Media Convergence Handbook - Vol. 2: Firms and User Perspectives, Lugmayr Artur, Dal Zotto Cinzia
Автор: Nicholas Benequista, Susan Abbott, Winston Mano, Paul Rothman Название: International Media Development: Historical Perspectives and New Frontiers ISBN: 1433151480 ISBN-13(EAN): 9781433151484 Издательство: Peter Lang Рейтинг: Цена: 7762.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This collection is the first of its kind on the topic of media development. It brings together luminary thinkers in the field—both researchers and practitioners—to reflect on how advocacy groups, researchers, the international community and others can work to ensure that media can continue to serve as a force of democracy and development. But that mission faces considerable challenges. Media development paradigms are still too frequently associated with Western prejudices, or out of touch with the digital age. As we move past Western blueprints and into an uncertain digital future, what does media development mean? If we are to act meaningfully to shape the future of our increasingly mediated societies, we must answer this question.
Автор: Nicholas Benequista, Susan Abbott, Paul Rothman, Winston Mano Название: International Media Development: Historical Perspectives and New Frontiers ISBN: 1433151472 ISBN-13(EAN): 9781433151477 Издательство: Peter Lang Рейтинг: Цена: 20218.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This collection is the first of its kind on the topic of media development. It brings together luminary thinkers in the field—both researchers and practitioners—to reflect on how advocacy groups, researchers, the international community and others can work to ensure that media can continue to serve as a force of democracy and development. But that mission faces considerable challenges. Media development paradigms are still too frequently associated with Western prejudices, or out of touch with the digital age. As we move past Western blueprints and into an uncertain digital future, what does media development mean? If we are to act meaningfully to shape the future of our increasingly mediated societies, we must answer this question.
Название: Oxford handbook of professional service firms ISBN: 0199682399 ISBN-13(EAN): 9780199682393 Издательство: Oxford Academ Рейтинг: Цена: 19008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Oxford Handbook of Professional Service Firms discusses firms providing services in the traditional professions such as law, accounting, and architecture as well as newer sectors such as, management consulting, advertising, and engineering. It provides a critical overview of contemporary research on PSFs, and suggests avenues of future inquiry.
Автор: Gregory Ferrell Lowe; Charles Brown Название: Managing Media Firms and Industries ISBN: 331908514X ISBN-13(EAN): 9783319085142 Издательство: Springer Рейтинг: Цена: 18167.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume provides rich insight into the nature and practice of media management. Contributions assess the degree to which management of media firms requires a unique set of skills, highlighting similarities and differences of media firms compared with other industries in terms of management practices, HR development and operational aspects.
Описание: The subject of leadership and managerial psychology exists as a sub-branch of psychology within the fields of industrial and organizational psychology. There still appears to be ongoing debate regarding the core pathology for gaining managerial expertise in professional roles relative to having suitable leadership skills and managerial knowledge beyond the direct daily work involved in organizations. Professional organizations inherently include varied levels of sensitive human interactions, which further necessitates their management professionals to have leadership styles that are adjustable contingent on a given situation. Relative to this edited book, managerial psychology is being utilized in a way that may subsequently seek to develop a series of scientific theory principles where the focus is to develop managerial axioms that advance contemporary existing knowledge surrounding professional management logic.
The Handbook of Research on Multidisciplinary Perspectives on Managerial and Leadership Psychology provides value uncovered by a collaboration of generalists and specialists who bring professional managerial and leadership opinions to light through narratives and research inclusive of fundamental theory principles that can be applied in practice and academia. This edited reference is focused on the enhancement of management research through managerial psychology while highlighting topics including business process knowledge, management in diverse discipline situations and professions, corporate leadership responsibility, leadership of self and others, and leadership psychology in a variety of different fields of work. This book is ideally designed for leadership and management professionals, academicians, students, and researchers in the fields of knowledge management, administrative sciences and management, leadership development, education, and organization development sub-branches or specialty practices.
