Описание: Business and internet e-commerce is a rapidly evolving new field. It has changed the way we view business and internet use. With the emergence of e-commerce, the traditional way business and trade works is being challenged and new and innovative ways are being added everyday. As social media is developing very fast thus, by utilizing these resources to advertise, promote, trade and perform other business related activities, e-commerce is expanding. This book will give thorough insights into the growing field of business and internet e-commerce. It will explain in detail the different new methods and uses of internet in business and e-commerce. While understanding the long-term perspectives of the topics, this text makes an effort in highlighting their impact as a modern tool for the growth of the discipline. The book is meant for students who are looking for an elaborate reference text on this field.
Описание: Offers the latest research and developments for researchers, practitioners, and academics alike. It contains case studies, methodologies, frameworks and architectures, and cutting edge in research within the field of customer relationship management. It also serves as a reference book and handbook for semantics and follow-through for managers and decision makers.
Автор: V. Kumar; Werner Reinartz Название: Customer Relationship Management ISBN: 3662553805 ISBN-13(EAN): 9783662553800 Издательство: Springer Рейтинг: Цена: 11179.00 р. Наличие на складе: Поставка под заказ.
Описание: This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.
Описание: Focuses on technologies that support interoperability in networked organizations, on successful applications of these technologies, and on lessons learned. This title covers such topics as business interoperability; organizations and virtual institutions; modeling multiagent systems; agent interaction; and security.
Описание: This is the first book to explore how Semantic Web technologies (SWTs) can be used to create intelligent engineering applications (IEAs). Technology-specific chapters reflect the state of the art in relevant SWTs and offer guidelines on how they can be applied in multi-disciplinary engineering settings characteristic of engineering production systems. In addition, a selection of case studies from various engineering domains demonstrate how SWTs can be used to create IEAs that enable, for example, defect detection or constraint checking.Part I “Background and Requirements of Industrie 4.0 for Semantic Web Solutions” provides the background information needed to understand the book and addresses questions concerning the semantic challenges and requirements of Industrie 4.0, and which key SWT capabilities may be suitable for implementing engineering applications. In turn, Part II “Semantic Web-Enabled Data Integration in Multi-Disciplinary Engineering” focuses on how SWTs can be used for data integration in heterogeneous, multi-disciplinary engineering settings typically encountered in the creation of flexible production systems. Part III “Creating Intelligent Applications for Multi-Disciplinary Engineering” demonstrates how the integrated engineering data can be used to support the creation of IEAs, while Part IV “Related and Emerging Trends in the Use of Semantic Web in Engineering” presents an overview of the broader spectrum of approaches that make use of SWTs to support engineering settings. A final chapter then rounds out the book with an assessment of the strengths, weaknesses and compatibilities of SWTs and an outlook on future opportunities for applying SWTs to create IEAs in flexible industrial production systems.This book seeks to build a bridge between two communities: industrial production on one hand and Semantic Web on the other. Accordingly, stakeholders from both communities should find this book useful in their work. Semantic Web researchers will gain a better understanding of the challenges and requirements of the industrial production domain, offering them guidance in the development of new technologies and solutions for this important application area. In turn, engineers and managers from engineering domains will arrive at a firmer grasp of the benefits and limitations of using SWTs, helping them to select and adopt appropriate SWTs more effectively. In addition, researchers and students interested in industrial production-related issues will gain valuable insights into how and to what extent SWTs can help to address those issues.
Описание: Outlines a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analysing process dynamics explained in this publication allows marketing firms succeed.
Автор: Akhilesh K. B., Moller Dietmar P. F. Название: Smart Technologies: Scope and Applications ISBN: 9811371385 ISBN-13(EAN): 9789811371387 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book introduces the concept of ‘smart technologies’, especially ‘Internet of Things’ (IoT), and elaborates upon various constituent technologies, their evolution and their applications to various challenging problems in society. It then presents research papers and case studies based upon inception, application and implementation of IoT-based smart technologies for various application areas from some of the most technologically conservative domains like agriculture and farming to the most advanced areas such as automobiles, financial transactions and industrial applications. The book contents is thus applicable not only to academic researcher, but also to interested readers from industries and corporates, and those involved in policy making. Excerpt from the Foreword (read the complete text on Springerlink):“This book contains besides the two introductory chapters, written by the project leaders from Indian Institute of Science (IISc) Bangalore, and TU Clausthal (TUC), Germany, the different areas of research work done within the INGPAR (Indo-German Partnership in Advanced Research, founded by DAAD in Germany and UGC in India) project so far by the Indian and German young researchers. It offers new perspectives and documents important progress in smart technologies. I can say without reservation that this book and, more specifically, the method it espouses will change fundamental ideas for cutting-edge innovation and disruption in the smart technology area.” - Prof. Dr. Thomas Hanschke, President, TU Clausthal, Clausthal-Zellerfeld, Germany
Автор: Pingyu Jiang Название: Social Manufacturing: Fundamentals and Applications ISBN: 3030102955 ISBN-13(EAN): 9783030102951 Издательство: Springer Рейтинг: Цена: 19564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book introduces social manufacturing, the next generation manufacturing paradigm that covers product life cycle activities that deal with Internet-based organizational and interactive mechanisms under the context of socio-technical systems in the fields of industrial and production engineering. Like its subject, the book's approach is multi-disciplinary, including manufacturing systems, operations management, computational social sciences and information systems applications. It reports on the latest research findings regarding the social manufacturing paradigm, the architecture, configuration and execution of social manufacturing systems and more. Further, it describes the individual technologies enabled by social manufacturing for each topic, supported by case studies. The technologies discussed include manufacturing resource minimalization and their socialized reorganizations, blockchain models in cybersecurity, computing and decision-making, social business relationships and organizational networks, open product design, social sensors and extended cyber-physical systems, and social factory and inter-connections. This book helps engineers and managers in industry to practice social manufacturing, as well as offering a systematic reference resource for researchers in manufacturing. Students also benefit from the detailed discussions of the latest research and technologies that will have been put into practice by the time they graduate.
Автор: Sabu M. Thampi; Ljiljana Trajkovic; Sushmita Mitra Название: Intelligent Systems, Technologies and Applications ISBN: 9811360944 ISBN-13(EAN): 9789811360947 Издательство: Springer Рейтинг: Цена: 32142.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores and discusses various aspects of intelligent systems technologies and their applications. It constitutes the thoroughly refereed post-conference proceedings of the 4th International Symposium on Intelligent Systems Technologies and Applications (ISTA’18), September 19-22, 2018, Bangalore, India. All submissions were evaluated on the basis of their significance, novelty, and technical quality. This book contains 20 papers selected for presentation at the Symposium. The book is chiefly intended for, and offers a valuable resource for, researchers and scientists engaged in various fields involving intelligent systems.
Описание: This book discusses the unique nature and complexity of fog data analytics (FDA) and develops a comprehensive taxonomy abstracted into a process model. To deal with this big data, we require efficient and effective solutions, such as data mining, data analytics and reduction to be deployed at the edge of fog devices on a cloud.
Описание: Offers knowledge that forms the basis for successful co-engineering of the adaptive complex enterprise for services delivery. This book enables understanding of the deeper issues and challenges in applying IT to solve business problems.
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