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Advanced Technologies Management for Retailing: Frameworks and Cases, Pantano Eleonora, Timmermans Harry


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Автор: Pantano Eleonora, Timmermans Harry
Название:  Advanced Technologies Management for Retailing: Frameworks and Cases
ISBN: 9781609607388
Издательство: Mare Nostrum (Eurospan)
Классификация:
ISBN-10: 1609607384
Обложка/Формат: Hardcover
Страницы: 390
Вес: 1.25 кг.
Дата издания: 03.06.2011
Серия: Advances in marketing, customer relationship management, and e-services
Язык: English
Размер: 28.45 x 22.10 x 2.79 cm
Читательская аудитория: General (us: trade)
Подзаголовок: Frameworks and cases
Рейтинг:
Поставляется из: Англии
Описание: Explores a range of topics that contribute to understanding consumers` behaviour in new computer-aided retailing environments, and how this influences buying behaviour while providing useful knowledge on the management of these new technologies and on the management of the digital contents as a reliable teaching resource for teachers and researchers.


Pop-up retailing

Автор: Warnaby, Gary Shi, Charlotte
Название: Pop-up retailing
ISBN: 3319713736 ISBN-13(EAN): 9783319713731
Издательство: Springer
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Цена: 7685.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

European Airport Retailing: Growth Strategies for the New Millennium

Автор: P. Freathy; F. O`Connell
Название: European Airport Retailing: Growth Strategies for the New Millennium
ISBN: 1349401250 ISBN-13(EAN): 9781349401253
Издательство: Springer
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Цена: 11179.00 р.
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Описание: The retail sector has undergone a major structural transformation in the past fifteen years and one aspect has been the enormous growth in airport retailing which now represents one of the major methods of profit generation for the airport authorities.

Business Development in Licensed Retailing

Автор: Lincoln
Название: Business Development in Licensed Retailing
ISBN: 113817551X ISBN-13(EAN): 9781138175518
Издательство: Taylor&Francis
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Цена: 26796.00 р.
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Описание:

'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner.

This book:

- Forms the basis of a complete course for a unit manager's development.
- Provides an overview of the range of skills needed for effective unit management.
- Supports the development of techniques with examples from existing best practice and case examples from companies such as JD Wetherspoon's, TGI Fridays and McDonald's amongst others.

Business Development in Licensed Retailing considers the functional management techniques required at unit management level, covering recruitment, human resource management, operations, service quality and customer relations, financial measurement and analysis, promotions and strategic planning. The analysis systematically provides all the practical know-how you need to produce of a comprehensive business plan for your unit.

Ending with a comprehensive case study that demonstrates all the aspects of business development working in a real-life scenario, the text is ideally suited for lecturers and management development personnel to use as a learning resource through which readers can apply the principles and techniques outlined.

Principles of Retailing

Автор: Fernie
Название: Principles of Retailing
ISBN: 1138791946 ISBN-13(EAN): 9781138791947
Издательство: Taylor&Francis
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Цена: 26796.00 р.
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Описание:

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students.

The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain.

This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

Principles of Retailing

Автор: Fernie John, Fernie Suzanne, Moore Christopher
Название: Principles of Retailing
ISBN: 1138791954 ISBN-13(EAN): 9781138791954
Издательство: Taylor&Francis
Рейтинг:
Цена: 13014.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students.

The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain.

This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

Perceptions of Retailing in Early Modern England

Автор: Cox
Название: Perceptions of Retailing in Early Modern England
ISBN: 113826640X ISBN-13(EAN): 9781138266407
Издательство: Taylor&Francis
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Цена: 6583.00 р.
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Описание: Whilst there has been much recent scholarly work on retailing during the early modern period, less is known about how people at the time perceived retailing, both as onlookers, artists and commentators, and as participants. Centred on the general theme of perceptions, the authors address this gap in our knowledge by looking at a different aspect of consumption. They focus on two ancillary themes: the first is location and how contemporaries perceived the settlements in which there were shops; the other is distance. Pictures, prints, novels, diaries and promotional literature of the tradespeople themselves provide much of the evidence. Many of these sources are not new to historians, but they have not been scrutinized and analysed with the questions in mind that are posed here. The methodology to be employed has been developed by Nancy Cox over the last decade, and is used successfully in her book The Complete Tradesman and in the compilation of the forthcoming Dictionary of Traded Goods and Commodities 1550-1800. This book will find a ready market with scholars concerned with British social and economic history in the early modern period. Although it is first and foremost a book written by historians for historians, it nevertheless borrows concepts and approaches from various disciplines concerned with theories of consumption, material culture and representational art.

Cases On Human Performance Improvement Technologies

Автор: Stefaniak
Название: Cases On Human Performance Improvement Technologies
ISBN: 1466683309 ISBN-13(EAN): 9781466683303
Издательство: Mare Nostrum (Eurospan)
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Цена: 29938.00 р.
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Описание: Management professionals regularly seek new, cost-effective ways to influence employee behavior to advance productivity and competency within their organization. While best practices are often taught in the classroom, many students lack an understanding of the real world challenges professionals face.Cases on Human Performance Improvement Technologies presents a collection of teaching cases that demonstrate the real-world application of digital tools for human performance enhancement across a variety of settings. Utilizing a problem-based instructional technique, the cases presented in this publication include the challenges and solutions industry professionals encounter. This publication is an essential reference source for educators, upper level students, and practitioners in the fields of human-computer interaction, organizational development, educational technology, and business management.

New Perspectives on 20th Century European Retailing

Автор: Scott Peter, Fridenson Patrick
Название: New Perspectives on 20th Century European Retailing
ISBN: 0367686910 ISBN-13(EAN): 9780367686918
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: This book showcases new research on various aspects of twentieth century European retailing, that challenges the traditional view that Europe was a "follower" of America in retail innovation.

Routledge companion to the history of retailing

Название: Routledge companion to the history of retailing
ISBN: 0367656078 ISBN-13(EAN): 9780367656072
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: This volume is an important resource to a wide range of readers, including marketing and management specialists, historians, geographers, economists, sociologists and urban planners.


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