Автор: Laura Empson, Daniel Muzio, Joseph Broschak, Bob H Название: The Oxford Handbook of Professional Service Firms ISBN: 019879956X ISBN-13(EAN): 9780198799566 Издательство: Oxford Academ Рейтинг: Цена: 5146.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Oxford Handbook of Professional Service Firms discusses firms providing services in the traditional professions such as law, accounting, and architecture as well as newer sectors such as, management consulting, advertising, and engineering. It provides a critical overview of contemporary research on PSFs, and suggests avenues of future inquiry.
Автор: Zhi-Xue Zhang; Jianjun Zhang Название: Understanding Chinese Firms from Multiple Perspectives ISBN: 3662515067 ISBN-13(EAN): 9783662515068 Издательство: Springer Рейтинг: Цена: 18167.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book sets forth the explorations and thoughts on Chinese enterprise management practices from both academic and practical perspective, extracts the management theory of Chinese characteristics, and represents the efforts to establish and develop Chinese organization and management.
Автор: Zhi-Xue Zhang; Jianjun Zhang Название: Understanding Chinese Firms from Multiple Perspectives ISBN: 3642544169 ISBN-13(EAN): 9783642544163 Издательство: Springer Рейтинг: Цена: 19564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book sets forth the explorations and thoughts on Chinese enterprise management practices from both academic and practical perspective, extracts the management theory of Chinese characteristics, and represents the efforts to establish and develop Chinese organization and management.
Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e, by Bradford Fitch, Editor: Jack Holt. The Media Relations Handbook is called "the big blue book" on Capitol Hill.
Human communication is a constant, continuous, and dynamic phenomenon. You cannot not-communicate nor can you un-communicate. For an individual entity, there is only ONE communication. Not multiple, not varieties, only one. That one communication is the culmination of all that has been communicated by the entity until the "now" in time. You cannot go back and un-communicate something. You can only begin from the "now" to create the intended outcome. That outcome is always a negotiation with the receiver/audience/community to cultivate an agreed understanding.
For a communication professional, understanding this fact is essential. No matter where you work, someone has been communicating something before you began. You cannot un-communicate it. You cannot create a new beginning; but you can begin now to create a new outcome. Research continues into the changes in communication wrought by the Internet and public expectations that are experiencing mercurial change.
As best practices are now being developed, the Media Relations Handbook 2e can give you guidance and ideas that will spark your innovation.
Table of Contents
Introduction Foreword Ch. 1 First Steps Ch. 2 Tools of the Craft Ch. 3 Developing a Message and Communication Plan Ch. 4 Interacting with Reporters Ch. 5 Overview of the Media: Print, Radio, TV, and the Internet Ch. 6 Online Communication Ch. 7 Dealing With the Principal Ch. 8 Interview Preparation Ch. 9 Internal Issues: Experts, Policy, Numbers, Leaks, Lawyers, and Language Ch. 10 How to Interact with Congressional Campaign Operations Ch. 11 Communication in a Federal Agency Ch. 12 Crisis Communication in Public Affairs Ch. 13 Honest Spin: Ethics in Public Affairs Appendices Glossary Epilogue Index
For Complete Table of Contents, see MediaRelationsHandbook.com
Описание: In this era of globalization, entrepreneurship and its implications on international trade and supply chain management are becoming more critical. In today's change-oriented and complex business environment, both entrepreneurs and managers need to keep up with the latest developments around them. With the help of globalization, it is getting more attractive for entrepreneurs to generate innovative ideas to run business both nationally and internationally. Competitive advantages and the key for sustainable growth for globally founded institutions lies behind effective supply chain management originating from a single idea about establishing a company and the process to the end goal of reaching consumers. This focus on entrepreneurship, business, and supply chain comes at a time when rapid technological advances are continually being made. The Handbook of Research on Recent Perspectives on Management, International Trade, and Logistics reveals the latest data based on research on the issues of entrepreneurship, innovation, contemporary management techniques, and global supply chain management. Chapters include topics such as the effective management of the supply chain, supply chain modeling, e-business solutions, digitalizing the supply chain process, e-business applications, and more. This book is ideal for managers, executives, supply chain specialists, entrepreneurs, business professionals, researchers, academicians, and students interested in the latest findings in international trade, management, logistics, and business.
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