781032008790 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on more engineered countries, such as Europe, North America, Australia, etc. where BOP is also an issue, as it addresses the poorest socioeconomic order in a country, society or region.
Автор: Fajardo, Ximena Rueda Название: Base of the Pyramid Markets in Latin America ISBN: 1032043873 ISBN-13(EAN): 9781032043876 Издательство: Taylor&Francis Рейтинг: Цена: 6430.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Bottom of the pyramid marketing ISBN: 1787145565 ISBN-13(EAN): 9781787145566 Издательство: Emerald Рейтинг: Цена: 15651.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: BOP marketing practices are new and still evolving, despite the ground-level challenges, and several failures. This edited book extends the knowledge on bottom of pyramid (BOP) through contributions by leading scholars in this domain, and embodies the knowledge that would be useful for marketing practice coming from top BOP marketing scholars.
Автор: Vali Jamal Название: Structural Adjustment and Rural Labour Markets in Africa ISBN: 0333629795 ISBN-13(EAN): 9780333629796 Издательство: Springer Рейтинг: Цена: 22359.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on case studies of Sierra Leone, Tanzania and Zambia, the book examines the changes in rural labour markets as a result of a decade of structural adjustment programmes. These programmes were meant to shift relative prices in favour of the agricultural sector, and, within the agricultural sector, in favour of export crops.
Автор: Salami Название: Financial Regulation in Africa ISBN: 1138273597 ISBN-13(EAN): 9781138273597 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In the wake of the global financial crisis, there has been a worldwide search for alternative investment opportunities, away from advanced markets. The African continent is now one of the fastest-growing economic regions in the world and represents a viable destination for foreign direct and portfolio investment. This book, which is the first comprehensive analysis of financial integration and regulation in Africa, fills a huge gap in the literature on financial regulation and would constitute an invaluable source of information to policy makers, investors, researchers and students of financial regulation from an emerging and frontier markets perspective. It considers how financial integration can facilitate African financial markets to achieve their full potential and provides a comparative study with the EU framework for financial integration and regulation. It assesses the implementation of effective and regional domestic infrastructures and how these can be adapted to suit the African context. The book also provides an assessment of government policies towards the integration of financial regulation in keeping with the regional agenda of the African Union (AU) and the African Economic Community (AEC).
Автор: Sheldon, Kathleen Название: Courtyards, Markets, City Streets ISBN: 0367315254 ISBN-13(EAN): 9780367315252 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book brings women into the center of the urban landscape, using case studies to illustrate their contributions to family, community, work, and political life. It discusses how women`s work in trade and agriculture has been the foundation of African urbanization.
Название: Base of the Pyramid Markets in Africa ISBN: 1138389110 ISBN-13(EAN): 9781138389113 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the Base of the Pyramid (BOP) in Africa, and examines the role of the private sector in the fight against poverty.
Название: Base of the Pyramid Markets in Latin America ISBN: 1138389129 ISBN-13(EAN): 9781138389120 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors and entrepreneurs. It will be of interest to managers, policy makers, students and scholars interested in Base of the Pyramid markets and their potential.
Автор: Takashi Yamano; Keijiro Otsuka; Frank Place Название: Emerging Development of Agriculture in East Africa ISBN: 940079987X ISBN-13(EAN): 9789400799875 Издательство: Springer Рейтинг: Цена: 23757.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on a study of 2,400 households in three countries-Kenya, Uganda, and Ethiopia-this book provides unprecedented insight into how agricultural productivity can be improved. It covers recent successful innovations and ways to overcome continued obstacles.
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